CrowdTwist Overview

CrowdTwist powers innovative loyalty programs by tracking and rewarding diverse customer behaviors. Brands can use predictive analytics to offer personalized benefits, enhancing customer relationships and retention.

Use Cases

Customers recommend Loyalty Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using CrowdTwist.

Other use cases:

  • Lifetime Value Management
  • Segmentation And Targeting
  • Social Media Analytics
  • Contract Management
  • Content Management
  • Managing Social Media Account
  • Competitive Intelligence
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using CrowdTwist.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Grow Market Share
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
See all business priorities See less business priorities

CrowdTwist Use-Cases and Business Priorities: Customer Satisfaction Data

CrowdTwist works with different mediums / channels such as Omnichannel. Promotions. and Social Media.

CrowdTwist's features include Gamification, Rewards, Personalization, etc. and CrowdTwist support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also CrowdTwist analytics capabilities include Custom Reports, and Analytics.

Reviews

"With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue." - Kellen Fitzgerald

Peer review evidence (same sources as the product rating summary)

"...Because the company operates in an exceptionally competitive space with rapidly changing trends and high-frequency purchases, tarte needed an omnichannel customer loyalty solution to differentiate it from the competition and increase customer retention...." Case Study tarte
"...Together, Oracle and CrowdTwist will enable organizations of all sizes to deliver personalized engagement and extend loyalty and reward programs to a brand s most beneficial customer behaviors...." Oracle Buys CrowdTwist
"...We could see Oracle s services becoming more customer oriented through targeted marketing campaigns and customer journey mappings across the Unity, Eloqua and Responsys platforms. ..." Ecosystm Snapshot: Oracle acquires CrowdTwist to strengthen their customer experience portfolio

CrowdTwist, Preferred Patron, BHN Rewards, Tapmango, TrueLoyal (formerly Zinrelo and TINT), etc., all belong to a category of solutions that help Customer Loyalty Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CrowdTwist

Top Industries

  • Retail

Popular in

  • Enterprise

CrowdTwist is popular in Retail, and is widely used by Enterprise,

CrowdTwist Customer wins, Customer success stories, Case studies

What Are the key features of CrowdTwist for Loyalty Management?

How efficiently Does CrowdTwist manage your Engagement Management?

How does CrowdTwist address your Campaign Management Challenges?

What Are the key features of CrowdTwist for Lifetime Value Management?

What benefits does CrowdTwist offer for Segmentation And Targeting?

193 buyers and buying teams have used Cuspera to assess how well CrowdTwist solved their Customer Loyalty Management needs. Cuspera uses 666 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Loyalty Management needs.

CUSTOMERS TESTIMONIALS
CrowdTwist testimonial

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald
CUSTOMERS TESTIMONIALS
CrowdTwist testimonial

Kellen Fitzgerald

Director of Marketing, Digital and Client Experience

tarte

With the data we’ve captured from Oracle CrowdTwist, we’ve proven that the loyalty client is immensely valuable to our brand, making up about 20% of our customer base and, on average, 50 to 55% of revenue. Testimonial By Kellen Fitzgerald
 

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JVCKENWOOD - Consumer Electronics - Large

Yokohama, Japan

JVCKENWOOD used Oracle Cloud ERP and Cloud EPM to modernize its accounting and business processes. The company automated manual tasks and improved data accuracy. Management now makes better decisions... with consolidated data. Sales and inventory forecasts are linked to a central system. JVCKENWOOD reduced costs and removed inefficiencies with Oracle's cloud solutions.

 

Karuna Trust - Non Profit Organization Management - Large

Bengaluru, India

Oracle Health helped Karuna Trust digitize over 35 primary health centers in India. The Cerner Millennium EHR enabled staff to maintain electronic health records and streamline patient triage. During... COVID-19, clinics used digital forms to identify and manage high-risk patients, minimizing cross-contamination. The CovSAFE app supported door-to-door screening and telehealth, improving early detection and follow-up. Karuna Trust's PHCs became role models for digital healthcare in rural India.

