Prezly: Product updates, Customer stories, and Insights | 2026 Cuspera

Name: Prezly
Brand: Prezly
Rating: 4.37 (1438 reviews)

4.37 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(1438)

Product and Vendor News

prezly/theme-nextjs-VUB 09/10/2025
Announcing Open Site Themes | News 23/06/2025

Customer stories

Prezly helped Bravo Group send multimedia press releases that attract journalists. The team used embedded photos and videos to boost engagement. They avoided spam filters by hosting assets instead of attaching files. Clients saw who viewed releases with engagement tracking. Bravo Group quickly shared video content with TV stations using Prezly. Clients were pleased with the results and reporting became easier.
Prezly helped Kolibri Games, a mobile game developer, boost their media coverage by over 2x in just one quarter. Kolibri Games used Prezly to target non-gaming media, package stories with images and backlinks, and track engagement. The platform's newsroom feature increased organic reach and discoverability. With Prezly, Kolibri Games matched a full year's coverage in just three months. This improved their PR workflow and expanded their audience beyond gaming press.
Prezly helped Two Is A Crowd create a digital press kit. The agency used Prezly to put all media assets, press releases, and contact details in one place. Journalists found it easy to access high-resolution pictures and well-written news. The founder liked that Prezly combined everything in one tool. This made sharing news with journalists simple and effective.
Prezly hub rooms help oona organize content for journalists. Oona uses hub rooms to group client stories by industry and theme. This makes it easy for journalists to find what they need. The setup is simple and user-friendly. Oona also uses hub rooms as a real-time portfolio when pitching new clients. The main benefit is a clear overview of all client categories.
Prezly helped IKEA Belgium unify its PR workflow. Before, the team used three platforms, making story distribution and access hard. With Prezly, all stories and media assets are in one online newsroom. Sharing visuals and publishing to social media is now easy. The PR team can track performance stats in one place. Stakeholder communication is faster and more effective.
Prezly helped AB InBev improve communication across departments. The company replaced Excel with Prezly to manage influencer data and segment contacts. Teams now create personalized campaigns for different stakeholder groups. Centralized content makes it easy to reuse messages. AB InBev reports better structure, insight, and collaboration in their communication workflows.

Product Business Settings

Prezly is popular in Marketing And Advertising, Education, and Consumer Goods industries and is widely used by Small Business, Mid Market, and Enterprise.

Prezly Product Overview

Prezly addresses the challenge of effective public relations management by offering a no-code platform to publish and distribute multimedia stories. It simplifies contact management with its PR CRM, reducing the complexity often associated with maintaining media relations. Users can create and publish visually appealing press releases and newsrooms quickly, enhancing engagement with journalists. The platform also supports reliable email campaigns for pitching stories, ensuring consistent delivery. Media monitoring features provide insights into coverage, while real-time analytics reveal which stories resonate with contacts. These capabilities streamline PR tasks and enhance outreach effectiveness.

How satisfied the customers are with Prezly use-cases

Reviews

"...Moreover, the possibility to upload content like video or images, without sending heavy emails!..." Peer review by Filippo Ferrari

Prezly Customer Insights, Testimonials and Case Studies

What makes Prezly ideal for Public Relations?

Prezly is a public relations management tool that helps teams organize their workflow, collaborate and save time. It is ideal for agencies and in-house teams that manage a lot of content and media relationships. Although Prezly is still developing, it might not have the same functionality as more established tools.

"...Prezly is software specifically made for PR professionals with amazing newsrooms, easy email features tools and simple contact management...." Peer review by User

Read Reviews

Why is Prezly the best choice for Communication Management?

Prezly provides a comprehensive communication management solution that streamlines contact management, story creation, and publishing, and offers analytics for campaign tracking. The platform integrates contact relationship management, publishing tools, and online newsrooms, facilitating efficient media and blogger relations. Prezly's capabilities are limited by the lack of advanced email campaign creation features.

"...Prepare a database of quality photos of management and key people, logos and other visuals that will be handy when working on a regular basis sending out messages Create also a list of internal contacts to share messages Examine linking to the own website and make it into a part of your communication mix...." Peer review by Luc M, Director of Media Relations, Emakina Group, Marketing and Advertising

Read Reviews

How does Prezly facilitate Contact List Management?

Prezly offers a robust contact management system that includes automated contact enrichment, a communication timeline, and access controls for team collaboration. It enables users to manage, track, and interact with media contacts efficiently. The contact management features have seen improvements in recent years, but could still be faster.

"...Excel is great for crunching numbers, but it s terrible for managing contacts...." Prezly for PR teams

Read Reviews

How can Prezly optimize your Engagement Management Workflow?

Prezly allows users to track engagement with their content, measure campaign performance, and follow up with media contacts. Users can schedule content, track email opens, and analyze campaign analytics. The system is limited in that it requires additional investments in content creation and social media expertise to achieve maximum effectiveness.

"...Get better results by sending targeted campaigns to your most important contacts and seeing how they engage with your content. ..." PR software for airlines

Read Reviews

What Are the key features of Prezly for Campaign Analytics?

What is Prezly?

Prezly is a PR software for better, and faster communication. It helps to acquire customers, enter new markets and enhance customer relationships.

Prezly is an online tool for communication teams and PR agencies to manage their contact database, publish news, and send email campaigns all in one place. It's an easy way to manage PR.

Some of its features include organizing all contacts and interactions, creating and publishing a stunning press release and newsroom, and deliver news to the right people at the right time via email campaigns, individual pitching and many more.

What is Prezly used for?

Prezly is a Public Relations Software mainly used by its customers to Build Brand Awareness and Improve Internal Communications by Public Relations, Communication Management and Contact List Management .

What are the top features of Prezly?

Personalization, SEO and Recording are some of the top features of Prezly.

Who uses Prezly?

Prezly is used by Marketing And Advertising, Education and Consumer Goods among other industries.

What are Prezly alternatives?

CoverageBook, Muck Rack, HARO and Ezyinsights are popular alternatives for Prezly.

Where is Prezly located?

Prezly is headquartered at Leuven, Flemish-Brabant.

10 buyers and buying teams have used Cuspera to assess how well Prezly solved their Public Relations needs. Cuspera uses 1438 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.

Your quickstart guide to Prezly

Peers used Prezly for public relations and communication management

Prezly Competitors

More Prezly Alternatives...

Prezly Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.79/5 ★ Read Reviews (50)
Custom Reports	4.63/5 ★ Read Reviews (177)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.79/5 ★ Read Reviews (50)
Custom Reports	4.63/5 ★ Read Reviews (177)

Software Failure Risk Guidance

for Prezly

Overall Risk Meter

Low Medium High

Top Failure Risks for Prezly

Prezly BVBA News

Prezly BVBA Profile

Company Name

Prezly BVBA

Company Website

https://www.prezly.com/

Year Founded

2010

HQ Location

Leuven, Flemish-Brabant

Employees

11-50

Social

Financials

PRIVATE

Prezly: Product updates, Customer stories, and Insights | 2026 Cuspera

Failure Risk for Prezly ?

Product and Vendor News

Customer stories

Product Business Settings

Prezly Product Overview

How satisfied the customers are with Prezly use-cases

Reviews

Prezly Customer Insights, Testimonials and Case Studies

What makes Prezly ideal for Public Relations?

Why is Prezly the best choice for Communication Management?

How does Prezly facilitate Contact List Management?

How can Prezly optimize your Engagement Management Workflow?

What Are the key features of Prezly for Campaign Analytics?

What is Prezly?

What is Prezly used for?

What are the top features of Prezly?

Who uses Prezly?

What are Prezly alternatives?

Where is Prezly located?

Bravo Group - Marketing And Advertising - Medium

Kolibri Games - Computer Software - Medium

Two Is A Crowd - Marketing And Advertising - Small

oona - Marketing And Advertising

IKEA Belgium - Retail - Very Large

AB InBev - Food & Beverages - Very Large

Your quickstart guide to Prezly

Peers used Prezly for public relations and communication management

Prezly Competitors

Prezly Features

Software Failure Risk Guidance

Prezly BVBA News

prezly/theme-nextjs-VUB

Announcing Open Site Themes | News

Prezly BVBA Profile

Share this page