BuildFire wanted to improve their SaaS signup flow because many users dropped off at two main points. They used Proof... Experiences to add social proof, prefill forms, and help visitors continue where they left off. The marketing team ran an A/B test for two weeks. They saw a 46% increase in marketing qualified leads. The sales team also reported better quality leads after using the new signup flow.
Appcues wanted to get more demos and trials from their website visitors. They used Proof Experiences to personalize their homepage... with customer logos for 7 different industries. They matched visitors to these industries using Clearbit data. The personalized homepage showed logos from the visitor's industry. This change led to a 42% increase in new trials. They did not need any engineering hours to make these changes.
Bench wanted to improve how they showed offers to visitors on their blog. Their marketing team used smart CTAs that... changed based on the visitor and blog topic. They used Proof Experiences to do this without needing help from engineers. After two weeks, Bench saw a 23% increase in content downloads. They expanded this approach to all their blog posts and special offers.
KlientBoost wanted to attract new prospects and keep customers. They used Proof Experiences and Clearbit Reveal to personalize their website... for visitors. The site showed company names, logos, and targeted offers. This made visitors feel special and increased proposal requests by 11%. Many people praised the experience in chats, emails, and calls.
ProfitWell had many videos and ebooks but could not show the most relevant content to each visitor. Their marketing team... used Experiences to create a personalized content journey based on visitor behavior. They launched personalized content blocks that showed the best offer on each blog post. This helped them target high-value content and capture more email addresses. As a result, ProfitWell saw a 162% increase in blog leads with zero engineering time.
Internet Case Studies and Customer Success Stories with Proof
Proof
- Internet
Proof wanted to serve many industries with their Pulse product, but found it hard to connect with each group. They used personalization... to change headlines, calls to action, and other page elements for four main industries. This made the website feel more relevant to each visitor. As a result, demo registrations went up by 54% and new trial signups increased by 32%. They did this without needing any engineering work.
Laurie-Ann King wanted to grow her webinar signups but advertising costs were high. She added Proof to her webinar registration... page to show how many people registered. This made more people trust her and sign up. Her registration rate went up by 71%. She saved $832 per month on advertising costs. She said Proof helped her have her most profitable month ever.
Other Industry Case Studies and Success Stories with Proof
Tithe.ly
- Software
Tithe. ly wanted to get more leads from their blog. Their blog attracts many types of visitors with different needs....The COO, Frank Barry, used Proof to personalize blog content and calls to action for each audience segment. They ran a 14-day A/B test with personalized CTAs. This led to an 82% increase in email submissions from blog visitors.
Textedly had trouble making their website work for many different industries. They used Proof Experiences with Clearbit data to personalize... their homepage for their 7 top industries. The website changed headlines, product images, and social proof for each industry. After this, Textedly saw a 15% increase in new account signups. They also learned which audiences converted best.
ShipBob had many helpful ebooks but could not show the most relevant one to each visitor. Their marketing team used... Experiences to personalize content based on visitor behavior. They set up smart content blocks that changed as visitors moved through the customer journey. This required no engineering time. After A/B testing for 28 days, ShipBob saw a 123% increase in content downloads and a 53% increase in blog leads.