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Braze vs dotDigital Engagement Cloud: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Braze vs. dotDigital Engagement Cloud is based on a specific set of business needs and context. The comparison uses 5778 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Braze and dotDigital Engagement Cloud

Braze, MoEngage, CleverTap, etc., belong to a category of solutions that help Mobile Marketing, whereas dotDigital Engagement Cloud, Ortto, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Braze covers Engagement Management, Communication Management with E-Mail, Training & Onboarding with E-Mail, Campaign Management, etc.

dotDigital Engagement Cloud focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

"With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. " - Emily Stewart

"Convert Digital’s partnership with Magento (now Adobe Commerce) along with Dotdigital’s user-friendly interface and the effortless end–to–end campaign process are the key factors driving this collaboration. " - Jenny Drinkwater

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Braze

Focus area

Braze is better than dotDigital Engagement Cloud for

Software Failure Risk

  • low

logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than Braze for

Software Failure Risk

  • medium

About

Cross channel personalization and Mobile engagement automation platform

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Age

2011

1999

Financials

SERIES E

PRIVATE

Business Need

Total Processes
(we found evidences for)

74

65

Total Goals
(we found evidences for)

17

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


training & onboarding


campaign management

campaign analytics


helpdesk management


lifetime value management


segmentation and targeting


competitive intelligence





lead qualification

lead qualification: technographic


customer feedback management

measuring net promoter score





channel management


products & pricelist management


rating and review management


relationship marketing


referral management


touchpoint management


content management


social media management

social media analytics

engaging on social media


knowledge management

creating knowledge base



courses & assessment

create learning path


generation of new leads


promotion management





loyalty management

customise loyalty program

identify target customers


personalized marketing




revenue cycle management



discount management


relationship management


workflow management





contact list management



sales document management



performance management


outbound marketing


database marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase customer life time value

  • Acquire customers

  • Improve brand engagement

  • Improve ROI

  • Increase sales & revenue

  • Launch new products

  • Build brand awareness

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Establish thought leadership

  • Improve stakeholder relations

  • Improve consistency

  • Grow market share

  • Reduce bounce

  • See 14 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more
  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting