cuspera logo CUSPERA

Compare LeadFWD vs Oracle Responsys

Comparison Summary

For LeadFWD vs Oracle Responsys comparison, Our AI algorithm looked at 3915 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using LeadFWD and Oracle Responsys to solve their respective business needs.

Pros and cons of LeadFWD and Oracle Responsys

LeadFWD is more suited to businesses that require Engagement Management with E-Mail and Sales Document Management with E-Mail where as Oracle Responsys is focused towards Engagement Management with E-Mail and Campaign Management with E-Mail .

Both LeadFWD and Oracle Responsys are Marketing Automation software, peers recommend LeadFWD for lead management and sales document management where as Oracle Responsys is more known for segmentation and targeting .

logo LeadFWD

Focus area

LeadFWD is better than Oracle Responsys for

Software Failure Risk

  • low

logo Oracle Responsys

Focus area

Oracle Responsys is better than LeadFWD for

Software Failure Risk

  • low

About

Unstoppable Growth Platform with the power of AI and Machine Learning

Oracle | Integrated Cloud Applications and Platform Services

Age

1977

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

62

56

Total Goals
(we found evidences for)

10

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


sales document management

contract management


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign monitoring

campaign analytics


helpdesk management


training & onboarding


contact list management

enriching contact list

creating contact list


generation of new leads



account management


workflow management


lead qualification

lead qualification: firmographic

lead qualification: technographic

lead qualification: behavioural




content publishing


sales call management

meeting management



trade show marketing




social media management

monitoring social media

scheduling post to social media


conversion management


outbound marketing





personalized marketing


loyalty management

identify target customers



database marketing



segmentation and targeting





international marketing


channel management


promotion management


lifetime value management


competitive intelligence


relationship management


touchpoint management



social media marketing


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Improve visibility

  • Improve digital and social presence

  • Grow market share

  • Improve ROI

  • Improve stakeholder relations

  • Improve brand engagement

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more
  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Business Setting