VWO Overview
VWO is the market-leading digital experience optimization solution used by fast-growing companies for experimentation and conversion rate optimization. It enhances user experiences and boosts conversion rates.
Use Cases
Customers recommend Engagement Management, Helpdesk Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using VWO.
Business Priorities
Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using VWO.
VWO Use-Cases and Business Priorities: Customer Satisfaction Data
VWO works with different mediums / channels such as Website. and Social Media.
VWO's features include Alerts: Popups & Notifications, Landing Page, Recording, etc. and VWO support capabilities include Email Support, Chat Support, Phone Support, etc. also VWO analytics capabilities include Analytics, and Custom Reports.
Reviews
"VWO helped us to conduct experiments and user research, which became the backbone of optimization across our online marketing properties." - Jenny Huges
Peer review evidence (same sources as the product rating summary)
"...Learn how MoneYou used VWO tools like heatmaps and click maps to understand user interactions on their product landing page and used VWO Testing to determine what is best for them...." Case Study MoneYou
"...Support is very helpful and easy to work with via the chat box on the VWO platform...." Peer review by Manager in Marketing
"...Using VWO Testing, Hyundai, the Korean giant, along with our certified partner, Traffic4U, increased CTR to their lead generation pages by 208%...." Case Study Hyundai
VWO, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for VWO
Top Industries
- Retail
- Computer Software
- Consumer Services
Popular in
- Mid Market
- Small Business
- Enterprise
VWO is popular in Retail, Computer Software, and Consumer Services and is widely used by Mid Market, Small Business, and Enterprise.
VWO Customer wins, Customer success stories, Case studies
How can VWO enhance your Engagement Management process?
What makes VWO ideal for Helpdesk Management?
What Are the key features of VWO for Generation Of New Leads?
Why is VWO the best choice for Onboarding?
What solutions does VWO provide for Sending & Publishing Communications?
20 buyers and buying teams have used Cuspera to assess how well VWO solved their Conversion Rate Optimization needs. Cuspera uses 6068 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
VWO helped us to conduct experiments and user research, which became the backbone of optimization across our online marketing properties. Testimonial By Jenny Huges |
|
Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try VWO. Testimonial By Daniel Kamen |
|
Mobile1st is honored to be a VWO NA Premier Partner. Our CRO services experts appreciate the consistent improvements VWO makes, enabling Mobile1st to unlock critical learnings and significant ROI for our clients. VWO's partnership team does an excellent job of advancing our relationship, opportunit...ies and education. |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Jenny Huges Associate Director, Digital Marketing Ubisoft |
VWO helped us to conduct experiments and user research, which became the backbone of optimization across our online marketing properties. Testimonial By Jenny Huges |
|
Daniel Kamen E-Commerce Director FLOS ventures |
Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try VWO. Testimonial By Daniel Kamen |
|
Jonathan Silverstein CEO & President Mobile1st |
Mobile1st is honored to be a VWO NA Premier Partner. Our CRO services experts appreciate the consistent improvements VWO makes, enabling Mobile1st to unlock critical learnings and significant ROI for our clients. VWO's partnership team does an excellent job of advancing our relationship, opportunit...ies and education. |
BluTV - Entertainment - Small
Ubisoft Entertainment - Entertainment - Very Large
Warner Music Group - Entertainment - Large
Flos USA - Consumer Goods - Medium
VWO | Overview
Frequently Asked Questions (FAQ)
What buyers ask before choosing VWO
What is VWO?
VWO Optimization Platform helps to improve key business metrics by empowering to easily discover insights, test ideas, and improve engagement across the entire customer journey. It helps to improve sales and revenue and acquire customers.
VMO enables to optimize the entire audience journey by optimizing both web and messaging experiences, uncovering blockages in the customer journey using VWO insights, gathering, and organizing the insights in the VWO plan, collaborating with the team to convert them into data-backed hypotheses and prioritizing and execute the optimization roadmap through VWO testing.
It helps to continuously improve KPIs including features like conversion growth by rapidly testing tons of new ideas, diagnosing problem areas in the visitors’ experiences, keeping the visitors engaged with automated marketing campaigns through web push notifications, and Facebook Messenger and many more.
What is VWO used for?
What are the top features of VWO?
Who uses VWO?
What are VWO alternatives?
Where is VWO located?
Peers used VWO for engagement management and helpdesk management
VWO Competitors
VWO Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (458) |
| Custom Reports | Read Reviews (1196) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (458) |
| Custom Reports | Read Reviews (1196) |
VWO Integrations
VWO integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for VWO
Overall Risk Meter
Top Failure Risks for VWO
Wingify Pvt. Ltd. News
Wingify launches for ‘agentic experience optimisation’
Wingify has merged with AB Tasty to form a new digital experience optimization platform. The platform integrates experimentation, personalization, and customer engagement using an AI engine called Wingz. This approach, termed "agentic experience optimisation," aims to enhance customer interactions by analyzing behavioral data and activating changes in real-time. The merger builds on the momentum of VWO and AB Tasty, offering a unified brand and platform for improved digital experiences.
AB Tasty and VWO Unite Under Wingify, Launching a Unified Platform, New Brand Identity, and a Website
Wingify has launched a unified platform and brand identity following the merger of VWO and AB Tasty. The new Agentic Experience Optimization Platform integrates AI to enhance digital touchpoints, offering features like experimentation, personalization, and behavioral insights. The platform aims to improve customer engagement and optimize commerce, serving over 4,000 global clients.
Mehernaz Dalal joins Wingify as Chief Financial Officer - Exchange4Media
Wingify has appointed Mehernaz Dalal as Chief Financial Officer to support its growth and strategic priorities. Dalal brings over 20 years of finance leadership experience, including expertise in M&A and business transformation. She will work closely with the CEO and leadership team to integrate VWO and AB Tasty and expand Wingify's global capabilities.
Wingify crosses $100 million ARR after acquiring French AB Tasty
Wingify has acquired AB Tasty, boosting its annual recurring revenue to over $100 million. The acquisition enhances Wingify's capabilities in website testing and personalization, particularly in Europe, North America, and Asia. Despite a 34% revenue increase in FY25, profits fell due to acquisition and expansion costs. Co-founder Sparsh Gupta highlights the impact of AI tools on user interaction.
Wingify Pvt. Ltd. Profile
HQ Location
14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India
Employees
101-250
Social
Financials
PRIVATE
