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Tapmango vs Oracle Advertising and Customer Experience (CX): 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Tapmango vs. Oracle Advertising and Customer Experience (CX) is based on a specific set of business needs and context. The comparison uses 2849 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Tapmango and Oracle Advertising and Customer Experience (CX)

Tapmango, smile.io, RepeatRewards, etc., belong to a category of solutions that help Customer Loyalty Management, whereas Oracle Advertising and Customer Experience (CX), Ushur, Genesys Cloud, etc., belong to a category of solutions that help Customer Experience Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Tapmango covers Loyalty Management, Engagement Management with Mobile, Helpdesk Management with Promotions, Campaign Management, etc.

Oracle Advertising and Customer Experience (CX) focuses on Engagement Management, Loyalty Management, Advertisement, Campaign Management with Omnichannel, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Tapmango

Focus area

Software Failure Risk

  • medium

logo Oracle Advertising and Customer Experience (CX)

Focus area

Software Failure Risk

  • low

About

Customer Loyalty and Online Ordering Platform

CX Cloud to build, manage, and maintain customer relationships.

Age

2009

1977

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

43

82

Total Goals
(we found evidences for)

7

17

Top Processes

Evidences indicate better relative satisfaction


customise loyalty program

identify target customers


engagement management

engaging and following up


helpdesk management


campaign management



customer feedback management

measuring net promoter score

measuring customer satisfaction


discount management


communication management

sending & publishing communications


social media management

scheduling post to social media

engaging on social media


contact list management


training & onboarding


sales document management

contract management


rating and review management


sales incentive management


promotion management



lifetime value management


social media marketing


content management


competitive intelligence


generation of new leads


customer case management


advocacy management



account management


trade show marketing


community building



segmentation and targeting


workflow management


products & pricelist management


international marketing





personalized marketing



subscription management



sales call management


compliance & governance


relationship management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Grow market share

  • Build brand awareness

  • Improve brand engagement

  • See 4 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • Launch new products

  • Increase customer life time value

  • Improve ROI

  • Grow market share

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve efficiency

  • Improve internal communications

  • See 14 more

Top Channels

Channels Used

  • e-mail

  • offline

  • trade shows

  • omnichannel

  • phone calls

  • promotions

  • mobile

  • chat

  • website

  • point of sale

  • mobile app

  • user generated content

  • blogs

  • coupons

  • games

  • text SMS

  • on premises

  • social media

  • mass media

  • television

  • Whatsapp

  • events

  • mobile ads

  • Slack

  • See 21 more
  • e-mail

  • offline

  • trade shows

  • omnichannel

  • phone calls

  • promotions

  • mobile

  • chat

  • website

  • point of sale

  • mobile app

  • user generated content

  • blogs

  • coupons

  • games

  • text SMS

  • on premises

  • social media

  • mass media

  • television

  • Whatsapp

  • events

  • mobile ads

  • Slack

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting