cuspera logo CUSPERA

Compare PRunderground vs HARO

Comparison Summary

For PRunderground vs HARO comparison, Our AI algorithm looked at 2742 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using PRunderground and HARO to solve their respective business needs.

Pros and cons of PRunderground and HARO

PRunderground is more suited to businesses that require Communication Management with Website and Sales Document Management where as HARO is focused towards Public Relations and Sales Document Management with E-Mail .

logo PRunderground

Focus area

Software Failure Risk

  • low

logo HARO

Focus area

HARO is better than PRunderground for

Software Failure Risk

  • medium

About

PRunderground | online press release distribution service

Help A Reporter - HARO

Age

2008

2016

Financials

M&A

IPO

Business Need

Total Processes
(we found evidences for)

69

52

Total Goals
(we found evidences for)

15

13

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications


sales document management

contract management

proposal & quote management



lead qualification

lead qualification: technographic



engagement management

engaging and following up


loyalty management

customise loyalty program


training & onboarding


competitive intelligence



trade show marketing



generation of new leads


business development


campaign management




lifetime value management


helpdesk management


courses & assessment

create learning path


influencer marketing


content management


relationship management


discount management


international marketing




segmentation and targeting


social media management





Top Goals

Goals Achieved

  • Acquire customers

  • Launch new products

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Improve ROI

  • Improve stakeholder relations

  • Improve visibility

  • Establish thought leadership

  • See 12 more
  • Acquire customers

  • Establish thought leadership

  • Build brand awareness

  • Enhance customer relationships

  • Improve ROI

  • Scale best practices

  • Improve brand engagement

  • Improve internal communications

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Launch new products

  • Increase sales & revenue

  • Grow market share

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • user generated content

  • blogs

  • website

  • social media

  • phone calls

  • offline

  • point of sale

  • print media

  • magazine

  • mass media

  • promotions

  • radio

  • video

  • Facebook

  • events

  • trade shows

  • channel partners

  • television

  • review sites

  • on premises

  • games

  • display advertisement

  • Twitter

  • Yelp

  • Facebook page

  • chat

  • Slack

  • newspaper

  • causes and charity

  • See 27 more
  • e-mail

  • user generated content

  • blogs

  • website

  • social media

  • phone calls

  • offline

  • point of sale

  • print media

  • magazine

  • mass media

  • promotions

  • radio

  • video

  • Facebook

  • events

  • trade shows

  • channel partners

  • television

  • review sites

  • on premises

  • games

  • display advertisement

  • Twitter

  • Yelp

  • Facebook page

  • chat

  • Slack

  • newspaper

  • causes and charity

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting