CallRail Overview
CallRail is a cloud-based call tracking and marketing analytics solution designed for data-driven marketers. It is leveraged by the advertisers to track and optimize their advertising campaigns, increase sales effectiveness and also to improve customer retention.
The product tracks any type of marketing campaign, from paid search to organic search to radio advertisements and print campaigns, including PPC keywords. It provides users with a single source of truth for analysing the marketing ROI. The solution features call routing, scheduling, round-robin queues for sales teams, keyword spotting and call transcription.
CallRail is a marketing attribution and conversation intelligence software powered with machine learning (ML) capabilities. The ML algorithms score the call as good leads or bad leads, thus measuring the quality of the conversations and giving the user an opportunity to refine the marketing strategy and turn more leads into customers.
Cuspera Reviews
16 buyers and buying teams have used Cuspera to assess how well CallRail solved their Conversation Intelligence needs. Cuspera uses 8779 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversation Intelligence needs.
Business Priorities
Improve ROI and Acquire Customers are the most popular business priorities peers achieved using CallRail.
Use Cases
Peers recommend Sales Call Management , Communication Management , Advertisement , as the business use cases that they have been most satisfied while using CallRail.
Read Peer Reviews and Expert Experience for Business Use Cases
BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
---|---|---|
Sales Call Management with Phone Calls |
4.57/5 ★ |
"...Form fills are not a conversion for every client but being able to record and track calls has helped a lot...." Peer review by Anthony A., Marketing and Advertising |
call recording |
4.74/5 ★ |
|
call analytics |
4.41/5 ★ |
|
call transcription |
2.35/5 ★ |
|
call scoring |
4.34/5 ★ |
|
call searching |
4.65/5 ★ |
|
Communication Management with Phone Calls |
4.68/5 ★ |
"...We have implemented CallRail as a call tracking solution for clients of our marketing agency numerous times...." Peer review by J.P. VanderLinden, Director Of Operations, EmberTribe |
tracking & monitoring communications |
4.70/5 ★ |
|
sending & publishing communications |
4.24/5 ★ |
|
Advertisement with Phone Calls |
4.80/5 ★ |
"...Before, they were only tracking about 20 percent of their revenue generated by ads without call tracking and conversion value...." Case Study Neon Ambition |
PEER EXPERIENCES | |
---|---|
Sales Call Management with Phone Calls |
4.57/5 ★ |
"...Form fills are not a conversion for every client but being able to record and track calls has helped a lot...." Peer review by Anthony A., Marketing and Advertising |
|
call recording |
4.57/5 ★ |
call analytics |
4.57/5 ★ |
call transcription |
4.57/5 ★ |
call scoring |
4.57/5 ★ |
call searching |
4.57/5 ★ |
Communication Management with Phone Calls |
4.68/5 ★ |
"...We have implemented CallRail as a call tracking solution for clients of our marketing agency numerous times...." Peer review by J.P. VanderLinden, Director Of Operations, EmberTribe |
|
tracking & monitoring communications |
4.68/5 ★ |
sending & publishing communications |
4.68/5 ★ |
Advertisement with Phone Calls |
4.80/5 ★ |
"...Before, they were only tracking about 20 percent of their revenue generated by ads without call tracking and conversion value...." Case Study Neon Ambition |
51+ more Business Use Cases
Our AI advisor, Wyz, harnessed 8779 insights from peers and experts to help you assess how these CallRail use cases fit your Conversation Intelligence needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
---|---|
![]() |
CallScribe and AI and keyword spotting make a huge difference. Testimonial By Chris Gardner |
![]() |
With Lead Center, there isn’t a call that comes in that we don’t see, where before there were definitely opportunities for things to slip. Testimonial By Skyler Andreasen |
![]() |
As an agency, it's critical for us to show our clients how the ads we’re running are generating leads, whether via offline phone call or an online form submission. CallRail helps us report on both lead types in one platform. Testimonial By Brent Stutzman |
CUSTOMERS | TESTIMONIALS |
---|---|
![]() Chris Gardner Founder Advanced Podiatry |
CallScribe and AI and keyword spotting make a huge difference. Testimonial By Chris Gardner |
![]() Skyler Andreasen Top Job Asphalt |
With Lead Center, there isn’t a call that comes in that we don’t see, where before there were definitely opportunities for things to slip. Testimonial By Skyler Andreasen |
![]() Brent Stutzman Brand Your Practice |
As an agency, it's critical for us to show our clients how the ads we’re running are generating leads, whether via offline phone call or an online form submission. CallRail helps us report on both lead types in one platform. Testimonial By Brent Stutzman |
Case Studies
COMPANY | CASE STUDIES |
---|---|
![]() |
Case Study Titan PPCRead More |
![]() |
Case Study MockingbirdRead More |
![]() |
Case Study Sagora Senior LivingRead More |
Popular Business Setting
for CallRail
Top Industries
- Marketing and Advertising
- Legal Services
- Automotive
Popular in
- Small Business
- Mid Market
- Enterprise
Peer and Expert Opinion on Features
for CallRail
- Low
- Medium
- High
FEATURES | RATINGS AND REVIEWS |
---|---|
Recording | Read Reviews (697) |
SEM | Read Reviews (323) |
Dashboard | Read Reviews (110) |
SEO | Read Reviews (84) |
Alerts: popups & Notifications | Read Reviews (83) |
FEATURES | RATINGS AND REVIEWS |
---|---|
Recording | Read Reviews (697) |
SEM | Read Reviews (323) |
Dashboard | Read Reviews (110) |
SEO | Read Reviews (84) |
Alerts: popups & Notifications | Read Reviews (83) |
IT and Other Capabilities
for CallRail
- Low
- Medium
- High
CAPABILITIES (DATA) | RATINGS AND REVIEWS |
---|---|
Data Export | Read Reviews (866) |
Data Import | Read Reviews (1195) |
CAPABILITIES (DATA) | RATINGS AND REVIEWS |
---|---|
Data Export | Read Reviews (866) |
Data Import | Read Reviews (1195) |
CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
---|---|
Email Support | Read Reviews (51) |
Chat Support | Read Reviews (56) |
Phone Support | Read Reviews (658) |
24/7 Support | Read Reviews (516) |
CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
---|---|
Email Support | Read Reviews (51) |
Chat Support | Read Reviews (56) |
Phone Support | Read Reviews (658) |
24/7 Support | Read Reviews (516) |
CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (60) |
Analytics | Read Reviews (557) |
Custom Reports | Read Reviews (905) |
CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (60) |
Analytics | Read Reviews (557) |
Custom Reports | Read Reviews (905) |
Software Failure Risk Guidance
?for CallRail
Overall Risk Meter
Top Failure Risks for CallRail
Vendor Profile Details
HQ Location
100 Peachtree Street NW Suite 2700 Atlanta, GA 30303
Employees
101-250
Social
Financials
Series A