EKM and Metrilo, An In-Depth Comparison 2026

Comparison Summary

EKM: EKM is an eCommerce platform for UK businesses, offering customizable themes, order processing tools, and marketing features. The software includes SEO, email marketing, and live chat options.

Metrilo: Metrilo offers ecommerce analytics, CRM, and email marketing to boost customer retention. The platform aids sustainable growth for ecommerce brands through data-driven insights and tools.

This comparison report of EKM vs. Metrilo is based on a specific set of business needs and context. The comparison uses 1200 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing EKM and Metrilo

EKM, Liana®Cloud Commerce, Sellfy, etc., belong to a category of solutions that help E-Commerce Software, whereas Metrilo, Spotler, TargetBay, etc., belong to a category of solutions that help Lead Generation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

EKM covers Loyalty Management with User Generated Content, Communication Management with Social Media, Social Media Management with Social Media, Sales Document Management, etc.

Metrilo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Social Media Management with E-Mail, Channel Marketing, etc.

"EKM have been brilliant. If we ring them with a problem, someone comes straight back to us and helps us, and they've really got into the grander detail of what we need and executed it really well. " - Simon Carter

"I love the clarity of information, it's a breath of fresh air in the analytics world. " - Spencer W

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

EKM and Metrilo: Best activities based on customer satisfaction


EKM in Action: Unique Activities

How efficiently Does EKM manage your Loyalty Management?
EKM Loyalty Management offers a loyalty points system. nThis system allows businesses to reward customers for repeat purchases.nThe loyalty program helps incentivize customer engagement and encourages return visits.
"...You can set up a system for loyalty points, produce a blog for your store, submit your items to Google Shopping, and more...." Peer review from Featured Customers
What benefits does EKM offer for Products & Pricelist Management?
Ekm provides tools to effectively manage product offerings. These tools facilitate bulk product management, simplifying the process of listing products and saving time. The platform offers features that streamline product listing and optimization, allowing businesses to focus on sales.
"...Save time and effort by managing your products in bulk. ..." Amazing features - the full list

Metrilo in Action: Unique Activities

How can Metrilo enhance your Engagement Management process?
Metrilo provides tools to understand customer behavior. These tools help businesses identify customer segments and create personalized offers. Metrilo helps businesses engage with customers through email and content campaigns.
"...The engagement tools are built on the vast data and enable you to bond with your customers long-term...." Peer review from Metrilo
What solutions does Metrilo provide for Channel Marketing?
Metrilo helps businesses understand their marketing channels. The tool provides data on channel performance, customer behavior, and product sales. This information enables businesses to make informed decisions about marketing investments and optimize their channels.
"...KPI Dashboard, revenue breakdown, product performance, funnels, marketing channels reports are all ready-to-use, no setup required...." Metrilo: The plug-n-play growth platform for ecommerce brands
What benefits does Metrilo offer for Viral Marketing?
Metrilo helps businesses like Viral Passion send targeted emails to customers. Metrilo tracks customer behavior and sends offers based on what the customer has done. This helps Viral Passion send relevant offers and improve their performance.
"...Time saved A ton Viral Passion uses Metrilo to run extremely personalized email marketing for its clients...." Viral Passion success story with Metrilo

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction


loyalty management

customise loyalty program

identify target customers


communication management

sending & publishing communications


social media management

scheduling post to social media

engaging on social media


sales document management

contract management


helpdesk management


products & pricelist management


engagement management

engaging and following up




campaign management


content management


training & onboarding


knowledge management


promotion management




contact list management



customer feedback management



rating and review management


lifetime value management


personalized marketing


segmentation and targeting


generation of new leads



social media marketing



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve digital and social presence

  • Build brand awareness

  • Scale best practices

  • Launch new products

  • Improve efficiency

  • Grow market share

  • See 6 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve ROI

  • Improve brand engagement

  • See 7 more

Business Setting

EKM Metrilo
Peer score 4.3 4.7
Peer insights 629 571
Top industries
Information Technology And Services 86.0%
Mechanical Or Industrial Engineering 9.0%
Real Estate 5.0%
Design 22.0%
Marketing And Advertising 13.0%
Internet 12.0%
SMB and Mid-Market 100.0% 100.0%
Enterprise 0.0% 0.0%
Pricing EKM

News

Latest EKM news

Launching Your SEO Strategy With EKM SEO

EKM has launched EKM SEO, an AI-driven tool designed to enhance SEO strategies for businesses. The tool, powered by AI assistant SEB, offers precision targeting, competitor analysis, and keyword optimization. It integrates with Google accounts to refine strategies and improve visibility, engagement, and traffic. EKM SEO aims to tailor SEO efforts to business needs, ensuring optimized pages and effective keyword use.

06/04/2026 - source