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Media Production Case Studies and Success Stories with Winmo
CASE STUDY Archetype
Winmo helped Archetype, a media company with six brands, improve its sales prospecting. Archetype's 12-person sales team struggled to find the right prospects for each brand. Winmo provided accurate,... up-to-date data and a large contact database. The team used Winmo daily to find new clients and key decision-makers. This made their outreach faster and more effective. Archetype's sales team now works more efficiently and aligns new business with the right marketers.
CASE STUDY MotorTrend Group (The Enthusiast Network)
Winmo helped MotorTrend Group find new advertisers outside their usual automotive and adventure sports categories. The team used Winmo’s sales intelligence to target and connect with brands in new se...ctors like recruitment and insurance. This approach built a strong pipeline of non-endemic advertisers. As a result, MotorTrend grew its non-endemic revenue by 35% year over year. The Chief Commercial Officer said Winmo gave access to clients they didn’t know before.
Winmo helped Future Plc, a global multi-media platform, enter new verticals during the pandemic. Before Winmo, Future struggled with outdated contact data and needed to market itself as a large portf...olio owner. Winmo provided up-to-date sales intelligence, helping Future prioritize prospects and identify key decision-makers. The platform supported both enterprise and mid-market sales teams. Future used Winmo to discover new clients, understand ad spend, and plan market expansion.
Entertainment Case Studies and Success Stories with Winmo
CASE STUDY Boston Ballet
Winmo helped Boston Ballet find new corporate partners. The fundraising team used Winmo’s database to target the right brands in Boston and beyond. They also used the WinmoTalk community for tips and... leads. As a result, Boston Ballet secured funding from national and regional brands. The team found Winmo reliable and up-to-date for connecting with decision-makers.
Winmo helps Fandom grow its advertiser base. Fandom wanted to attract more Fortune 500 advertisers and understand competitor activity. Using Winmo, Fandom tracked competitor spending and found new ad...vertising opportunities in the US and UK. The platform helped Fandom identify key brands like British Telecom. Fandom's sales team used Winmo to meet goals and expand market share.
Non-Profit Organization Management Case Studies and Success Stories with Winmo
CASE STUDY Spirit of Liberty Foundation
Winmo helps the Spirit of Liberty Foundation connect with corporate sponsors. The Foundation needed to reach decision-makers at large companies to support its mission. Winmo gave them access to accur...ate contact information for CEOs, CMOs, and PR teams. This made it easier to build partnerships with brands like Ford, Pepsi, and Johnson & Johnson. The Foundation reports a 20-30% response rate from outreach using Winmo. Winmo is critical to their success in gaining new sponsors.
Winmo helped AffinityX break into the agency sector during a tough economic time. AffinityX used Winmo's data to target agencies and improve prospecting. The tool provided accurate data and efficient... ways to identify clients. AffinityX quickly started marketing outreach and business development with refined target lists. The company saw a 50% cost reduction for clients using its services.
Winmo helped National Media Services, an outdoor marketing firm, find new clients before Fashion Week New York. The company had no fashion industry contacts and little time. Sales VP Dean Corbo used ...Winmo to identify and contact fashion advertisers directly. He reached out to DKNY and quickly secured a meeting. Within a month, National Media Services closed a deal with DKNY for Fashion Week.
Winmo helped ICF Next, a global agency, find C-suite contacts and up-to-date brand information. Before Winmo, ICF Next struggled to get public data on prospects and track brand changes. The team chos...e Winmo for its robust, intuitive platform and strong agency-focused data. ICF Next credits Winmo for supporting their growth and helping them connect with more challenger brands. The agency values the ongoing support from their Winmo account manager.
Winmo helped Wiland find accurate, up-to-date contact information for agencies and brands. Before Winmo, Wiland struggled to locate correct contacts and wasted time searching. With Winmo, Wiland's sa...les and marketing teams now quickly identify agency-brand relationships and receive alerts about changes. The tool saves time and gives a full view of brand activity and media spend. Wiland uses Winmo to grow partnerships and respond to changes in digital marketing.
Winmo helped Pocono Raceway improve sponsorship sales and outreach. Before Winmo, the team struggled to find direct contacts at target companies. With Winmo, they accessed key decision-makers and use...d personality insights to tailor pitches. The daily WinmoEdge emails brought new partnership ideas and leads. Pocono Raceway used Winmo to adapt quickly during the pandemic and plans to keep using it for sales and marketing.
Winmo helped Huddle Inc., a small company selling grassroots sports sponsorships, reach big-name brands. Huddle Inc. struggled to connect with national brands due to low name recognition. Using Winmo..., they found direct contact information for key marketing executives. This allowed them to bypass gatekeepers and secure a partnership with a top-eight retailer. The partnership grew and was renewed, thanks to Winmo’s sales intelligence.
Uncovering IPGs US and UK Agency Network: How Winmo Delivers the Inside Track
Winmo provides insights into IPGs US and UK agency network, offering features like targeted contact search, account insights, and sales predictions to help fill sales pipelines and integrate into wor...kflows.