Leanplum Overview

Leanplum, a CleverTap company, maximizes customer engagement through optimized multi-channel messaging. Lasting and valuable relationships are built using campaign orchestration.

Use Cases

Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Leanplum.

Other use cases:

  • Social Media Analytics
  • Segmentation And Targeting
  • Loyalty Management
  • Campaign Management
  • Lead Engagement
  • Channel Marketing
  • Helpdesk Management
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Leanplum.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Leanplum Use-Cases and Business Priorities: Customer Satisfaction Data

Leanplum works with different mediums / channels such as Mobile. Phone Calls. Offline etc.

Leanplum's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Leanplum support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Leanplum analytics capabilities include Analytics, and Custom Reports.

Reviews

"Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they're most engaged with a look that matches our brand experience." - Alex Tarrand

Peer review evidence (same sources as the product rating summary)

"...Momchil: Leanplum is enabling our customers to better engage with their end-users on mobile, as individuals, on an aggregate level...." TechBytes with Mike Anderson (Tealium) and Momchil Kyurkchiev (Leanplum)
"...With Leanplum s integrated solution, we can scale to millions of users in a short span of time by managing both messaging and the in-app experience in one...." Peer review by Erno Tauriainen, CEO & Founder, Spent
"...Exceptional onboarding experience and a trustworthy multi-channel marketing growth partner...." Case Study MyPostcard

Leanplum, Onesignal, Casecamp, Airship, Branch linking platform, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Leanplum

Top Industries

  • Information Technology and Services
  • Computer Software
  • Financial Services

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Leanplum is popular in Information Technology And Services, Computer Software, and Financial Services and is widely used by Mid Market, Small Business, and Large Enterprise.

Leanplum Customer wins, Customer success stories, Case studies

How can Leanplum enhance your Engagement Management process?

How can Leanplum optimize your Communication Management Workflow?

How efficiently Does Leanplum manage your Onboarding?

Why is Leanplum the best choice for Social Media Analytics?

Why is Leanplum the best choice for Segmentation And Targeting?

11 buyers and buying teams have used Cuspera to assess how well Leanplum solved their Mobile Marketing needs. Cuspera uses 1233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Leanplum testimonial

Alex Tarrand

Head of Live Ops

Mobilityware

Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they're most engaged with a look that matches our brand experience. Testimonial By Alex Tarrand
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
CUSTOMERS TESTIMONIALS
Leanplum testimonial

Alex Tarrand

Head of Live Ops

Mobilityware

Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they're most engaged with a look that matches our brand experience. Testimonial By Alex Tarrand
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
 

BEEP Como a Beep aumentou engajamento e converses em sade domiciliar com a CleverTap PT

Beep enhanced its home healthcare engagement and conversions using CleverTap's customer engagement platform. This collaboration focused on delivering non-invasive, educational, and timely communicati...on via their app, avoiding mercantilism in healthcare messaging.

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RecargaPay acelera las conversiones en el onboarding con personalizacin y automatizacin de CleverTap

RecargaPay enhances user onboarding by leveraging CleverTap's personalization and automation capabilities to manage complex customer journeys, improving user engagement across the lifecycle.

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RecargaPay acelera converses no onboarding e escala o engajamento personalizado com CleverTap

RecargaPay enhances user onboarding and personalized engagement using CleverTap's platform, addressing complex financial product journeys and improving customer interactions.

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School 4 One - Education - Education

School 4 One used CleverTap to boost teacher engagement in its iPad classroom app. The platform tracked teacher behavior and segmented users, helping identify inactive teachers. CleverTap enabled Sch...ool 4 One to retarget 34% of inactive teachers with push notifications. As a result, the app saw a 10% increase in conversions. The solution provided real-time insights and improved user retention for over 10,000 teachers.

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Styl - Consumer Services - Consumer Services

Styl used CleverTap to boost click-through rates by 200%. They sent onboarding emails with coupons and targeted push notifications. Conversion rates doubled, and repeat bookings increased by 46%. App... uninstalls dropped below their 38% goal after sending personalized emails from the CEO. CleverTap's analytics and campaign tools helped Styl engage users at the right time and reduce churn.

Read on →
 

Flyrobe - Apparel & Fashion - Apparel & Fashion

CleverTap helped Flyrobe, India's largest fashion rental service, segment users based on in-app behavior. By using CleverTap’s Facebook Audiences, Flyrobe targeted ads to users who viewed items multi...ple times or searched for specific dresses. This hyper-targeting led to a 10x reduction in Facebook cost per transaction. The average cost per transaction for Facebook custom audiences dropped by 5x. Flyrobe improved ad conversion and managed spend more effectively.

Read on →

Frequently Asked Questions(FAQ)

for Leanplum

What is Leanplum?

Leanplum is a mobile marketing platform that delivers meaningful engagement across messaging and enhances the in-app experience. The mobile engagement platform helps to build lasting customer relaltionships from download to loyalty. Leanplum makes it easy to create cross- channel campaigns that unify messages and the in app experience.

By transforming data into an understanding of users' needs and wants, platform delivers unified experiences that are timely, tested, and relevant, building the customer loyalty that fuels business growth. Brands rely on Leanplum to help them orchestrate multi-channel campaigns, from messaging to the in-app experience all from a single, integrated platform. The platform includes features like Campaign Composer, web push notifications, email marketing, in-app messaging, mobile analytics and mobile A/B testing.

What is Leanplum used for?

Leanplum is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Communication Management and Onboarding .

What are the top features of Leanplum?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Leanplum.

Who uses Leanplum?

Leanplum is used by Information Technology And Services, Computer Software and Financial Services among other industries.

What are Leanplum alternatives?

Onesignal, Casecamp, Airship and Branch Linking Platform are popular alternatives for Leanplum.

Where is Leanplum located?

Leanplum is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used Leanplum for engagement management and communication management

Leanplum Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.68/5

Read Reviews (1)
Analytics

4.38/5

Read Reviews (101)
Custom Reports

3.65/5

Read Reviews (127)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.68/5

Read Reviews (1)
Analytics

4.38/5

Read Reviews (101)
Custom Reports

3.65/5

Read Reviews (127)

Software Failure Risk Guidance

?

for Leanplum

Overall Risk Meter

Low Medium High

Top Failure Risks for Leanplum

CleverTap Private Limited News

Awards

CleverTap Recognized as a Leader in Latest Gartner Magic QuadrantTM for ...

CleverTap has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Personalization Engines. This acknowledgment highlights CleverTap's strengths in hyper-personalization through its CleverAITM Decisioning Engine, which enhances customer engagement by delivering tailored messages at optimal times. The platform's capabilities have driven significant conversion rate improvements across various industries.

Awards

CleverTap Recognized as a Leader in Latest Gartner Magic Quadrant for Personalization Engines

CleverTap has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Personalization Engines. This recognition highlights CleverTap's capabilities in hyper-personalization through its CleverAI Decisioning Engine, which enhances customer engagement and conversion rates across various industries. The platform's focus on real-time orchestration and unified intelligence contributes to its market momentum.

Awards

CleverTap Recognized in the 2025 Gartner Magic Quadrant for Personalization Engines ES

CleverTap has been recognized as a Niche Player in the 2025 Gartner Magic Quadrant for Personalization Engines. This acknowledgment highlights CleverTap's comprehensive personalization capabilities, which enhance conversion rates and customer engagement. The platform's AI-driven features, such as IntelliNODE and Scribe, cater to various industries, including e-commerce and gaming, supporting real-time personalization and omnichannel marketing.

Awards

CleverTap and PalawanPay win dual honors at MARKETECH APAC Awards 2025 for excellence in marketing automation and omnichannel engagement

CleverTap and PalawanPay win dual honors at MARKETECH APAC Awards 2025 for excellence in marketing automation and omnichannel engagement

CleverTap Private Limited Profile

Company Name

CleverTap Private Limited

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Financials

SERIES D