Drift Video Overview

This is a summary of the comprehensive capabilities and benefits of Drift Video based on over 404 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Drift Video, belong to a category of solutions that help Authoring and Publishing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Drift Video is right for your needs? Our Cuspera AI engine can evaluate how Drift Video fits your specific business needs, industry, and context. Get your personalized assessment report today.

Drift Video supports business activities such as:

  • Engagement Management
  • Lead Engagement
  • Collaboration
  • Conversion Management
  • Training & Onboarding

Drift Video can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Scale Best Practices, Enhance Customer Relationships, Improve Internal Communications, etc. It can help manage these activities if you use Video Website and Chat for these needs. As a solution, Drift Video's capabilities include Personalization, Recording, and Bot.

Drift Video was founded in 2014. Computer Software Vertical is its biggest customer base.

Reviews

"With Drift Video, our reply rates moved from 3-4% to 10-12%, with half of the replies being generated by videos. Adding this level of personalization dramatically increased the quality of conversations we began to have with our prospects. And on top... of that, we managed to double the conversion rate from MQL to SQL. Now our whole sales team in France, the UK, and the U.S. are using Drift Video. " - Pierre Touzeau

Cuspera Reviews

10 buyers and buying teams have used Cuspera to assess how well Drift Video solved their Authoring and Publishing needs. Cuspera uses 404 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Authoring and Publishing needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Drift Video.

Other priorities:

  • Scale Best Practices
  • Enhance Customer Relationships
  • Improve Internal Communications
  • Grow Market Share
  • Improve ROI
  • Launch New Products
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Lead Engagement , Collaboration , as the business use cases that they have been most satisfied while using Drift Video.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Video

4.94/5 ★

Read Reviews (55)

"...Great response and engagement rate...."
engaging and following up

4.93/5 ★

Read Reviews (50)

"...It s simple , it embeds into my browser and is easy to track and even better it allows me to engage w people...."
Lead Engagement with Video

4.83/5 ★

Read Reviews (15)

"...Drift Wake Forest School of Business Leads the Class with Drift in Rapidly Engaging Prospective Students...." Case Study Wake Forest University (WFU)
Collaboration with Video and Website

4.23/5 ★

Read Reviews (9)

"...When screen sharing, keep your screen clean - doesnt hurt to use their website to draw attention!..."
PEER EXPERIENCES
Engagement Management with Video

4.94/5 ★

Read Reviews (55)

"...Great response and engagement rate...." Peer review by Tim H., VP of Marketing
engaging and following up

4.94/5 ★

Read Reviews (50)

Lead Engagement with Video

4.83/5 ★

Read Reviews (15)

"...Drift Wake Forest School of Business Leads the Class with Drift in Rapidly Engaging Prospective Students...." Case Study Wake Forest University (WFU)
Collaboration with Video and Website

4.23/5 ★

Read Reviews (9)

"...When screen sharing, keep your screen clean - doesnt hurt to use their website to draw attention!..." Peer review by Ben C., SDR

19+ more Business Use Cases

Our AI advisor, Wyz, harnessed 404 insights from peers and experts to help you assess how these Drift Video use cases fit your Authoring and Publishing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Pierre Touzeau

VP of Marketing

360Learning

With Drift Video, our reply rates moved from 3-4% to 10-12%, with half of the replies being generated by videos. Adding this level of personalization dramatically increased the quality of conversations we began to have with our prospects. And on top of that, we managed to double the conversion rate... from MQL to SQL. Now our whole sales team in France, the UK, and the U.S. are using Drift Video.

Testimonial By Pierre Touzeau
CUSTOMERS TESTIMONIALS

Pierre Touzeau

VP of Marketing

360Learning

With Drift Video, our reply rates moved from 3-4% to 10-12%, with half of the replies being generated by videos. Adding this level of personalization dramatically increased the quality of conversations we began to have with our prospects. And on top of that, we managed to double the conversion rate... from MQL to SQL. Now our whole sales team in France, the UK, and the U.S. are using Drift Video.

Testimonial By Pierre Touzeau

Case Studies

COMPANY CASE STUDIES
Case Study Gong

How Gong Uses Drift to Revolutionize the Buying Experience and Accelerate Pipeline

Read More
Case Study 360Learning

How 360Learning Is Using Conversational Marketing and Drift Video to Stand out in a Crowded Market

Read More
Case Study Wake Forest University (WFU)

Wake Forest School of Business Leads the Class with Drift in Rapidly Engaging Prospective Students

Read More

Video

The Drift Conversation Cloud: What Is It & How Can It Improve Your Business?

Based on peer insights

Cuspera recommends Drift Video for

Use Cases Engagement Management , Lead Engagement , Collaboration
Medium Video, Website, Chat
Features Personalization, Recording, Bot
Business Priorities Acquire Customers, Increase Sales & Revenue, Scale Best Practices
Industries Computer Software, Education, Marketing And Advertising

Popular Business Setting

for Drift Video

Top Industries

  • Computer Software
  • Education
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business

Peers used Drift Video to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Drift Video

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.54/5 ★

Read Reviews (59)
Recording

4.34/5 ★

Read Reviews (22)
bot

4.06/5 ★

Read Reviews (10)
FEATURES RATINGS AND REVIEWS
Personalization

4.54/5 ★

Read Reviews (59)
Recording

4.34/5 ★

Read Reviews (22)
bot

4.06/5 ★

Read Reviews (10)

IT and Other Capabilities

for Drift Video

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.20/5 ★

Read Reviews (28)
Data Export

4.04/5 ★

Read Reviews (24)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.20/5 ★

Read Reviews (28)
Data Export

4.04/5 ★

Read Reviews (24)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.34/5 ★

Read Reviews (8)
24/7 Support

4.11/5 ★

Read Reviews (18)
Email Support

3.24/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.34/5 ★

Read Reviews (8)
24/7 Support

4.11/5 ★

Read Reviews (18)
Email Support

3.24/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.60/5 ★

Read Reviews (4)
Custom Reports

3.44/5 ★

Read Reviews (20)
Analytics

3.18/5 ★

Read Reviews (11)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.60/5 ★

Read Reviews (4)
Custom Reports

3.44/5 ★

Read Reviews (20)
Analytics

3.18/5 ★

Read Reviews (11)

Software Failure Risk Guidance

?

for Drift Video

Overall Risk Meter

Low Medium High

Top Failure Risks for Drift Video

Vendor Profile Details

Company Name

Drift

Company Website

https://www.drift.com/

Year Founded

2014

HQ Location

222 Berkley Street, 6th Floor, Boston, Massachusetts 02116, US

Employees

251-500

Social

Financials

SERIES C