Adyen Overview

Adyen delivers a comprehensive financial technology platform that addresses the complexities of end-to-end payments and financial management. Businesses seeking a streamlined solution for payment acceptance, revenue protection, and financial control will find value in Adyen's integrated platform. By consolidating these critical financial processes, Adyen simplifies operations and reduces the need for multiple systems, potentially leading to cost savings and improved ROI. Its adaptability to various business models ensures that companies can tailor the platform to their specific needs, enhancing operational efficiency. Adyen’s platform not only facilitates smoother transactions but also offers robust data insights, empowering businesses to make informed decisions and accelerate growth.

Use Cases

Customers recommend Payment Management, Onboarding, Helpdesk Management, as the business use cases that they have been most satisfied with while using Adyen.

Other use cases:

  • Billing And Invoice Management
  • Contract Management
  • Content Management
  • Engaging And Following Up
  • Lead Qualification: Technographic
  • Public Relations
  • Account Management
See all use cases See less use cases

Business Priorities

Enter New Markets Internationally Or Locally and Manage Risk are the most popular business priorities that customers and associates have achieved using Adyen.

Other priorities:

  • Enhance Customer Relationships
  • Build Brand Awareness
  • Increase Sales & Revenue
See all business priorities See less business priorities

Adyen Use-Cases and Business Priorities: Customer Satisfaction Data

Adyen's features include Auto Renewal, and Personalization. and Adyen support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Adyen analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Easy to understand, despite the poor design, it allows you to manage payments and billing easily...." Peer review by Advisor in Customer Service

Peer review evidence (same sources as the product rating summary)

"...full reconciliation, better fraud management, payment methods providing...." Peer review by Mattia Z, Payments & Fraud Prevention Specialist, Senior Certified Magento Developer, Information Technology and Services
"...We provide you with a test account that can be set up in seconds, easy onboarding APIs, clear GitHub documentation and dedicated tech support...." Your journey with us | What to expect when working with our team
"...It is used in customer support to manage payments, failed transactions and cancel old auto-renewals when the accounts are not migrated into our new CRM...." Peer review by Verified User, Advisor in Customer Service, Education

Adyen, Square Payments, Stripe Connect, Stripe Payments, GoCardless, etc., all belong to a category of solutions that help Payment Gateways. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Adyen offers end-to-end payments, data, and financial management in one solution. The platform accelerates the realization of business ambitions.

Popular Business Setting

for Adyen

Top Industries

  • Education
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Adyen is popular in Education, Information Technology And Services, and Internet and is widely used by Small Business, Mid Market, and Enterprise.

Adyen Customer wins, Customer success stories, Case studies

What makes Adyen ideal for Payment Management?

What solutions does Adyen provide for Onboarding?

11 buyers and buying teams have used Cuspera to assess how well Adyen solved their Payment Gateways needs. Cuspera uses 287 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Payment Gateways needs.

 

Oyo - Travel - Large

Dutch fintech Adyen sees long-term India opportunity, plans local expansion

Gurgaon, India

Adyen is expanding its operations in India, focusing on the growing digital payments market and cross-border commerce. The company has increased its workforce tenfold since 2023 and is adapting its p...latform to meet local regulatory requirements, including UPI services. Adyen is supporting Indian clients like Oyo in expanding abroad and is positioning itself for AI-driven commerce.

Read on →
 

Oyo - Travel - Large

Dutch fintech Adyen sees long-term India opportunity, plans local expansion

Gurgaon, India

Adyen plans to expand its operations in India, focusing on the country's digital payments market and cross-border commerce. The company has increased its local workforce tenfold since 2023 and is ada...pting its platform to meet India's regulatory requirements, including UPI services. Adyen is helping Indian clients like Oyo expand abroad, highlighting its role in cross-border payment processing and regulatory compliance adaptation.

Read on →
 

Uber, Microsoft, Adobe, Oyo - Technology, Travel - Very Large

Adyen Scales India Operations as Local Profits Double

San Francisco, Gurugram, USA, India

Adyen is expanding its operations in India, increasing its workforce to 120 employees after securing key regulatory licenses in 2024. The company's pre-tax income from Indian operations doubled to â‚...¬3.18 million in 2025. Adyen supports multinational clients like Uber and Microsoft, and helps Indian firms like Oyo expand globally. The company integrates with UPI and complies with local regulations, positioning itself for growth in India's competitive digital payments market.

Read on →
 

Venchi - Food & Beverages - Medium

Turin, Italy

Adyen helped Venchi connect their physical stores and online channels. The gourmet chocolate brand used Adyen’s solutions to create a seamless customer journey. Customers can now shop easily in-store... and online. Venchi improved their payments process with unified payments. This made shopping simpler for their customers.

 

Atlas - Food & Beverages - Small

Singapore, Singapore

Atlas used Adyen for Platforms to power AtlasPay, their embedded payments solution. This helped Atlas simplify payments for restaurant merchants and improve customer experience. After partnering with... Adyen, Atlas saw a 118x increase in gross merchandise value. Revenue grew 50x. Sub-merchants reduced manpower costs by 10%.

 

MUJI - Retail - Very Large

Tokyo, Japan

MUJI used Adyen to unify in-store and online payments. As ecommerce became more important, MUJI partnered with Adyen and BigCommerce to expand online payments across Europe. This helped MUJI create a... better customer experience. MUJI saw a 50% increase in revenue, a 5% rise in average transaction value, and a 4% boost in payment conversion.

Working at Adyen: Payments

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Peers used Adyen for payment management and onboarding

Adyen Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.19/5 ★

Read Reviews (1)
Analytics

4.47/5 ★

Read Reviews (8)
Custom Reports

4.38/5 ★

Read Reviews (32)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.19/5 ★

Read Reviews (1)
Analytics

4.47/5 ★

Read Reviews (8)
Custom Reports

4.38/5 ★

Read Reviews (32)

Software Failure Risk Guidance

?

for Adyen

Overall Risk Meter

Low Medium High

Top Failure Risks for Adyen

Adyen N.V. News

Product

Adyen and Guidewire Partner to Reduce Payment Fragmentation Across Global Insurance Operations

Adyen has partnered with Guidewire to integrate its payment infrastructure into Guidewire's core systems, targeting the global insurance market. This integration will streamline payment processes for over 570 insurers, offering capabilities like automated premium collection, fraud protection, and centralized reconciliation. The solution aims to reduce reliance on fragmented networks and enhance payment security and efficiency.

Product

Guidewire Insurers to Gain Access to Adyen Payments in 2027

Adyen has integrated its payment infrastructure with Guidewire's core systems for property and casualty insurers, launching globally in 2027. This integration allows insurers to manage payments across markets through a single platform, offering features like fraud detection and tokenization. It aims to turn payments into a strategic advantage for growth, available across North America, Europe, Latin America, and Asia Pacific.

Product

Adyen Joins Guidewire Marketplace as an Approved Global Payment Partner for Insurers

Adyen has been approved as a Global Payment Partner for Guidewire, integrating its payment platform into the Guidewire Marketplace. This integration allows property and casualty insurers to streamline global insurance payments, manage premium collections, and enhance claims payouts. Adyen's platform offers end-to-end transaction processing, advanced security, and operational efficiency, benefiting over 570 insurers across 43 countries.

Executive

Adyen Appoints Nicole Olbe as EMEA President to Accelerate Regional Growth Strategy

Adyen has appointed Nicole Olbe as the President for Europe, Middle East, and Africa (EMEA), effective September 1, 2026. Olbe, previously Managing Director of UK & Ireland, will succeed Alexa von Bismarck, who becomes Senior Vice President of Global Account Management. Olbe will focus on regional growth, leveraging her extensive experience in global payments and fintech.

Adyen N.V. Profile

Company Name

Adyen N.V.

Company Website

https://www.adyen.com/

HQ Location

18 Lower Byrom Street, Bonded Warehouse (Suite 414), Manchester, Manchester M3 4AP, GB

Employees

501-1000

Social

Financials

SERIES B