Leanplum Overview

Leanplum, a CleverTap company, maximizes customer engagement through optimized multi-channel messaging. Lasting and valuable relationships are built using campaign orchestration.

Use Cases

Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Leanplum.

Other use cases:

  • Social Media Analytics
  • Segmentation And Targeting
  • Loyalty Management
  • Campaign Management
  • Lead Engagement
  • Channel Marketing
  • Helpdesk Management
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Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Leanplum.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Leanplum Use-Cases and Business Priorities: Customer Satisfaction Data

Leanplum works with different mediums / channels such as Mobile. Phone Calls. Offline etc.

Leanplum's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Leanplum support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Leanplum analytics capabilities include Analytics, and Custom Reports.

Reviews

"You guys have a team of people who are genuinely passionate about mobile channels." - Josh Lu

Leanplum, Onesignal, Casecamp, Airship, Branch linking platform, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Leanplum

Top Industries

  • Information Technology and Services
  • Computer Software
  • Financial Services

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Leanplum is popular in Information Technology And Services, Computer Software, and Financial Services and is widely used by Mid Market, Small Business, and Large Enterprise.

Leanplum Customer wins, Customer success stories, Case studies

What makes Leanplum ideal for Engagement Management?

How can Leanplum enhance your Communication Management process?

What Are the key features of Leanplum for Onboarding?

How does Leanplum facilitate Social Media Analytics?

What Are the key features of Leanplum for Segmentation And Targeting?

11 buyers and buying teams have used Cuspera to assess how well Leanplum solved their Mobile Marketing needs. Cuspera uses 1233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu
Leanplum testimonial

Alex Tarrand

Head of Live Ops

Mobilityware

Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they're most engaged with a look that matches our brand experience. Testimonial By Alex Tarrand
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
CUSTOMERS TESTIMONIALS
Leanplum testimonial

Josh Lu

Senior Director of Growth

Zynga

You guys have a team of people who are genuinely passionate about mobile channels. Testimonial By Josh Lu
Leanplum testimonial

Alex Tarrand

Head of Live Ops

Mobilityware

Leanplum gives us the flexibility to customize in-app message templates and timing, to reach users when they're most engaged with a look that matches our brand experience. Testimonial By Alex Tarrand
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
 

BloomingWear Achieves a 25% Conversions Surge With Dynamic Personalization on CleverTap

BloomingWear achieved a 25% increase in conversions using CleverTap's dynamic personalization. By leveraging real-time segmentation, A/B testing, and omnichannel engagement, BloomingWear enhanced cus...tomer interactions and reduced drop-offs by 15%. The integration of AI-driven segmentation and predictive modeling enabled tailored campaigns, boosting repeat purchases by 10% and average order value by 12%. CleverTap's platform facilitated personalized, data-driven customer engagement strategies.

Read more →
 

Product Madness: Personalizing Player Experience

Product Madness uses CleverTap to enhance player retention by personalizing experiences through configurable and testable events. Chris Mears, Technical Product Manager at Product Madness, highlights... the benefits of using CleverTap for LiveOps.

Read more →
 

Niyo Elevates Customer Experience Through Personalized and Intelligent Engagement Powered by Clever.AI

Niyo, a fintech company, enhances customer engagement using CleverTap's platform, achieving a 40% conversion rate and 2% CTR for SMS campaigns. CleverTap's automation and personalization capabilities... streamline onboarding and crisis management, improving customer experiences and retention. The collaboration highlights CleverTap's role in Niyo's customer-centric strategy, emphasizing real-time engagement and data-driven insights.

Read more →

Kitabisa - Non Profit Organization Management

CleverTap helped Kitabisa, Indonesia's largest donation platform, improve donor engagement and retention. Kitabisa used CleverTap's smart segmentation and personalized messaging to automate user jour...neys and send timely wallet reminders. During Ramadan, they delivered automated, personalized push notifications to encourage routine giving. The results included a 33% increase in median donations per user, a 10% rise in average click-through rates for notifications, and a 5% boost in user stickiness.

Read more →

Kippa - Financial Services

CleverTap helped Kippa, a financial management app for small businesses in Africa, increase user activations by 6%. Kippa needed a user engagement platform to improve onboarding and user experience. ...The team used CleverTap to build onboarding journeys and send targeted in-app messages. They focused on the first user action and tested campaigns to optimize results. CleverTap enabled Kippa to boost activations and cross-sell features through omnichannel engagement.

Read more →

HUD - Social/dating

CleverTap helped HUD, a casual dating app, improve user retention by 20%. Before CleverTap, HUD struggled with real-time analytics and user segmentation. The team could not track free trial activatio...ns or key metrics like app installs. CleverTap enabled instant campaign optimization and real-time user insights. HUD used flows to understand user journeys and create targeted campaigns, leading to better engagement and higher retention.

Read more →

Frequently Asked Questions(FAQ)

for Leanplum

What is Leanplum?

Leanplum is a mobile marketing platform that delivers meaningful engagement across messaging and enhances the in-app experience. The mobile engagement platform helps to build lasting customer relaltionships from download to loyalty. Leanplum makes it easy to create cross- channel campaigns that unify messages and the in app experience.

By transforming data into an understanding of users' needs and wants, platform delivers unified experiences that are timely, tested, and relevant, building the customer loyalty that fuels business growth. Brands rely on Leanplum to help them orchestrate multi-channel campaigns, from messaging to the in-app experience all from a single, integrated platform. The platform includes features like Campaign Composer, web push notifications, email marketing, in-app messaging, mobile analytics and mobile A/B testing.

What is Leanplum used for?

Leanplum is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Communication Management and Onboarding .

What are the top features of Leanplum?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Leanplum.

Who uses Leanplum?

Leanplum is used by Information Technology And Services, Computer Software and Financial Services among other industries.

What are Leanplum alternatives?

Onesignal, Casecamp, Airship and Branch Linking Platform are popular alternatives for Leanplum.

Where is Leanplum located?

Leanplum is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used Leanplum for engagement management and communication management

Leanplum Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)

Software Failure Risk Guidance

?

for Leanplum

Overall Risk Meter

Low Medium High

Top Failure Risks for Leanplum

CleverTap Private Limited News

Awards

CleverTap and PalawanPay win dual honors at MARKETECH APAC Awards 2025 for excellence in marketing automation and omnichannel engagement

CleverTap and PalawanPay win dual honors at MARKETECH APAC Awards 2025 for excellence in marketing automation and omnichannel engagement

Product

CleverTaps Vision for AI-First Design: The Interface of Intent

CleverTap introduces its AI-first design philosophy, the Interface-of-Intent, which focuses on user intent rather than traditional clicks. This approach enhances software interaction by allowing users to express outcomes in plain language, leading to efficient and intuitive workflows. The design emphasizes transparency, manual editability, and modular AI integration, aiming to transform human-computer interaction by making AI a collaborative partner in achieving business goals.

Executive

Subharun Mukherjee elevated to Senior VP-Global Marketing at CleverTap

Subharun Mukherjee elevated to Senior VP-Global Marketing at CleverTap

Awards

Trust First, Ease Always: CleverTap Earns 149 G2 Badges in Fall 2025

CleverTap received 149 G2 badges in Fall 2025, including Leader in 9 categories and Momentum Leader in 8, highlighting its strong customer trust and ease of use. These badges reflect customer confidence in CleverTap's platform, emphasizing its reliability, ease of setup, and usability. The recognition underscores CleverTap's commitment to providing scalable and simple engagement solutions.

CleverTap Private Limited Profile

Company Name

CleverTap Private Limited

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Financials

SERIES D