Leanplum Overview

Leanplum, a CleverTap company, maximizes customer engagement through optimized multi-channel messaging. Lasting and valuable relationships are built using campaign orchestration.

Use Cases

Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Leanplum.

Other use cases:

  • Social Media Analytics
  • Segmentation And Targeting
  • Loyalty Management
  • Campaign Management
  • Lead Engagement
  • Channel Marketing
  • Helpdesk Management
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Leanplum.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Internal Communications
  • Launch New Products
  • Build Brand Awareness
  • Scale Best Practices
  • Establish Thought Leadership
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Leanplum Use-Cases and Business Priorities: Customer Satisfaction Data

Leanplum works with different mediums / channels such as Mobile. Phone Calls. Offline etc.

Leanplum's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Leanplum support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Leanplum analytics capabilities include Analytics, and Custom Reports.

Reviews

"Leanplum empowers us to easily set up messages triggered by individual user behaviors. By analyzing drop off in the funnel, we deliver personalized communication responding to user needs. These campaigns help drive engagement and close the trial-to-...subscription gap, thus impacting overall revenue." - Alvin Young

Peer review evidence (same sources as the product rating summary)

"...Leanplum is our avenue for understanding how different mobile app users engage with different content. ..." Case Study TED
"...We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention...." Case Study TextNow
"...In-app features like a helpful onboarding flow will give users a good first impression, and behavioral push notifications will keep them engaged as they discover more of your app...." 4 Secrets of Mobile Retention

Leanplum, Onesignal, Casecamp, Airship, Branch linking platform, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Leanplum

Top Industries

  • Information Technology and Services
  • Computer Software
  • Financial Services

Popular in

  • Mid Market
  • Small Business
  • Large Enterprise

Leanplum is popular in Information Technology And Services, Computer Software, and Financial Services and is widely used by Mid Market, Small Business, and Large Enterprise.

Leanplum Customer wins, Customer success stories, Case studies

How does Leanplum address your Engagement Management Challenges?

What solutions does Leanplum provide for Communication Management?

What solutions does Leanplum provide for Onboarding?

What Are the key features of Leanplum for Social Media Analytics?

How does Leanplum address your Segmentation And Targeting Challenges?

11 buyers and buying teams have used Cuspera to assess how well Leanplum solved their Mobile Marketing needs. Cuspera uses 1233 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Leanplum testimonial

Alvin Young

Growth Marketer

Invoice2go

Leanplum empowers us to easily set up messages triggered by individual user behaviors. By analyzing drop off in the funnel, we deliver personalized communication responding to user needs. These campaigns help drive engagement and close the trial-to-subscription gap, thus impacting overall revenue. Testimonial By Alvin Young
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
CUSTOMERS TESTIMONIALS
Leanplum testimonial

Alvin Young

Growth Marketer

Invoice2go

Leanplum empowers us to easily set up messages triggered by individual user behaviors. By analyzing drop off in the funnel, we deliver personalized communication responding to user needs. These campaigns help drive engagement and close the trial-to-subscription gap, thus impacting overall revenue. Testimonial By Alvin Young
Leanplum testimonial

Adam Biehler

Head of Partnerships

mParticle

A connected marketing stack is core to delivering personalized experiences and meeting the expectations of today’s consumer. Our integration with Leanplum enables businesses to break down silo’s and increase personalization and relevancy throughout the entire customer lifecycle. Testimonial By Adam Biehler
Leanplum testimonial

Mark Braatz

GM & VP of Growth

TextNow

With Leanplum, we were able to engage tens of thousands more users inside our core app experience. We created lifecycle campaigns that pushed users to interact with our messaging and calling features soon after registration, leading to a five percent lift in retention. Leanplum has given us the too...ls to better understand and message our user base, and ultimately help us turn installs into DAU.

Testimonial By Mark Braatz
 

yufin Doubles High-Value Segment Revenue with Behaviour-Driven Journeys on CleverTap

Yufin increased revenue from high-value segments by implementing behavior-driven journeys using CleverTap's platform, addressing user conversion and re-engagement challenges.

Read on →
 

BEEP Como a Beep aumentou engajamento e converses em sade domiciliar com a CleverTap PT

Beep enhanced its home healthcare engagement and conversions using CleverTap's customer engagement platform. This collaboration focused on delivering non-invasive, educational, and timely communicati...on via their app, avoiding mercantilism in healthcare messaging.

Read on →
 

RecargaPay acelera las conversiones en el onboarding con personalizacin y automatizacin de CleverTap

RecargaPay enhances user onboarding by leveraging CleverTap's personalization and automation capabilities to manage complex customer journeys, improving user engagement across the lifecycle.

Read on →

Sasom - Retail - Small

Bangkok, Thailand

CleverTap’s CleverAI helped Sasom double user conversions and boost new feature adoption by 21.7%. Sasom used AI-powered segmentation and push notifications to target high-intent users and recover ab...andoned checkouts. The platform’s behavioral nudges turned occasional shoppers into daily users. CleverAI’s IntelliNODE enabled precise incentives, reactivating 10% of dormant users. Sasom’s team now delivers the right message at the right time, driving engagement and sales.

VieON - Entertainment - Large

Ho Chi Minh City, Vietnam

VieON used CleverTap to unify fragmented user data and personalize content across mobile, web, and Smart TV. The platform enabled real-time analytics and rapid deployment, cutting in-app trigger setu...p from a month to a week. CleverAI-powered segmentation and omnichannel journeys drove a 10% increase in user engagement and a 12% rise in checkout actions. Push notification click-through rates doubled. VieON now delivers tailored experiences that boost retention and loyalty.

Modak - Financial Services - Small

USA

CleverTap helped Modak cut time to first transaction by 42%. Modak used CleverTap to deliver personalized, compliant messaging to parents and kids. Behavioral segmentation and omnichannel journeys in...creased onboarding completion by 40%. Push notification click-through rates rose 2-3x with A/B testing. Modak saw a 19% drop in post-KYC drop-offs and a 15% boost in verification completion.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Leanplum

What is Leanplum?

Leanplum is a mobile marketing platform that delivers meaningful engagement across messaging and enhances the in-app experience. The mobile engagement platform helps to build lasting customer relaltionships from download to loyalty. Leanplum makes it easy to create cross- channel campaigns that unify messages and the in app experience.

By transforming data into an understanding of users' needs and wants, platform delivers unified experiences that are timely, tested, and relevant, building the customer loyalty that fuels business growth. Brands rely on Leanplum to help them orchestrate multi-channel campaigns, from messaging to the in-app experience all from a single, integrated platform. The platform includes features like Campaign Composer, web push notifications, email marketing, in-app messaging, mobile analytics and mobile A/B testing.

What is Leanplum used for?

Leanplum is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Increase Sales & Revenue by Engagement Management, Communication Management and Onboarding .

What are the top features of Leanplum?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Leanplum.

Who uses Leanplum?

Leanplum is used by Information Technology And Services, Computer Software and Financial Services among other industries.

What are Leanplum alternatives?

Onesignal, Casecamp, Airship and Branch Linking Platform are popular alternatives for Leanplum.

Where is Leanplum located?

Leanplum is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used Leanplum for engagement management and communication management

Leanplum Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.68/5 ★

Read Reviews (1)
Analytics

4.38/5 ★

Read Reviews (101)
Custom Reports

3.65/5 ★

Read Reviews (127)

Software Failure Risk Guidance

?

for Leanplum

Overall Risk Meter

Low Medium High

Top Failure Risks for Leanplum

CleverTap Private Limited News

Product

CleverTap expands CleverAIâ„¢ with Live 1:1 Personalization to help marketers go from productivity to profit

CleverTap has unveiled the next generation of CleverAIâ„¢, featuring Live 1:1 Personalization, which aims to enhance customer engagement by adapting to real-time customer intent. This update includes the Tesseract Twins, TesseractDB, and Tesseract Decisioning Engine, enabling personalized experiences and continuous learning. CleverAIâ„¢ focuses on creating business value through AI-driven decision-making and personalization.

Product

TesseractDBâ„¢: AI-Powered Customer Database Platform by CleverTap

CleverTap introduces TesseractDBâ„¢, an AI-powered customer database platform that enhances customer data management by preserving detailed interaction data, including behavioral events and campaign responses, to improve decision-making.

Executive

CleverTap Appoints Lohran Queiroz as VP for Latin America

CleverTap has appointed Lohran Queiroz as Vice President for Latin America. Based in São Paulo, Queiroz will lead CleverTap's growth strategy in the region, focusing on customer and partner relationships and the adoption of CleverAI. His appointment underscores CleverTap's commitment to expanding its presence and enhancing customer engagement in Latin America.

Executive

CleverTap appoints Lohran Queiroz as Vice President for Latin America

CleverTap has appointed Lohran Queiroz as Vice President for Latin America. Based in São Paulo, Queiroz will lead regional growth, partnerships, and customer expansion, focusing on CleverAI, automation, and personalization. His appointment aims to strengthen CleverTap's presence in LATAM and enhance customer engagement through AI-driven solutions.

CleverTap Private Limited Profile

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Financials

SERIES D