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GroundTruth vs Loqate: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of GroundTruth vs. Loqate is based on a specific set of business needs and context. The comparison uses 721 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing GroundTruth and Loqate

GroundTruth, and Loqate belong to a category of solutions that help Location Based Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

GroundTruth covers Advertisement with Offline, Engagement Management with Offline, Communication Management with Channel Partners, Channel Marketing with Channel Partners, etc.

Loqate focuses on Engagement Management with Offline, Helpdesk Management with Offline, Training & Onboarding, Competitive Intelligence with Offline, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo GroundTruth

Focus area

GroundTruth is better than Loqate for

Software Failure Risk

  • medium

logo Loqate

Focus area

Software Failure Risk

  • low

About

GroundTruth | The Leading Location Platform

Loqate: Global address verification, data cleansing and geocoding

Financials

SERIES F

PRIVATE

Business Need

Total Processes
(we found evidences for)

20

24

Total Goals
(we found evidences for)

8

9

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


communication management

sending & publishing communications



social media management

social media analytics



lead qualification



sales document management

contract management


helpdesk management


training & onboarding


competitive intelligence


measuring customer satisfaction


customer feedback management

measuring customer satisfaction


rating and review management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Improve digital and social presence

  • See 5 more
  • Scale best practices

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Manage risk

  • Reduce bounce

  • Improve digital and social presence

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • offline

  • point of sale

  • on premises

  • website

  • e-mail

  • mobile

  • See 3 more
  • offline

  • point of sale

  • on premises

  • website

  • e-mail

  • mobile

  • See 3 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting