CrowdTwist Overview

CrowdTwist is a cloud-native customer loyalty solution to empower brands to offer personalized customer experiences. Designed to help brands enhance relationships with their customers and retain clients in the long-term, CrowdTwist allows users to create loyalty incentive programs using data gathered from customer behaviour tracking.

With CrowdTwist platform businesses can incentivize their customers in order to encourage loyalty and engagement, with tools for tracking and rewarding behavior. A range of different spend and engagement behavior types can be tracked, including reading a blog or article, making a purchase, writing a review, referring a friend, following the brand on social media, and more. The built-in predictive analytics automatically gather data on website visitors and convert this data to deliver personalized, targeted content with the aim of converting or retaining these visitors.

Brands can create and deliver a benefits program to clients, and can segment their customers into groups based on demographic, behavior, purchase history, and other metrics, in order to deliver personalized benefits and rewards. CrowdTwist’s predictive algorithms can identify and create these audience segments based on historical and real-time data.

Cuspera Reviews

193 buyers and buying teams have used Cuspera to assess how well CrowdTwist solved their Customer Loyalty Management needs. Cuspera uses 666 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities peers achieved using CrowdTwist.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Grow Market Share
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

Use Cases

Peers recommend Loyalty Management , Engagement Management , Campaign Management , as the business use cases that they have been most satisfied while using CrowdTwist.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Loyalty Management with Omnichannel

4.99/5

Read Reviews (133)

"...CrowdTwist enables us to recognize and reward our customers for their loyalty...." Peer review by Alicia Kent, Marketing Manager, Zumiez
customise loyalty program

4.96/5

Read Reviews (38)

create engagement based loyalty

4.95/5

Read Reviews (33)

identify target customers

4.41/5

Read Reviews (4)

Engagement Management with Omnichannel

4.98/5

Read Reviews (112)

"...Drive customer retention by employing data to refine segments, personalize loyalty marketing and campaigns, and offer relevant rewards and benefits that promote continued engagement and spend...." CrowdTwist Loyalty Marketing
engaging and following up

4.98/5

Read Reviews (82)

Campaign Management with Promotions

4.54/5

Read Reviews (10)

"...Addressed # of touches to conversions % of sales-accepted leads from marketing Annual marketing spend Average annual revenue per customer Average order size Campaign response rate Campaign time-to-market Campaigns per year Click through, deliverability, open & bounce rates Conversion rates Cost per lead Cycle time to develop campaign Data acquisition costs Digital media spend Expand Market Coverage Lead Generation Lifetime purchases Marketing Expense as a % of revenue Marketing staff efficiency Product reviews total Purchase frequency Referral rates Revenue per marketing campaign Unsubscribe rate..." Lead Me To Your Door
PEER EXPERIENCES
Loyalty Management with Omnichannel

4.99/5

Read Reviews (133)

"...CrowdTwist enables us to recognize and reward our customers for their loyalty...." Peer review by Alicia Kent, Marketing Manager, Zumiez
customise loyalty program

4.99/5

Read Reviews (38)

create engagement based loyalty

4.99/5

Read Reviews (33)

identify target customers

4.99/5

Read Reviews (4)

Engagement Management with Omnichannel

4.98/5

Read Reviews (112)

"...Drive customer retention by employing data to refine segments, personalize loyalty marketing and campaigns, and offer relevant rewards and benefits that promote continued engagement and spend...." CrowdTwist Loyalty Marketing
engaging and following up

4.98/5

Read Reviews (82)

Campaign Management with Promotions

4.54/5

Read Reviews (10)

"...Addressed # of touches to conversions % of sales-accepted leads from marketing Annual marketing spend Average annual revenue per customer Average order size Campaign response rate Campaign time-to-market Campaigns per year Click through, deliverability, open & bounce rates Conversion rates Cost per lead Cycle time to develop campaign Data acquisition costs Digital media spend Expand Market Coverage Lead Generation Lifetime purchases Marketing Expense as a % of revenue Marketing staff efficiency Product reviews total Purchase frequency Referral rates Revenue per marketing campaign Unsubscribe rate..." Lead Me To Your Door

21+ more Business Use Cases

Our AI advisor, Wyz, harnessed 666 insights from peers and experts to help you assess how these CrowdTwist use cases fit your Customer Loyalty Management needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald
CUSTOMERS TESTIMONIALS

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald

Case Studies

COMPANY CASE STUDIES
Case Study tarte

Tarte designs a loyalty program that customers love

Read More

Based on peer insights

Cuspera recommends CrowdTwist for

Use Cases Loyalty Management , Engagement Management , Campaign Management
Medium Omnichannel, Promotions, Social Media
Features Gamification, Rewards, Personalization
Business Priorities Enhance Customer Relationships, Improve Brand Engagement, Scale Best Practices
Industries Retail

Popular Business Setting

for CrowdTwist

Top Industries

  • Retail

Popular in

  • Enterprise

Peers used CrowdTwist to Enhance customer relationships and Improve brand engagement

Peer and Expert Opinion on Features

for CrowdTwist

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Gamification

4.95/5

Read Reviews (76)
Rewards

4.94/5

Read Reviews (67)
Personalization

4.93/5

Read Reviews (51)
Capture information

4.55/5

Read Reviews (11)
Predictive analytics

4.70/5

Read Reviews (10)
FEATURES RATINGS AND REVIEWS
Gamification

4.95/5

Read Reviews (76)
Rewards

4.94/5

Read Reviews (67)
Personalization

4.93/5

Read Reviews (51)
Capture information

4.55/5

Read Reviews (11)
Predictive analytics

4.70/5

Read Reviews (10)

IT and Other Capabilities

for CrowdTwist

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.16/5

Read Reviews (6)
Data Import

4.03/5

Read Reviews (11)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.16/5

Read Reviews (6)
Data Import

4.03/5

Read Reviews (11)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.80/5

Read Reviews (21)
Chat Support

3.84/5

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.80/5

Read Reviews (21)
Chat Support

3.84/5

Read Reviews (4)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)

Failure Risk Guidance Security Report

?

for CrowdTwist

Overall Risk Meter

Low Medium High

Top Failure Risks for CrowdTwist

Vendor Profile Details

Company Name

Oracle

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO