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Retail Case Studies and Customer Success Stories with Fresh Relevance

 

Look Fabulous Forever - Retail - Small

London, UK

Fresh Relevance helped Look Fabulous Forever boost their conversion rate and recover lost cart abandonment revenue. The team used dynamic... product recommendations and behavioral targeting to personalize the website and email experience. Cart and browse abandonment features made updating offers easy and automatic. The company saw more than 10x ROI in the first few months. Customer loyalty increased with targeted post-purchase campaigns.

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Cooksongold - Retail - Medium

Birmingham, UK

Cooksongold used Fresh Relevance with Dotdigital to boost online sales. They saw a 13% year-on-year sales increase from cart and... browse abandonment emails. Product recommendations drove a 112% uplift in sales. Voucher redemption rates rose from 35% to 50% after adding a countdown timer. The team used web personalization and experience management to tailor offers by location and time. These changes freed up IT resources and improved customer engagement.

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Animed Direct - Retail - Medium

Diss, UK

Animed Direct used Fresh Relevance to boost their email marketing. They saw a 1010% increase in revenue from cart abandonment... emails. Revenue per email rose by 41% and send volume grew by 423%. Browse abandonment emails drove automated email revenue up by 32%. Dynamic content in newsletters and triggered emails helped drive sign-ups and repeat purchases.

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Neal’s Yard Remedies - Retail - Large

Dotdigital helped Neal’s Yard Remedies boost cart abandonment revenue by 419%. The company switched from a basic Shopify module to... Dotdigital’s automated email platform. Now, customers get personalized emails within 20 minutes of leaving items in their cart. A/B testing and automation increased conversions and sales. SMS campaigns added £68,000 in revenue. Neal’s Yard Remedies uses Fresh Relevance for advanced personalization and product recommendations.

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Neal’s Yard Remedies - Retail - Large

Dotdigital helped Neal’s Yard Remedies boost cart abandonment email revenue by 419%. The company switched from a basic Shopify module... to Dotdigital’s automated, personalized email solution. Now, customers get targeted emails within 20 minutes of leaving items in their cart. A/B testing and automation increased conversions and grew email revenue. SMS campaigns added £68,000 in new revenue. Neal’s Yard Remedies now uses Fresh Relevance for advanced personalization and plans to expand these strategies in the U.S.

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Neal’s Yard Remedies - Retail - Large

Dotdigital helped Neal’s Yard Remedies boost cart abandonment email revenue by 419%. The company switched from a basic Shopify module... to Dotdigital’s automated, personalized email solution. Customers now get a tailored email within 20 minutes of leaving items in their cart, plus a follow-up if they don’t buy. A/B testing with discount codes improved sales. Automation campaigns now drive 25% of monthly email revenue. SMS campaigns added £68,000 in new revenue, showing strong cross-channel marketing results.

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Neal’s Yard Remedies - Retail - Medium

London, UK

Dotdigital helped Neal’s Yard Remedies boost revenue from cart abandonment emails by 419%. The company switched from a basic Shopify... module to Dotdigital’s automated, personalized email flows. Customers now get timely, tailored reminders and follow-ups, driving higher conversions. Neal’s Yard Remedies expanded automation to seven campaigns, making up 25% of email revenue. SMS marketing with Dotdigital added £68,000 in new revenue. The brand now uses Fresh Relevance for advanced personalization and product recommendations.

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Harvey & Thompson (H&T) - Retail - Large

London, UK

Dotdigital and Fresh Relevance helped Harvey & Thompson boost new sales by £151,843 in just 10 weeks. H&T used personalized... cart abandonment emails to engage customers who left items in their baskets. The emails included tailored content and product details, improving customer experience. H&T nearly doubled conversion rates compared to the UK retail average. The company plans to expand the program to reach more online shoppers.

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Van Der Hout Jewelry - Retail

Fresh Relevance helped Van Der Hout Jewelry lower their cost of acquisition and boost conversions. The company saw a 10x... return on investment. Product recommendations drove a 10% increase in sales, adding over CA$150K in revenue. Cart abandonment emails achieved a 3% conversion rate and a 33% ID rate. Monthly newsletter signups rose by 12% after switching to Fresh Relevance for data capture.

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GolfClubs4Cash - Retail

Fresh Relevance helped GolfClubs4Cash turn their D2C website into their top revenue channel. The company wanted to own customer data... and avoid seller fees from eBay. They used Fresh Relevance for product recommendations, onsite popovers, and behavioral targeting. 40% of sales conversions are now attributed to Fresh Relevance. Website conversion rates increased by 49%. Add-to-cart rates doubled with product page recommendations. Data capture popovers led to a 15% increase in session ID rate.

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Getting Personal - Retail

Fresh Relevance helped Getting Personal boost sales with dynamic name personalization and triggered emails. The company saw a 37% sales... uplift from dynamic name personalization in emails. Click-through rates increased by 15% and conversion rates rose by 7%. A multi-stage browse abandonment program led to a 54% sales uplift. Getting Personal found it easy to implement changes and target customers more effectively.

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Consumer Goods Case Studies and Customer Success Stories with Fresh Relevance

 

Getting Personal - Consumer Goods - Medium

Manchester, UK

Fresh Relevance helped Getting Personal boost sales with dynamic name personalization in emails. A/B tests showed a 15% increase in... click-through rates and a 7% rise in conversion rates. The company saw a 37% sales uplift from personalized emails. Adding a multi-stage browse abandonment program led to a 54% sales uplift. Product recommendations now target each customer, making campaigns more effective.

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Dormeo - Consumer Goods - Medium

London, UK

Dormeo used Fresh Relevance to boost eCommerce sales. They added product recommendation popovers, which tripled product bundle sales overnight. Average... order value increased by 10% year over year. Dormeo set up a 4-stage cart abandonment email flow, driving more shoppers back to their site. Targeted popovers on product pages led to 79% more signups. These changes helped Dormeo recover more abandoned revenue and increase upsells.

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FFX Tools - Consumer Goods

Fresh Relevance helped FFX Tools boost sales with personalized product recommendations and triggered emails. FFX saw a 34% increase in... total revenue from product recommendations. Orders from recommendation bundles made up 5% of all orders. The average order value from recommendations grew by 49%. Bounce rates on out-of-stock pages dropped by 10%. The team saved time by automating emails and found the platform flexible and easy to use.

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Dormeo - Consumer Goods

Fresh Relevance helped Dormeo boost sales and average order value. Dormeo used product recommendations, triggered emails, and targeted popovers. Product... bundle sales tripled overnight. Average order value increased by 10% year over year. Targeted popovers led to 79% more signups. Dormeo also improved cart and browse abandonment email flows to bring shoppers back.

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Sports Case Studies and Customer Success Stories with Fresh Relevance

 

Wolverhampton Wanderers Football Club (Wolves) - Sports - Medium

Wolverhampton, UK

Fresh Relevance helped Wolves recover lost revenue with cart abandonment emails. The club achieved a 60.9% cart abandonment ID rate,... allowing more targeted follow-ups. Recovered cart values were 27.9% higher than average orders. Wolves also used personalized product recommendations and data capture popovers to boost engagement. These tactics improved their eCommerce performance and customer experience.

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Wolverhampton Wanderers Football Club (Wolves) - Sports

Fresh Relevance helped Wolves recover lost revenue with cart abandonment emails and website personalization. Wolves achieved a 60.9% cart abandonment... ID rate, allowing more emails to be sent. The average recovered cart value is 27.9% higher than the average order value. Wolves also uses personalized product recommendations and data capture popovers. They plan to expand recommendations to their new app.

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Hospitality Case Studies and Customer Success Stories with Fresh Relevance

Lockhart Catering - Hospitality

Fresh Relevance helped Lockhart Catering personalize the customer experience with multiple price lists and targeted emails. The company saw a... 0.5% increase in conversion rates and a 1200% rise in last click attribution. Product recommendations and auto optimization saved time and improved relevance. Over 150MB of data is managed weekly to ensure accurate pricing. Lockhart Catering improved loyalty and customer satisfaction with these solutions.

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Construction Case Studies and Customer Success Stories with Fresh Relevance

HTS Spares - Construction

Fresh Relevance helped HTS Spares fix their email automation. They used cart abandonment emails and product recommendations. This brought in... £394K in 9 months. Data capture popovers added 460 new contacts. Product recommendation popovers made £38K in 4 months. The team saved a day of work each week by automating purchase complete emails.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with Fresh Relevance

Neal's Yard Remedies - Health, Wellness And Fitness

Dotdigital helped Neal's Yard Remedies improve their cart abandonment email program. The company wanted better control and results from their... email campaigns. Dotdigital's team built a new automated system with personalized emails and A/B testing. Neal's Yard Remedies saw a 419% increase in revenue from cart abandonment emails. Automation now drives about 25% of their monthly email revenue.

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Consumer Services Case Studies and Customer Success Stories with Fresh Relevance

 

Direct365 - Consumer Services - Medium

Skelmersdale, UK

Fresh Relevance helped Direct365 increase their cart recovery rate by 18. 6% in 90 days. The company used a 3-stage...cart abandonment email program with personalized product recommendations and discount vouchers. Auto Optimize tested different discount levels, leading to higher conversions. Data capture popovers and upsell recommendations also boosted sign-ups and revenue. Direct365 achieved a 21X monthly ROI with Fresh Relevance.

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Wholesale Case Studies and Customer Success Stories with Fresh Relevance

Würth UK - Wholesale

Fresh Relevance helped Würth UK boost sales with personalized product recommendations and cart abandonment emails. Würth UK saw a 1303%... return on investment from product recommendations. Revenue from these recommendations increased by 72.4% and average order value rose by 12.8%. The team found Fresh Relevance easy to use and quick to implement. Würth UK also improved user experience with dynamic content and social proof features.

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Other Industry Case Studies and Success Stories with Fresh Relevance

 

Blue Sea Holidays - Travel - Small

London, UK

Dotdigital and Fresh Relevance helped Blue Sea Holidays boost customer engagement with AI-powered personalized emails. The campaign achieved a 37%... open rate and a 32% clickthrough rate in four months. Personalized recommendations and pre-departure emails improved the customer experience and generated secondary revenue. Blue Sea Holidays now uses A/B testing and social proof to further optimize conversions. The partnership sets a new standard for online travel marketing.

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Animed Direct - ECommerce

Fresh Relevance helped Animed Direct boost revenue from cart abandonment emails by 1010%. The company saw a 423% increase in... cart abandon send volume. Revenue per email went up by 41%. Automated email revenue increased by 32%. Animed Direct used dynamic content and browse abandonment emails to drive engagement and sign-ups. The platform was quick to implement and support was helpful.

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Wowcher - ECommerce

Fresh Relevance helped Wowcher improve their marketing emails with personalized product recommendations. Wowcher switched to Fresh Relevance after it outperformed... their in-house personalization in tests. They use features like similar and localized product recommendations, subject line personalization, and custom SmartBlocks. With Fresh Relevance, Wowcher saw a 26.63% increase in average order value. They plan to use behavioral targeting for future campaigns.

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redtag.ca - Travel

Fresh Relevance helped redtag. ca recover lost revenue with booking abandonment emails. The travel agency used automated triggered emails to...win back customers who browsed but did not book. They saw a 129x return on investment. Booking abandonment revenue increased by 10%. Sales went up by 7.9% and average order value rose by 5%. The small team used Fresh Relevance to automate and scale their marketing with little extra work.

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Look Fabulous Forever - ECommerce

Fresh Relevance helped Look Fabulous Forever personalize their website and email experience. The company used product recommendations, behavioral targeting, and... cart abandonment emails. They tailored homepage content and offers to each visitor. Dynamic slots made updating offers easy. Look Fabulous Forever saw more than 10x ROI in the first few months. Customer loyalty and conversion rates increased.

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Direct365 - Waste Management Service

Fresh Relevance helped Direct365 recover 18. 6% more abandoned carts. Direct365 used triggered emails, product recommendations, and data capture popovers...to boost revenue. The Auto Optimize feature tested discount levels and improved cart recovery rates. Direct365 achieved a 21x return on investment. The solution was easy to set up and saved the team time.

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Cooksongold - ECommerce

Fresh Relevance helped Cooksongold personalize their online store. The company used abandonment emails, web personalization, and product recommendations. Cart and... browse abandonment emails led to a 13% increase in sales. Product recommendations drove a 112% year-on-year sales uplift. Voucher redemption rates rose from 35% to 50%. The marketing team gained speed and control with the Site Editor, improving customer engagement and sales.

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Buyagift

Fresh Relevance helped Buyagift with onboarding, account management, and custom projects. The platform provided a dedicated project manager and expert... training. Buyagift received strong support without extra fees. The professional services team delivered custom work to fit Buyagift's needs. Buyagift praised the high level of support and responsiveness from Fresh Relevance.

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