Real-World Case Studies and Customer Success Stories with MobileFuse

MobileFuse helped a retail mall increase awareness and visits during the holiday season. The campaign targeted affluent shoppers aged 25-54... within a 5-mile radius using Mindset Targeting, LIFTs, and Retargeting. Brand effectiveness was measured with Brand Lift and Visitation studies. The mall saw a 152.34% increase in foot traffic, a 50% lift in brand consideration, and a 0.44% click-through rate in the fashion and style vertical. Foot traffic increased 7 times over the benchmark, especially among Moms-On-the-Go.
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MobileFuse used its Mindset Targeting™ and third-party data to help an amusement park in Austin and Houston. The goal was... to get more weekend vacationers to buy summer season passes. MobileFuse ran ads to reach parents and young adults. The campaign led to a 200% lift in season pass bookings and 2,034 season-pass bookings. Local visitors spent up to one hour enjoying water park rides with family.
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MobileFuse helped a well-known ice cream brand boost in-store sales before Valentine's Day. The campaign used Mindset Targeting and contextual... alignment to reach older males shopping for gifts. The result was a 25.54% lift in purchase intent and a 6.87% engagement rate. Messaging worked best with shoppers on-the-go and during downtime. The campaign drove high engagement during key shopping moments.
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MobileFuse used Mindset Targeting, LIFTs, and Geofencing to boost awareness and in-store purchases for a candy brand during Halloween. The campaign targeted... big box parent shoppers and candy enthusiasts. It achieved a 94% video completion rate and a 9% engagement rate. Performance doubled compared to previous efforts. Afternoon campaigns for family-focused shoppers drove the highest engagement.
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MobileFuse used Mindset Targeting and geofencing to reach adults aged 25-49 for a fast food brand. The campaign targeted people... near competitor locations and measured results with a visitation study. Engagement rate hit 12.91% and video completion reached 88.6%. Visits of 3+ minutes made up 97% of traffic. The campaign drove a 40% lift in foot traffic to the brand's restaurants.
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MobileFuse helped an auto brand connect with Hispanic shoppers during the summer. The campaign used Mindset Targeting and contextual ads.... Video ads achieved a 90% completion rate and a 1.32% click-through rate. Messaging worked best when shoppers planned summer travel. Video was the top performer for outdoor-focused audiences.
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