cuspera logo CUSPERA

Compare Maropost vs Selligent Marketing Cloud

Comparison Summary

For Maropost vs Selligent Marketing Cloud comparison, Our AI algorithm looked at 3410 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Maropost and Selligent Marketing Cloud to solve their respective business needs.

logo Maropost

Focus area

  • engagement management
  • Campaign Management with Social Media, E-Mail and Website

Maropost is better than Selligent Marketing Cloud for

logo Selligent Marketing Cloud

Focus area

  • engagement management
  • Campaign Management with E-Mail

Selligent Marketing Cloud is better than Maropost for

About

Marketing Automation platform for multi-channel customer engagement

Marketing Automation to engage customers across all critical channels.

Age

2011

1988

Financials

Private

M&A

Business Need

Total Processes
(we found evidences for)

80

73

Total Goals
(we found evidences for)

12

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


campaign management

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media

managing social media account



workflow management


segmentation and targeting


searching for content

content publishing


contact list management

creating contact list


sales document management

contract management

proposal & quote management




training & onboarding



lead qualification

lead qualification: technographic

lead qualification: demographic



conference call management


social media marketing



loyalty management

identify target customers

customise loyalty program



personalized marketing


generation of new leads


rating and review management


customer feedback management

measuring customer satisfaction


promotion management


discount management


lifetime value management


sales review & feedback


business development



products & pricelist management


database marketing



touchpoint management


channel management


performance management


trade show marketing


helpdesk management



referral management


relationship management




community marketing




conversion management


reputation management



international marketing




revenue cycle management


attribution management



relationship marketing



competitive intelligence



creating knowledge base


knowledge management

creating knowledge base


sales incentive management


create learning path


courses & assessment

create learning path







outbound marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • See 9 more
  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • Increase customer life time value

  • Improve ROI

  • Grow market share

  • Increase sales & revenue

  • Increase average basket value

  • Improve digital and social presence

  • Improve internal communications

  • Build brand awareness

  • Establish thought leadership

  • Launch new products

  • Improve visibility

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • social media

  • omnichannel

  • website

  • offline

  • mobile app

  • text SMS

  • on premises

  • point of sale

  • phone calls

  • print media

  • newspaper

  • display advertisement

  • chat

  • promotions

  • user generated content

  • blogs

  • coupons

  • events

  • trade shows

  • review sites

  • Amazon

  • video

  • See 21 more
  • e-mail

  • mobile

  • social media

  • omnichannel

  • website

  • offline

  • mobile app

  • text SMS

  • on premises

  • point of sale

  • phone calls

  • print media

  • newspaper

  • display advertisement

  • chat

  • promotions

  • user generated content

  • blogs

  • coupons

  • events

  • trade shows

  • review sites

  • Amazon

  • video

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Business Setting