CrowdTwist Overview

CrowdTwist powers innovative loyalty programs by tracking and rewarding diverse customer behaviors. Brands can use predictive analytics to offer personalized benefits, enhancing customer relationships and retention.

Use Cases

Customers recommend Loyalty Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using CrowdTwist.

Other use cases:

  • Lifetime Value Management
  • Segmentation And Targeting
  • Social Media Analytics
  • Contract Management
  • Content Management
  • Managing Social Media Account
  • Competitive Intelligence
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using CrowdTwist.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Grow Market Share
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

CrowdTwist Use-Cases and Business Priorities: Customer Satisfaction Data

CrowdTwist works with different mediums / channels such as Omnichannel. Promotions. and Social Media.

CrowdTwist's features include Gamification, Rewards, Personalization, etc. and CrowdTwist support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also CrowdTwist analytics capabilities include Custom Reports, and Analytics.

Reviews

"With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue." - Kellen Fitzgerald

Peer review evidence (same sources as the product rating summary)

"...Crowd Twist powers our online loyalty program InnerCircle, and has helped us achieve our vision of a truly omnichannel loyalty program and community that our customers value and appreciate...." Peer review by Lisa Erickson, Senior Director of CRM & Loyalty, Sleep Number
"...Together, Oracle and CrowdTwist will enable organizations of all sizes to deliver personalized engagement and extend loyalty and reward programs to a brand s most beneficial customer behaviors...." Oracle Buys CrowdTwist
"...Addressed # of touches to conversions % of sales-accepted leads from marketing Annual marketing spend Average annual revenue per customer Average order size Campaign response rate Campaign time-to-market Campaigns per year Click through, deliverability, open & bounce rates Conversion rates Cost per lead Cycle time to develop campaign Data acquisition costs Digital media spend Expand Market Coverage Lead Generation Lifetime purchases Marketing Expense as a % of revenue Marketing staff efficiency Product reviews total Purchase frequency Referral rates Revenue per marketing campaign Unsubscribe rate..." Lead Me To Your Door

CrowdTwist, Preferred Patron, BHN Rewards, Tapmango, TrueLoyal (formerly Zinrelo and TINT), etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CrowdTwist

Top Industries

  • Retail

Popular in

  • Enterprise

CrowdTwist is popular in Retail, and is widely used by Enterprise,

CrowdTwist Customer wins, Customer success stories, Case studies

What solutions does CrowdTwist provide for Loyalty Management?

What benefits does CrowdTwist offer for Engagement Management?

How can CrowdTwist optimize your Campaign Management Workflow?

How does CrowdTwist address your Lifetime Value Management Challenges?

How does CrowdTwist address your Segmentation And Targeting Challenges?

193 buyers and buying teams have used Cuspera to assess how well CrowdTwist solved their Customer Loyalty Management needs. Cuspera uses 666 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

CUSTOMERS TESTIMONIALS
CrowdTwist testimonial

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald
CUSTOMERS TESTIMONIALS
CrowdTwist testimonial

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald
 

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Frequently Asked Questions(FAQ)

for CrowdTwist

What is CrowdTwist?

CrowdTwist is a cloud-native customer loyalty solution to empower brands to offer personalized customer experiences. Designed to help brands enhance relationships with their customers and retain clients in the long-term, CrowdTwist allows users to create loyalty incentive programs using data gathered from customer behaviour tracking.

With CrowdTwist platform businesses can incentivize their customers in order to encourage loyalty and engagement, with tools for tracking and rewarding behavior. A range of different spend and engagement behavior types can be tracked, including reading a blog or article, making a purchase, writing a review, referring a friend, following the brand on social media, and more. The built-in predictive analytics automatically gather data on website visitors and convert this data to deliver personalized, targeted content with the aim of converting or retaining these visitors.

Brands can create and deliver a benefits program to clients, and can segment their customers into groups based on demographic, behavior, purchase history, and other metrics, in order to deliver personalized benefits and rewards. CrowdTwist’s predictive algorithms can identify and create these audience segments based on historical and real-time data.

What is CrowdTwist used for?

CrowdTwist is a Customer Loyalty Management Software mainly used by its customers to Enhance Customer Relationships and Improve Brand Engagement by Loyalty Management, Engagement Management and Campaign Management .

What are the top features of CrowdTwist?

Gamification, Rewards and Personalization are some of the top features of CrowdTwist.

What are CrowdTwist alternatives?

Preferred Patron, BHN Rewards, Tapmango and TrueLoyal (Formerly Zinrelo And TINT) are popular alternatives for CrowdTwist.

Where is CrowdTwist located?

CrowdTwist is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used CrowdTwist for loyalty management and engagement management

CrowdTwist Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)

CrowdTwist Integrations

CrowdTwist integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for CrowdTwist

Overall Risk Meter

Low Medium High

Top Failure Risks for CrowdTwist

Oracle Corporation News

Awards

Oracle Named a Leader in Gartner Magic Quadrant for Transportation ...

Oracle has been recognized as a Leader in the 2026 Gartner Magic Quadrant for Transportation Management Systems for the 19th time. This accolade highlights Oracle's strong execution and comprehensive vision in the field. Oracle's Fusion Cloud Transportation Management, part of its Supply Chain & Manufacturing suite, leverages AI to enhance logistics efficiency, reduce costs, and improve service performance, addressing challenges like volatile demand and rising costs.

Product

Consolidate Oracle Fusion AI Data Platform and E-Business Suite Data ...

Oracle has introduced the Oracle AI Data Platform to integrate data from Oracle Fusion AI Data Platform and Oracle E-Business Suite. This cloud-native platform enhances data integration, governance, and AI/ML capabilities. It supports a unified lakehouse architecture, enabling seamless reporting and analytics. The platform aims to improve financial transparency and decision-making by consolidating data across systems.

Product

Oracle adds AI features to utilities suite targeting cost reduction and ...

Oracle has introduced new AI features to its Utilities Industry Suite, aiming to reduce costs and enhance reliability for electric, gas, and water utilities. The updates include AI-powered anomaly detection for billing accuracy, generative AI for asset failure prevention, and enhanced data intelligence tools for operations. These tools are designed to improve decision-making and customer satisfaction while addressing operational challenges.

Awards

Oracle Secures Third Consecutive ABEA Win for Clinical Trial Data Management & Analytics

Oracle has won the Best Clinical Trials Supplier Award for Data Management & Analytics at the Asia Pacific Biopharma Excellence Awards 2026 for the third consecutive year. This recognition highlights Oracle's commitment to enhancing data quality and operational visibility in clinical trials through its Clinical One Data Collection solution, which aids in standardizing data handling and accelerating medical breakthroughs.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO