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Compare Tealium Audiencestream CDP vs Hive Marketing Cloud

Comparison Summary

For Tealium Audiencestream CDP vs Hive Marketing Cloud comparison, Our AI algorithm looked at 2548 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Tealium Audiencestream CDP and Hive Marketing Cloud to solve their respective business needs.

Pros and cons of Tealium Audiencestream CDP and Hive Marketing Cloud

Tealium Audiencestream CDP is more suited to businesses that require Engagement Management and Advertisement where as Hive Marketing Cloud is focused towards Engagement Management and Collaboration .

Both Tealium Audiencestream CDP and Hive Marketing Cloud are Customer Data Platform software, peers recommend Tealium Audiencestream CDP for helpdesk management where as Hive Marketing Cloud is more known for collaboration and funnel analysis .

logo Tealium Audiencestream CDP

Focus area

Tealium Audiencestream CDP is better than Hive Marketing Cloud for

Software Failure Risk

  • medium

logo Hive Marketing Cloud

Focus area

Hive Marketing Cloud is better than Tealium Audiencestream CDP for

Software Failure Risk

  • medium

About

Customer Data Platform to Understand and Engage Your Customers in Real Time

Customer Insight and Engagement Platform

Age

2008

Financials

SERIES G

PRIVATE

Business Need

Total Processes
(we found evidences for)

54

55

Total Goals
(we found evidences for)

14

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



helpdesk management


communication management

sending & publishing communications

tracking & monitoring communications


campaign management


segmentation and targeting


training & onboarding



loyalty management

identify target customers


lead qualification


competitive intelligence


lifetime value management



personalized marketing


social media management

social media analytics


social media marketing



rating and review management


customer feedback management




sales document management

proposal & quote management


touchpoint management


products & pricelist management


generation of new leads


performance management


business development



category management


account management


workflow management



database marketing



content management




Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Improve consistency

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Improve digital and social presence

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Manage risk

  • See 11 more
  • Acquire customers

  • Increase customer life time value

  • Improve efficiency

  • Improve internal communications

  • Enhance customer relationships

  • Improve brand engagement

  • Scale best practices

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Shorten ramp up time

  • Improve visibility

  • Launch new products

  • Build brand awareness

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • text SMS

  • Facebook page

  • Facebook

  • chat

  • phone calls

  • offline

  • Skype

  • promotions

  • Slack

  • mobile

  • trade shows

  • video

  • events

  • mobile app

  • omnichannel

  • See 15 more
  • social media

  • e-mail

  • website

  • text SMS

  • Facebook page

  • Facebook

  • chat

  • phone calls

  • offline

  • Skype

  • promotions

  • Slack

  • mobile

  • trade shows

  • video

  • events

  • mobile app

  • omnichannel

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting