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Blueshift vs Tealium Audiencestream CDP: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Blueshift vs. Tealium Audiencestream CDP is based on a specific set of business needs and context. The comparison uses 3288 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Blueshift and Tealium Audiencestream CDP

Blueshift, Tealium Audiencestream CDP, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.

Tealium Audiencestream CDP focuses on Engagement Management, Advertisement, Helpdesk Management with Phone Calls, Campaign Management, etc.

"Blueshift is an extension of our team. They are a true partner in strategy, ideation, and execution. Our strategy of driving more bookings through more emails, more segmentation, and more customization could not be achieved without Blueshift. " - Laura Burch

"Clients have been fed the story ‘data is the new oil’ for a few years but it hasn’t really become a reality for a lot of them, despite large investments and programmes. Our core focus is how to enable our clients to use data to actually drive busine...ss outcomes. " - Patrick Milburn

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Blueshift

Focus area

Blueshift is better than Tealium Audiencestream CDP for

Software Failure Risk

  • low

logo Tealium Audiencestream CDP

Focus area

Software Failure Risk

  • medium

About

Customer Data Platform that activates data across the entire omnichannel customer journey

Customer Data Platform to Understand and Engage Your Customers in Real Time

Age

2014

2008

Financials

SERIES B

SERIES G

Business Need

Total Processes
(we found evidences for)

67

54

Total Goals
(we found evidences for)

14

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


campaign management

campaign analytics



communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting



loyalty management

identify target customers


workflow management


personalized marketing


training & onboarding


helpdesk management


customer feedback management

measuring net promoter score


competitive intelligence


content management

content publishing


channel management


touchpoint management


lead qualification

lead qualification: technographic


lifetime value management



generation of new leads





social media management

social media analytics

managing social media account




courses & assessment

track learning progress


sales document management

contract management


community building


customer case management


social media marketing


rating and review management




products & pricelist management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Scale best practices

  • Improve brand engagement

  • Grow market share

  • Build brand awareness

  • Improve consistency

  • Improve efficiency

  • Launch new products

  • Improve digital and social presence

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Improve consistency

  • Scale best practices

  • Improve internal communications

  • Improve efficiency

  • Improve digital and social presence

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Manage risk

  • See 11 more

Top Channels

Channels Used

  • phone calls

  • website

  • mobile

  • social media

  • e-mail

  • offline

  • promotions

  • Facebook

  • video

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • games

  • point of sale

  • omnichannel

  • See 13 more
  • phone calls

  • website

  • mobile

  • social media

  • e-mail

  • offline

  • promotions

  • Facebook

  • video

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • games

  • point of sale

  • omnichannel

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting