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Rakuten Advertising: Use-Cases, Insights and Reviews | 2026 Cuspera

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Rakuten Advertising | Combines Rakuten's media properties; affiliate, display and search marketing

Rakuten Advertising Overview

Rakuten Advertising enables advertisers and publishers to connect effectively, leveraging AI and data for substantial growth. The platform excels in affiliate marketing by providing a robust network that helps businesses outperform competitors. It offers data-driven insights and strategic partnerships with top brands and publishers, ensuring impactful digital marketing outcomes. Rakuten Advertising's use of artificial intelligence enhances targeting precision, leading to improved campaign performance. The company's leadership in the affiliate space is underscored by its award-winning status and proven track record. This makes it a valuable partner for businesses aiming to stay ahead in the competitive marketing landscape.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Rakuten Advertising.

Other use cases:

Campaign Management
Customise Loyalty Program
Digital Marketing
Collaboration
Referral Management
Relationship Management
Offer Management

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Business Priorities

Acquire Customers and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Rakuten Advertising.

Other priorities:

Enhance Customer Relationships
Improve Stakeholder Relations
Enter New Markets Internationally Or Locally
Grow Market Share
Build Brand Awareness
Increase Sales & Revenue
Improve Visibility

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Rakuten Advertising Use-Cases and Business Priorities: Customer Satisfaction Data

Rakuten Advertising works with different mediums / channels such as Mobile. and Mobile App.

Rakuten Advertising's features include Personalization, Rewards, and Gamification. and Rakuten Advertising support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Rakuten Advertising analytics capabilities include Analytics, and Custom Reports.

Reviews

"...We are looking forward to further success in 2017 as we move into Rakuten Marketing s fully managed service and utilise their powerful insights and attribution platform, Cadence, to optimise our programme even further and grow our cross-border commerce on the back of their extensive international presence...." Peer review by Oliver Bonas, Oliver Bonas

Rakuten Advertising, Klaviyo, Stackadapt, Robly, Cake Affiliate Marketing Solution, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Rakuten Advertising leads in global affiliate marketing with advanced data and AI. Their strategy includes a full-funnel network and future-focused approach.

Rakuten Advertising Customer wins, Customer success stories, Case studies

How efficiently Does Rakuten Advertising manage your Advertisement?

How does Rakuten Advertising facilitate Sending & Publishing Communications?

How efficiently Does Rakuten Advertising manage your Engagement Management?

How efficiently Does Rakuten Advertising manage your Campaign Management?

58 buyers and buying teams have used Cuspera to assess how well Rakuten Advertising solved their Marketing Data Intelligence needs. Cuspera uses 139 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.