ZoomInfo Overview

This is a summary of the comprehensive capabilities and benefits of ZoomInfo based on over 9406 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

ZoomInfo, Clearbit Enrichment, Linkedin Sales Navigator, Cognism, Cognism, etc., all belong to a category of solutions that help Sales Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if ZoomInfo is right for your needs? Our Cuspera AI engine can evaluate how ZoomInfo fits your specific business needs, industry, and context. Get your personalized assessment report today.

ZoomInfo supports business activities such as:

  • Generation Of New Leads
  • Lead Qualification
  • Account Management
  • Contact List Management
  • Engagement Management

ZoomInfo can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Enter New Markets Internationally Or Locally, Grow Market Share, Improve ROI, etc. It can help manage these activities if you use User Generated Content and Blogs for these needs. As a solution, ZoomInfo's capabilities include Personalization, Alerts: Popups & Notifications, Recording, etc.

ZoomInfo was founded in 2000. Computer Software Vertical is its biggest customer base.

Reviews

"With ZoomInfo, we more than doubled our activity; and our efficiency skyrocketed. Since then, we’ve grown our pipeline over 90% per year. " - Justin Hiatt

Cuspera Reviews

378 buyers and buying teams have used Cuspera to assess how well ZoomInfo solved their Sales Intelligence needs. Cuspera uses 9406 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Intelligence needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using ZoomInfo.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve ROI
  • Enhance Customer Relationships
  • Build Brand Awareness
  • Scale Best Practices
  • Launch New Products
  • Establish Thought Leadership
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Improve Navigation
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Internal Communications
See all business priorities See less business priorities

Use Cases

Peers recommend Generation Of New Leads , Lead Qualification , Account Management , as the business use cases that they have been most satisfied while using ZoomInfo.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Generation Of New Leads

4.89/5 ★

Read Reviews (443)

"...ZoomInfo is well suited for organizations that are outbound call heavy and have a prospecting team creating new accounts...."
Lead Qualification

4.77/5 ★

Read Reviews (307)

"...Very fast accurate contact information for email campaigns and telemarketing...."
lead qualification: technographic

4.64/5 ★

Read Reviews (112)

"...When Torch presented Derek, his extensive background leading high growth technology organizations and large scale, complex platform businesses cemented for us that he is the right person for this role. ..."
lead qualification: demographic

4.93/5 ★

Read Reviews (109)

"...ZoomInfo addresses this business problem by providing direct contact information, email/phone or both...."
lead qualification: firmographic

4.87/5 ★

Read Reviews (29)

"...EverString allows us to build account lists based off in-depth firmographic or technographic data...."
lead qualification: behavioural

4.46/5 ★

Read Reviews (4)

"...Can find ways to contact prospective business opportunities...."
Account Management with User Generated Content and Blogs

4.96/5 ★

Read Reviews (272)

"...With account based marketing (or messaging) it's pivotal to have the right 3-5 people...."
PEER EXPERIENCES
Generation Of New Leads

4.89/5 ★

Read Reviews (443)

"...ZoomInfo is well suited for organizations that are outbound call heavy and have a prospecting team creating new accounts...." Peer review by Verified User, Manager in Sales, Computer Software
Lead Qualification

4.77/5 ★

Read Reviews (307)

"...Very fast accurate contact information for email campaigns and telemarketing...." Peer review from Human Resources
lead qualification: technographic

4.77/5 ★

Read Reviews (112)

lead qualification: demographic

4.77/5 ★

Read Reviews (109)

lead qualification: firmographic

4.77/5 ★

Read Reviews (29)

lead qualification: behavioural

4.77/5 ★

Read Reviews (4)

Account Management with User Generated Content and Blogs

4.96/5 ★

Read Reviews (272)

"...With account based marketing (or messaging) it's pivotal to have the right 3-5 people...." Peer review by Christopher Bennett, Director of Sales, Bodhala

76+ more Business Use Cases

Our AI advisor, Wyz, harnessed 9406 insights from peers and experts to help you assess how these ZoomInfo use cases fit your Sales Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Justin Hiatt

Vice President of Digital Sales

Workfront

With ZoomInfo, we more than doubled our activity; and our efficiency skyrocketed. Since then, we’ve grown our pipeline over 90% per year. Testimonial By Justin Hiatt

Josh Penzias

Sales Operations Specialist

Reify Health

With ZoomInfo, we’ve been able to increase the odds of reaching our target customers, augment the information that trade shows provide, and gain a more complete view of those prospects. It’s been very helpful, especially during the COVID-19 pandemic. Testimonial By Josh Penzias

Rich Adams

Sales Tools Strategy

Zoom

We have very aggressive revenue growth targets. And so far, we have absolutely needed ZoomInfo in order to meet and exceed those goals. Testimonial By Rich Adams
CUSTOMERS TESTIMONIALS

Justin Hiatt

Vice President of Digital Sales

Workfront

With ZoomInfo, we more than doubled our activity; and our efficiency skyrocketed. Since then, we’ve grown our pipeline over 90% per year. Testimonial By Justin Hiatt

Josh Penzias

Sales Operations Specialist

Reify Health

With ZoomInfo, we’ve been able to increase the odds of reaching our target customers, augment the information that trade shows provide, and gain a more complete view of those prospects. It’s been very helpful, especially during the COVID-19 pandemic. Testimonial By Josh Penzias

Rich Adams

Sales Tools Strategy

Zoom

We have very aggressive revenue growth targets. And so far, we have absolutely needed ZoomInfo in order to meet and exceed those goals. Testimonial By Rich Adams

Case Studies

COMPANY CASE STUDIES
Case Study Workfront

Learn how Workfront Increased pipeline by 90% YoY

Read More
Case Study 7 Eagle Group

How ZoomInfo plays an integral role in the way 7 Eagle Group impacts the lives and careers of the Military Veterans they work with.

Read More
Case Study Drip

Drip Shortened Sales Cycle by 16% QoQ

Read More

Frequently Asked Questions(FAQ)

for ZoomInfo

What is ZoomInfo?

Zoominfo is a B2B business solutions software for enterprises, enabling sales, marketing and account management teams with business leads and contacts, and marketing automation solutions that enable faster conversion of prospects to customer.

What is ZoomInfo used for?

ZoomInfo is a Sales Intelligence Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Generation Of New Leads, Lead Qualification and Account Management .

What are the top features of ZoomInfo?

Personalization, Alerts: popups & Notifications and Recording are some of the top features of ZoomInfo.

Who uses ZoomInfo?

ZoomInfo is used by Computer Software, Information Technology And Services and Internet among other industries.

What are ZoomInfo alternatives?

Clearbit Enrichment, Linkedin Sales Navigator, Cognism and Cognism are popular alternatives for ZoomInfo.

Where is ZoomInfo located?

ZoomInfo is headquartered at Vancouver, WA.

Popular Business Setting

for ZoomInfo

Top Industries

  • Computer Software
  • Information Technology and Services
  • Internet

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Peers used ZoomInfo to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for ZoomInfo

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

3.67/5 ★

Read Reviews (451)
Alerts: popups & Notifications

4.05/5 ★

Read Reviews (217)
Recording

3.77/5 ★

Read Reviews (106)
Dashboard

4.40/5 ★

Read Reviews (43)
Widgets

4.14/5 ★

Read Reviews (39)
FEATURES RATINGS AND REVIEWS
Personalization

3.67/5 ★

Read Reviews (451)
Alerts: popups & Notifications

4.05/5 ★

Read Reviews (217)
Recording

3.77/5 ★

Read Reviews (106)
Dashboard

4.40/5 ★

Read Reviews (43)
Widgets

4.14/5 ★

Read Reviews (39)

IT and Other Capabilities

for ZoomInfo

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5 ★

Read Reviews (909)
Data Export

3.50/5 ★

Read Reviews (655)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5 ★

Read Reviews (909)
Data Export

3.50/5 ★

Read Reviews (655)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.45/5 ★

Read Reviews (82)
24/7 Support

4.26/5 ★

Read Reviews (1092)
Email Support

4.20/5 ★

Read Reviews (77)
Chat Support

4.15/5 ★

Read Reviews (54)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.45/5 ★

Read Reviews (82)
24/7 Support

4.26/5 ★

Read Reviews (1092)
Email Support

4.20/5 ★

Read Reviews (77)
Chat Support

4.15/5 ★

Read Reviews (54)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (97)
Analytics

4.65/5 ★

Read Reviews (570)
Custom Reports

4.24/5 ★

Read Reviews (870)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5 ★

Read Reviews (97)
Analytics

4.65/5 ★

Read Reviews (570)
Custom Reports

4.24/5 ★

Read Reviews (870)

Software Failure Risk Guidance

?

for ZoomInfo

Overall Risk Meter

Low Medium High

Top Failure Risks for ZoomInfo

Vendor Profile Details

Company Name

Zoominfo

Company Website

https://www.zoominfo.com/

Year Founded

2000

HQ Location

Vancouver, WA

Employees

1001-5000

Social

Financials

PRIVATE