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Keap CRM vs iContact: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Keap CRM vs. iContact is based on a specific set of business needs and context. The comparison uses 18177 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Keap CRM and iContact

Keap CRM, EngageBay Marketing, 1crm, etc., belong to a category of solutions that help CRM All-in-One, whereas iContact, Robly, MailerLite, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Keap CRM covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.

iContact focuses on Communication Management with E-Mail, Contact List Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, etc.

"Since starting Keap we have grown our revenue 350% and our database from 200 clients to over 6,000. " - Brian Young

"When I decided to make the change to iContact, it was right before, it was right before I was about to send something really important. And even though I didn’t have time to learn a whole new platform, iContact made it easy and held my hand the whol...e time — all the other choices out there are just too overwhelming, and expensive. " - Helene Segura

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Keap CRM

Focus area

Keap CRM is better than iContact for

Software Failure Risk

  • medium

logo iContact

Focus area

iContact is better than Keap CRM for

Software Failure Risk

  • medium

About

Keap | Powerful CRM, sales, and marketing

iContact | Affordable Email Marketing Solution

Age

2003

Financials

IPO

SERIES B

Business Need

Total Processes
(we found evidences for)

110

88

Total Goals
(we found evidences for)

17

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign monitoring


contact list management

creating contact list



generation of new leads


training & onboarding





sales document management

contract management

proposal & quote management








social media management

social media analytics

engaging on social media

scheduling post to social media

managing social media account


referral management


customer feedback management

measuring customer satisfaction

measuring net promoter score


relationship management



content publishing


lead qualification

lead qualification: behavioural



conversion management


loyalty management

identify target customers


pipeline management


rating and review management


opportunity management



lifetime value management


products & pricelist management


social media marketing






billing and invoice management


competitive intelligence


database marketing


follower management


account management



membership management


trade show marketing



segmentation and targeting


personalized marketing



customer case management


payment management



subscription management




courses & assessment

track learning progress


relationship marketing




promotion management




performance management


category management


outbound marketing



distribution management


business development



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Grow market share

  • Enter new markets internationally or locally

  • Improve internal communications

  • Scale best practices

  • Improve consistency

  • Launch new products

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Shorten ramp up time

  • Improve efficiency

  • Build brand awareness

  • See 14 more
  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Scale best practices

  • Improve digital and social presence

  • Build brand awareness

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve brand engagement

  • Launch new products

  • Improve efficiency

  • Improve consistency

  • Improve navigation

  • Increase customer life time value

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more
  • e-mail

  • social media

  • website

  • newsletter

  • phone calls

  • offline

  • promotions

  • Facebook

  • point of sale

  • mobile

  • on premises

  • user generated content

  • blogs

  • video

  • print media

  • Twitter

  • magazine

  • causes and charity

  • LinkedIn

  • mobile app

  • coupons

  • movies

  • newspaper

  • Facebook page

  • trade shows

  • chat

  • See 23 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting