Metadata Platform Overview
Metadata Platform is an account-based marketing (ABM) automation solution designed to help businesses streamline processes for managing promotion strategies using targeted advertisements and email campaigns.
Metadata Platform comes with an artificial intelligence (AI)-based demand generation engine, which allows managers to improve digital content using A/B testing and data segmentation. It enables users to run marketing campaigns based on various metrics such as online clicks, target audience, promotional channels, collateral, and content type.
Features of Metadata include A/B testing, pipeline management, demand generation, analytics, target account identification, customer segmentation and more. It provides a MetaMatch module, which allows advertisers to build custom audiences on Facebook and LinkedIn using technographic and demographic data from the built-in database.
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Metadata Platform solved their Account Based Marketing needs. Cuspera uses 1696 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Account Based Marketing needs.
Business Priorities
Improve ROI and Scale Best Practices are the most popular business priorities peers achieved using Metadata Platform.
Use Cases
Peers recommend Advertisement , Account Management , Generation Of New Leads , as the business use cases that they have been most satisfied while using Metadata Platform.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Advertisement with Social Media, LinkedIn and Facebook |
4.52/5 ★ |
"...Ability to serve relevant ads / offers to a highly targeted Account Based Marketing (ABM) audience...." Peer review by Mary G, Co-founder and Principal, Marketing and Advertising |
| Account Management with Social Media |
4.95/5 ★ |
"...I funnel my intent data, ABM accounts, and broader audiences into different campaigns in Metadata. 3)...." Peer review by Guillaume, VP of Growth |
| Generation Of New Leads with Social Media |
4.93/5 ★ |
"...The Metadata process has allowed us to focus on more value-added activities without having to worry about manually managing budgets, optimizing ads, and creating campaigns that generate qualified leads...." Peer review by Kim Loughead, Vice President of Marketing, Knowi |
| PEER EXPERIENCES | |
|---|---|
| Advertisement with Social Media, LinkedIn and Facebook |
4.52/5 ★ |
"...Ability to serve relevant ads / offers to a highly targeted Account Based Marketing (ABM) audience...." Peer review by Mary G, Co-founder and Principal, Marketing and Advertising |
|
| Account Management with Social Media |
4.95/5 ★ |
"...I funnel my intent data, ABM accounts, and broader audiences into different campaigns in Metadata. 3)...." Peer review by Guillaume, VP of Growth |
|
| Generation Of New Leads with Social Media |
4.93/5 ★ |
"...The Metadata process has allowed us to focus on more value-added activities without having to worry about manually managing budgets, optimizing ads, and creating campaigns that generate qualified leads...." Peer review by Kim Loughead, Vice President of Marketing, Knowi |
|
51+ more Business Use Cases
Our AI advisor, Wyz, harnessed 1696 insights from peers and experts to help you assess how these Metadata Platform use cases fit your Account Based Marketing needs.
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study Distil NetworksRead More |
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Case Study ReFuel4Read More |
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Case Study SkeduloRead More |
Popular Business Setting
for Metadata Platform
Top Industries
- Computer Software
- Marketing and Advertising
- Information Technology and Services
Popular in
- Mid Market
- Small Business
- Enterprise
Peers used Metadata Platform to Improve ROI and Scale best practices
Metadata Platform Alternatives
Peer and Expert Opinion on Features
for Metadata Platform
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (37) |
| Dashboard | Read Reviews (25) |
| Landing page | Read Reviews (7) |
| SEM | Read Reviews (6) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (37) |
| Dashboard | Read Reviews (25) |
| Landing page | Read Reviews (7) |
| SEM | Read Reviews (6) |
IT and Other Capabilities
for Metadata Platform
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (59) |
| Data Import | Read Reviews (129) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (59) |
| Data Import | Read Reviews (129) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (7) |
| Phone Support | Read Reviews (7) |
| 24/7 Support | Read Reviews (142) |
| Email Support | Read Reviews (12) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (7) |
| Phone Support | Read Reviews (7) |
| 24/7 Support | Read Reviews (142) |
| Email Support | Read Reviews (12) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (46) |
| Analytics | Read Reviews (53) |
| Custom Reports | Read Reviews (145) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (46) |
| Analytics | Read Reviews (53) |
| Custom Reports | Read Reviews (145) |
Software Failure Risk Guidance
?for Metadata Platform
Overall Risk Meter
Top Failure Risks for Metadata Platform
Vendor Profile Details
Company Name
Metadata
Company Website
https://metadata.io/HQ Location
880 Harrison St, #3C, San Francisco, California 94102, US
Employees
11-50
Social
Financials
Seed
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