DataEQ: DataEQ structures and analyzes online customer conversations using AI and human intelligence. Customer service, CX, risk management, and regulatory reporting are optimized.
SmileBack: SmileBack® is the leading customer satisfaction platform for MSPs, enabling IT professionals to collect, report, and act on CSAT and NPS feedback. Customer insights are efficiently managed.
Introducing DataEQ and SmileBack
DataEQ, and SmileBack belong to a category of solutions that help Customer Feedback Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
DataEQ covers Social Media Management with Social Media, Engagement Management, Communication Management with Social Media, Campaign Management, etc.
SmileBack focuses on Collecting Feedback, Engaging Conversational Surveys with Phone Calls, Rating And Review Management, Helpdesk Management, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
DataEQ and SmileBack: Best activities based on customer satisfaction
DataEQ in Action: Unique Activities
How does DataEQ facilitate Engagement Management?
"...I like to engage to the real insight stories...." Peer review by User
SmileBack in Action: Unique Activities
What solutions does SmileBack provide for Collecting Feedback?
"...3 faces and ability to comment, we have increased our customer satisfaction response rate 1000% since using this product...." Peer review by Executive Sponsor
What Are the key features of SmileBack for Rating And Review Management?
"...We are allowing our customers to easily rate their experience, and before SmileBack it was a laborious task and we got very few responses...." Peer review by Jennifer Gisler, Web Developer & Designer, Cadan Technologies
What makes SmileBack ideal for Helpdesk Management?
"...Any help desk scenario where you want the customer to easily be able to rate performance...." Peer review by Garland Alvey, Wireless Design Technician, Dominion Voice and Data
Top Processes
Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Increase sales & revenue
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Improve ROI
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Acquire customers
- See 4 more
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Enhance customer relationships
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Acquire customers
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Improve digital and social presence
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Build brand awareness
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Improve brand engagement
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Improve efficiency
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Increase sales & revenue
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Grow market share
- See 5 more
IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Business Setting
| DataEQ | SmileBack | |
|---|---|---|
| Peer score | 4.6 | 4.8 |
| Peer insights | 446 | 1239 |
| Top industries |
Marketing And Advertising 41.0%
Media Production 14.0%
Telecommunications 12.0%
|
Information Technology And Services 60.0%
Computer Software 12.0%
Computer & Network Security 12.0%
|
| SMB and Mid-Market | 73.0% | 98.0% |
| Enterprise | 27.0% | 2.0% |
| Pricing | SmileBack |
News
Latest DataEQ news
Cell C Tops South Africa’s Telecom Industry for Network Quality in DataEQ 2026 Index
DataEQ's 2026 SA Telecoms Customer Experience Index recognized Cell C as a top performer in South Africa for network quality and customer experience. The index, based on over 652,000 public conversations, highlighted Cell C's superior network reliability and customer satisfaction, while also identifying areas for improvement in service resolution times.
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How efficiently Does DataEQ manage your Social Media Management?