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Compare Meltwater vs Muck Rack

Comparison Summary

For Meltwater vs Muck Rack comparison, Our AI algorithm looked at 6586 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Meltwater and Muck Rack to solve their respective business needs.

Pros and cons of Meltwater and Muck Rack

Meltwater is more suited to businesses that require Social Media Management with Social Media and Public Relations with Social Media where as Muck Rack is focused towards Public Relations and Social Media Management with Social Media .

Both Meltwater and Muck Rack are Public Relations software, peers recommend Meltwater for helpdesk management where as Muck Rack is more known for social media analytics and social media management .

logo Meltwater

Focus area

Meltwater is better than Muck Rack for

Software Failure Risk

  • medium

logo Muck Rack

Focus area

Muck Rack is better than Meltwater for

Software Failure Risk

  • medium

About

Meltwater | Media Monitoring, Management & Social Listening

Muck Rack for journalists and public relations

Financials

SEED

Business Need

Total Processes
(we found evidences for)

95

55

Total Goals
(we found evidences for)

14

10

Top Processes

Evidences indicate better relative satisfaction


social media management

monitoring social media

social media analytics

engaging on social media

scheduling post to social media

managing social media account



communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up


contact list management

creating contact list


content publishing

searching for content


helpdesk management


sales document management

contract management

proposal & quote management


competitive intelligence




generation of new leads


training & onboarding


campaign management

campaign monitoring

campaign analytics


social media marketing


customer feedback management



influencer marketing


loyalty management

identify target customers



knowledge management




account management




sales call management

meeting management


conference call management


conversion management




reputation management


workflow management





customer case management


opportunity management


performance management


distribution management


business development


products & pricelist management


rating and review management


trade show marketing


relationship management



Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Build brand awareness

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve internal communications

  • Launch new products

  • Grow market share

  • Scale best practices

  • Increase sales & revenue

  • Improve efficiency

  • See 11 more
  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Improve ROI

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Establish thought leadership

  • See 7 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more
  • social media

  • user generated content

  • blogs

  • e-mail

  • website

  • offline

  • magazine

  • print media

  • point of sale

  • games

  • chat

  • video

  • promotions

  • phone calls

  • mass media

  • Netflix

  • Slack

  • events

  • trade shows

  • coupons

  • on premises

  • mobile

  • radio

  • causes and charity

  • review sites

  • LinkedIn

  • Pinterest

  • Instagram

  • television

  • newsletter

  • Twitter

  • See 28 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting