4.62 5
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(12339 Reviews)

CallRail | Tracking and analytics for phone calls and web forms

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About CallRail

CallRail is a cloud-based call tracking and marketing analytics solution designed for data-driven marketers. It is leveraged by the advertisers to track and optimize their advertising campaigns, increase sales effectiveness and also to improve customer retention.

The product tracks any type of marketing campaign, from paid search to organic search to radio advertisements and print campaigns, including PPC keywords. It provides users with a single source of truth for analysing the marketing ROI. The solution features call routing, scheduling, round-robin queues for sales teams, keyword spotting and call transcription.

CallRail is a marketing attribution and conversation intelligence software powered with machine learning (ML) capabilities. The ML algorithms score the call as good leads or bad leads, thus measuring the quality of the conversations and giving the user an opportunity to refine the marketing strategy and turn more leads into customers.

is used by peers for


communication management, sales call management, tracking & monitoring communications


phone calls, phone calls, offline


Phone Support, 24/7 Support, Data Import


Improve ROI, Acquire customers, Increase sales & revenue


Marketing and Advertising, Internet, Information Technology and Services

Popular Business Setting
for CallRail

Top Industries

  • Marketing and Advertising
  • Internet
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peer Recommendations on business needs
for CallRail


Improve ROI, Acquire customers, Increase sales & revenue, are the most popular goals peers achieved using CallRail.


It is the best suited for phone calls, phone calls, offline, channels.


CallRail does well for a wide range of processes. Peers recommend communication management, sales call management, tracking & monitoring communications, as the business processes that they have been most satisfied while using CallRail.

Read Reviews of Business Process for CallRail

Peers used CallRail to Improve ROI and Acquire customers

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Overall Risk Meter

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Top Failure Risks for CallRail

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IT and Other Capabilities
for CallRail

  • Low
  • Medium
  • High

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Vendor Profile Details

Company Name Callrail
Company Website
Year Founded 2011
HQ Location 100 Peachtree Street NW Suite 2700 Atlanta, GA 30303
Employees 101-250
Financials Series A