Real-World Case Studies and Customer Success Stories with cMercury

cmercury helped Global Delight improve email engagement. The company wanted better engagement programs, cleaner email lists, and easier unsubscription management. cmercury used list cleaning, targete...d campaigns, and an API-based unsubscription system. Open rates rose from 12% to 25%, a 100% increase. Email responses grew by 200%. Hard bounce rates stayed below 2%. User satisfaction and inbox placement improved.
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cmercury helped Joyalukkas launch email marketing for their jewelry business. Joyalukkas needed to centralize customer data and start online campaigns. cmercury unified their email lists, improved da...ta quality, and set up a welcome email program. They used behavioral segmentation and managed email reputation. Joyalukkas saw a 300% month-over-month increase in e-commerce revenue, 1.7 million monthly website visitors, and a 17% email open rate.
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Joyalukkas achieved $3-4 million e-commerce revenue per month, 1.7 million website visitors, and a 17% increase in email open rates using email marketing automation.

Joyalukkas achieved $3-4 million e-commerce revenue per month, 1.7 million website visitors, and a 17% increase in email open rates using email marketing automation.

cmercury helped CAMS recover its email reputation and reach 5 million registered users. CAMS faced declining email reputation and needed to grow users without hurting deliverability. cmercury cleaned... CAMS' data, used smart segmentation, and sent targeted emails. This improved inbox placement and click rates. CAMS scaled its user base while keeping email quality high.
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cmercury helped Krishnayaan automate email communication and reporting. Krishnayaan needed to send emails based on user actions and track campaign results in their CRM. cmercury set up behavior-based... email automation using real-time API calls. The solution integrated reporting with Krishnayaan’s CRM for real-time insights. Krishnayaan now has efficient, scalable, and value-aligned email outreach with no manual work.
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cmercury helped Cohoma improve email marketing with automated workflows. Cohoma wanted to boost customer retention and recover lost sales from abandoned carts. cmercury set up personalized cart recov...ery emails, optimized timing, and exclusive discounts. Cohoma saw a 32% increase in cart recovery rates. Engagement and customer lifetime value also went up. Email marketing performance improved, making the customer journey smoother.
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cmercury helped Revisewise improve email marketing. Revisewise struggled with email deliverability and inactive users. cmercury used list hygiene, smart segmentation, and engagement workflows. Revise...wise increased daily email sends and kept a strong domain reputation. The platform helped Revisewise reach more engaged users and boost campaign results.
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cmercury helped Blastline Institute fix falling email open rates. Open rates dropped from 32% to 18%, hurting engagement and inquiries. cmercury ran a full subscriber audit, used segmentation, and im...proved list hygiene. They added over 100 templates and used A/B testing. Open rates rose above the original level, with a 5% increase. Engagement and deliverability stayed strong for over 36 months.
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cmercury SmartSend helped Clovia fix falling email engagement and revenue. Clovia used SmartSend to send emails in small batches to 150,000 subscribers. This approach raised open rates by 12.4% and b...oosted click-to-open rates to 2%. SmartSend drove 2.6 times more revenue and 3.2 times more conversions than bulk email. Clovia saw better results with automated, targeted email campaigns.
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cmercury helped Hopscotch, India's largest online kids’ fashion brand, improve their email marketing. Hopscotch faced challenges with audience segmentation and email deliverability. cmercury used aud...ience optimization, demographic profiling, and a 9-week IP warming process. Hopscotch saw a near 10% increase in email open rates. They also achieved better inbox placement and higher email conversion rates.
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cmercury helped Nexarc improve email marketing. Nexarc had fragmented lists and low open rates of 10%. cmercury simplified their lists and used targeted segments. Open rates rose to 46%. Bounce rates... dropped. Nexarc now has better engagement and more efficient email campaigns.
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