Comparison Summary
This comparison report of Hubspot Sales Hub vs. ActiveCampaign is based on a specific set of business needs and context. The comparison uses 35978 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Hubspot Sales Hub and ActiveCampaign
Hubspot Sales Hub, HubSpot CRM, Zoho CRM, etc., belong to a category of solutions that help CRM, whereas ActiveCampaign, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Hubspot Sales Hub covers Communication Management with E-Mail, Engagement Management with E-Mail, Contact List Management with E-Mail, Social Media Management with Social Media, etc.
ActiveCampaign focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
"Hubspot has allowed us to help small businesses get access to enterprise tools and functionality affordably. Our clients love having to only learn one tool that will support the evolving marketing, sales, and support needs of their business. " - Amara Omoregie
"Through the ActiveCampaign platform, we are able to create a marketing funnel of school foodservice directors throughout the United States and provide them with content that is very specific to their needs , impacting over a billion annual school me...als. " - Lori Taylor
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Hubspot Sales Hub
Focus area
Hubspot Sales Hub is better than ActiveCampaign for
Software Failure Risk
About
Fully featured Sales CRM and Sales Engagement Software
CXA Platform to engage with their customers
Age
2006
2003
Financials
IPO
SERIES C
Business Need
Total Processes
(we found evidences for)
123
133
Total Goals
(we found evidences for)
18
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
-
Increase sales & revenue
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Enhance customer relationships
-
Improve ROI
-
Grow market share
-
Enter new markets internationally or locally
-
Scale best practices
-
Improve stakeholder relations
-
Improve internal communications
-
Improve digital and social presence
-
Improve efficiency
-
Improve visibility
-
Shorten ramp up time
-
Establish thought leadership
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Launch new products
-
Increase customer life time value
-
Build brand awareness
-
Improve brand engagement
- See 15 more
-
Acquire customers
-
Enhance customer relationships
-
Increase sales & revenue
-
Enter new markets internationally or locally
-
Improve ROI
-
Launch new products
-
Scale best practices
-
Build brand awareness
-
Improve internal communications
-
Grow market share
-
Increase customer life time value
-
Improve brand engagement
-
Improve digital and social presence
-
Improve efficiency
-
Manage risk
-
Shorten ramp up time
-
Improve stakeholder relations
-
Establish thought leadership
- See 15 more
Top Channels
Channels Used
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e-mail
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website
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social media
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newsletter
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phone calls
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text SMS
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chat
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offline
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promotions
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user generated content
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blogs
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Facebook
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mobile
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on premises
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mass media
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point of sale
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mobile app
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coupons
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video
-
trade shows
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omnichannel
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games
-
support groups
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Facebook at work
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LinkedIn
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events
-
Instagram
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display advertisement
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Pinterest
-
causes and charity
-
channel partners
-
review sites
-
out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
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e-mail
-
website
-
social media
-
newsletter
-
phone calls
-
text SMS
-
chat
-
offline
-
promotions
-
user generated content
-
blogs
-
Facebook
-
mobile
-
on premises
-
mass media
-
point of sale
-
mobile app
-
coupons
-
video
-
trade shows
-
omnichannel
-
games
-
support groups
-
Facebook at work
-
LinkedIn
-
events
-
Instagram
-
display advertisement
-
Pinterest
-
causes and charity
-
channel partners
-
review sites
-
out of home
-
brochure
-
G2crowd
-
Slack
- See 33 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High