 

Johnson Controls - Manufacturing - Very Large

Cork, Ireland

Johnson Controls used Oracle Cloud Applications to unify its global operations. The company replaced 150 ERP systems with a single Oracle Cloud ERP platform. This move improved financial visibility a...nd made budgeting and forecasting easier. Oracle Cloud SCM helped Johnson Controls manage suppliers and automate invoice processing. Oracle Service enabled faster job completion and better customer service. The company also reduced its carbon footprint by moving away from legacy systems.

Oracle Marketing Innovations: Loyalty and Customer Engagement.

Video Thumbnail

Frequently Asked Questions(FAQ)

for CrowdTwist

What is CrowdTwist?

CrowdTwist is a cloud-native customer loyalty solution to empower brands to offer personalized customer experiences. Designed to help brands enhance relationships with their customers and retain clients in the long-term, CrowdTwist allows users to create loyalty incentive programs using data gathered from customer behaviour tracking.

With CrowdTwist platform businesses can incentivize their customers in order to encourage loyalty and engagement, with tools for tracking and rewarding behavior. A range of different spend and engagement behavior types can be tracked, including reading a blog or article, making a purchase, writing a review, referring a friend, following the brand on social media, and more. The built-in predictive analytics automatically gather data on website visitors and convert this data to deliver personalized, targeted content with the aim of converting or retaining these visitors.

Brands can create and deliver a benefits program to clients, and can segment their customers into groups based on demographic, behavior, purchase history, and other metrics, in order to deliver personalized benefits and rewards. CrowdTwist’s predictive algorithms can identify and create these audience segments based on historical and real-time data.

What is CrowdTwist used for?

CrowdTwist is a Customer Loyalty Management Software mainly used by its customers to Enhance Customer Relationships and Improve Brand Engagement by Loyalty Management, Engagement Management and Campaign Management .

What are the top features of CrowdTwist?

Gamification, Rewards and Personalization are some of the top features of CrowdTwist.

What are CrowdTwist alternatives?

Preferred Patron, BHN Rewards, Tapmango and TrueLoyal (Formerly Zinrelo And TINT) are popular alternatives for CrowdTwist.

Where is CrowdTwist located?

CrowdTwist is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used CrowdTwist for loyalty management and engagement management

CrowdTwist Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.75/5

Read Reviews (13)
Custom Reports

4.91/5

Read Reviews (70)
Analytics

4.90/5

Read Reviews (51)

CrowdTwist Integrations

CrowdTwist integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for CrowdTwist

Overall Risk Meter

Low Medium High

Top Failure Risks for CrowdTwist

Oracle Corporation News

Partnership

Introducing Cloudflare@Oracle Cloud Infrastructure: Supercharge Applications and AI Workloads on OCI

Oracle and Cloudflare have partnered to enhance application performance and AI workloads on Oracle Cloud Infrastructure (OCI). This collaboration integrates Cloudflare's network capabilities with OCI's cloud services, aiming to improve speed, security, and reliability for enterprise applications and AI solutions.

Awards

Oracle Achieves 11th Consecutive Year as Leader in Gartner Magic ...

Oracle has been recognized as a leader in the 2026 Gartner Magic Quadrant for Warehouse Management Systems for the 11th consecutive year. This accolade highlights Oracle Fusion Cloud Warehouse Management's capabilities, including AI-driven efficiency, real-time inventory visibility, and advanced automation. These features help businesses improve operational efficiency, reduce costs, and enhance customer satisfaction.

Awards

Oracle named Gartner warehouse leader for 11th year

Oracle has been named a Leader in the 2026 Gartner Magic Quadrant for Warehouse Management Systems for the 11th consecutive year. The recognition highlights Oracle Fusion Cloud Warehouse Management's AI-powered fulfillment, real-time inventory visibility, and advanced warehouse automation capabilities, which enhance operational efficiency and decision-making for warehouse teams.

Product

Graal Commercial Support Entitlements for Oracle Database Products

Oracle announces Graal commercial support entitlements for its database products, enhancing performance and integration capabilities for enterprise users.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO