GroundTruth Overview

This is a summary of the comprehensive capabilities and benefits of GroundTruth based on over 326 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

GroundTruth, Sendbird, Wunderkind, Resco Mobile Sales, etc., all belong to a category of solutions that help Location Based Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if GroundTruth is right for your needs? Our Cuspera AI engine can evaluate how GroundTruth fits your specific business needs, industry, and context. Get your personalized assessment report today.

GroundTruth supports business activities such as:

  • Advertisement
  • Engaging And Following Up
  • Sending & Publishing Communications
  • Channel Marketing
  • Social Media Analytics

GroundTruth can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Build Brand Awareness, Increase Sales & Revenue, Enter New Markets Internationally Or Locally, etc. It can help manage these activities if you use Offline Mobile On Premises etc. for these needs. As a solution, GroundTruth's capabilities include Dashboard.

GroundTruth Retail Vertical is its biggest customer base.

Reviews

"...In this role, Rosie will lead strategic development and sales growth of Ads Manager and revenue strategy for GroundTruth s platform partnerships business...." GroundTruth Introduces Automated Visit Optimization Tool on Popular Self-Service Platform

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well GroundTruth solved their Location Based Marketing needs. Cuspera uses 326 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Location Based Marketing needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using GroundTruth.

Other priorities:

  • Build Brand Awareness
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Engaging And Following Up , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using GroundTruth.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Offline, Mobile and On Premises

4.88/5 ★

Read Reviews (44)

"...In this role, Rosie will lead strategic development and sales growth of Ads Manager and revenue strategy for GroundTruth s platform partnerships business...." GroundTruth Introduces Automated Visit Optimization Tool on Popular Self-Service Platform
Engaging And Following Up with Offline, Mobile, Point Of Sale and On Premises

4.75/5 ★

Read Reviews (11)

"...By leveraging GroundTruth s accurate location technology, we have been able to both understand the impact of our mobile marketing on visitation to our stores and our stockists and also to engage key audiences with the most relevant messaging to them...."
Sending & Publishing Communications with Channel Partners, Offline and On Premises

4.48/5 ★

Read Reviews (7)

"...Create a better app experience with the powerful and lightweight SDKs from GroundTruth, designed to help publishers get user insight and monetize their apps. ..." Mobile App Monetization for Publishers
PEER EXPERIENCES
Advertisement with Offline, Mobile and On Premises

4.88/5 ★

Read Reviews (44)

"...In this role, Rosie will lead strategic development and sales growth of Ads Manager and revenue strategy for GroundTruth s platform partnerships business...." GroundTruth Introduces Automated Visit Optimization Tool on Popular Self-Service Platform
Engaging And Following Up with Offline, Mobile, Point Of Sale and On Premises

4.75/5 ★

Read Reviews (11)

"...By leveraging GroundTruth s accurate location technology, we have been able to both understand the impact of our mobile marketing on visitation to our stores and our stockists and also to engage key audiences with the most relevant messaging to them...." Peer review by Andrea Simmen, Timberland
Sending & Publishing Communications with Channel Partners, Offline and On Premises

4.48/5 ★

Read Reviews (7)

"...Create a better app experience with the powerful and lightweight SDKs from GroundTruth, designed to help publishers get user insight and monetize their apps. ..." Mobile App Monetization for Publishers

9+ more Business Use Cases

Our AI advisor, Wyz, harnessed 326 insights from peers and experts to help you assess how these GroundTruth use cases fit your Location Based Marketing needs.

Based on peer insights

Cuspera recommends GroundTruth for

Use Cases Advertisement , Engaging And Following Up , Sending & Publishing Communications
Medium Offline, Mobile, On Premises
Features Dashboard
Business Priorities Enhance Customer Relationships, Acquire Customers, Build Brand Awareness
Industries Retail, Restaurants, Automotive

Popular Business Setting

for GroundTruth

Top Industries

  • Retail
  • Restaurants
  • Automotive

Popular in

  • Small Business
  • Mid Market

Peers used GroundTruth to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for GroundTruth

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.50/5 ★

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Dashboard

4.50/5 ★

Read Reviews (7)

IT and Other Capabilities

for GroundTruth

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.27/5 ★

Read Reviews (30)
Data Export

1.88/5 ★

Read Reviews (6)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.27/5 ★

Read Reviews (30)
Data Export

1.88/5 ★

Read Reviews (6)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.11/5 ★

Read Reviews (9)
Chat Support

2.93/5 ★

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.11/5 ★

Read Reviews (9)
Chat Support

2.93/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.69/5 ★

Read Reviews (2)
Analytics

4.47/5 ★

Read Reviews (55)
Custom Reports

4.43/5 ★

Read Reviews (45)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.69/5 ★

Read Reviews (2)
Analytics

4.47/5 ★

Read Reviews (55)
Custom Reports

4.43/5 ★

Read Reviews (45)

Software Failure Risk Guidance

?

for GroundTruth

Overall Risk Meter

Low Medium High

Top Failure Risks for GroundTruth

Vendor Profile Details

Company Name

GroundTruth

HQ Location

One World Trade Center, 60th Floor, New York, NY 10007, US

Employees

251-500

Social

Financials

SERIES F