Certain: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Certain
Brand: Certain
Rating: 4.19 (406 reviews)

4.19 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Certain Platform | Certain, Inc. - Event Automation Software

Certain Overview

Certain Event Management Software enables event marketers to create engaging and scalable experiences across virtual, in-person, and hybrid formats. This platform leverages AI-driven buying signals to transform engagement data into actionable sales opportunities. Users can seamlessly manage diverse event types, tailoring solutions to specific needs. A notable feature is its ability to convert participant interactions into meaningful business results, driving greater revenue. This software is ideal for teams looking to maximize event impact through data-driven insights and strategic engagement.

Use Cases

Customers recommend Event Management, Engaging And Following Up, Account Management, as the business use cases that they have been most satisfied with while using Certain.

Other use cases:

Sending & Publishing Communications
Lead Qualification: Technographic
Advertisement
Capturing Intent
Campaign Management
Channel Marketing
Playbook Creation

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Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using Certain.

Other priorities:

Increase Sales & Revenue
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Build Brand Awareness
Grow Market Share
Scale Best Practices

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Certain Use-Cases and Business Priorities: Customer Satisfaction Data

Certain works with different mediums / channels such as Offline. User Generated Content. Blogs etc.

Certain's features include Personalization, Capture Information, Templates, etc. and Certain support capabilities include 24/7 Support, Phone Support, AI Powered, etc. also Certain analytics capabilities include Analytics, and Custom Reports.

Reviews

"...We see a high level of app usage among our event attendees, and our speakers like to engage their audiences with the live polling feature...." Peer review by Casualty Actuarial Society, IT and Online Services Coordinator, Casualty Actuarial Society

Certain, belong to a category of solutions that help Event Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Certain offers an event management software platform to plan, execute, and optimize virtual, hybrid, and in-person events. It helps engage attendees and measure event success efficiently.

Popular Business Setting

for Certain

Top Industries

Information Technology and Services
Education
Computer Software

Popular in

Small Business
Large Enterprise
Enterprise

Certain is popular in Information Technology And Services, Education, and Computer Software and is widely used by Small Business, Large Enterprise, and Enterprise.

Comprehensive Insights on Certain Use Cases

How can Certain optimize your Event Management Workflow?

How can Certain optimize your Engaging And Following Up Workflow?

How can Certain enhance your Account Management process?

What Are the key features of Certain for Sending & Publishing Communications?

22+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Certain solved their Event Management needs. Cuspera uses 406 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Event Management needs.

Case Studies

Medical Devices

CASE STUDY A leading hearing aid manufacturer

Certain Touchpoint helped a leading hearing aid manufacturer boost attendee engagement at global audiology conferences. The company needed an event app to support their brand and improve attendee exp...erience. With Touchpoint, they achieved a 97% in-event app download rate and over 3,100 booth check-ins. Features like gamification, surveys, and personalized agendas made the app easy to use. The company saw record engagement and strong support from Certain's team.

Computer Software

CASE STUDY Red Hat

Certain helped Red Hat standardize and automate event management. Red Hat needed to improve event data consistency and attendee engagement across 1,600 global events. Certain provided a platform for ...global standardization, better data collection, and integrated reporting. Red Hat now has streamlined event management, improved attendee quality, and better event insights. The platform supports flexible, data-driven decisions for event marketing.

Consumer Electronics

CASE STUDY National Instruments

Certain helped National Instruments automate their event management. Before, they had slow, manual processes and took up to 14 days to follow up on leads. With Certain, they integrated event data wit...h their marketing tools. Lead follow-up time became 86% faster. Time spent on event support dropped by 88%. National Instruments now runs more efficient events and gets better results.

Events Services

CASE STUDY Grand Connection

Grand Connection used Certain’s event management platform to fix problems with manual work and scattered data. They unified their event process with automation, making event setup faster and branding... consistent. The platform gave them real-time analytics and helped them manage more events without extra staff. They saved money, improved client relationships, and made events better for attendees. Grand Connection now uses AI-powered tools to deliver smarter, more engaging events.

CASE STUDY Rockwell Automation

Certain Platform helped Rockwell Automation manage over 200 global events. Rockwell had trouble tracking results because their event management was decentralized. They used Certain to centralize even...t data and automate lead capture. This improved efficiency, reduced setup time, and increased lead quality. Sales teams now follow up on leads in real time, and Rockwell gets better data from events.