VWO Overview
VWO is the market-leading digital experience optimization solution used by fast-growing companies for experimentation and conversion rate optimization. It enhances user experiences and boosts conversion rates.
Use Cases
Customers recommend Engagement Management, Helpdesk Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using VWO.
Business Priorities
Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using VWO.
VWO Use-Cases and Business Priorities: Customer Satisfaction Data
VWO works with different mediums / channels such as Website. and Social Media.
VWO's features include Alerts: Popups & Notifications, Landing Page, Recording, etc. and VWO support capabilities include Email Support, Chat Support, Phone Support, etc. also VWO analytics capabilities include Analytics, and Custom Reports.
Reviews
"We've always been very data-driven. Zalora began about four years ago and we have been A/B testing using VWO for three years. As an early stage company, we are heavily focused on new customer acquisition, and using data to optimize the site experien...ce is super important for us." - Liang Jian Tan
VWO, Smartlook, Convert Experiences, WalkMe Digital Adoption Platform, Algolia, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for VWO
Top Industries
- Retail
- Computer Software
- Consumer Services
Popular in
- Mid Market
- Small Business
- Enterprise
VWO is popular in Retail, Computer Software, and Consumer Services and is widely used by Mid Market, Small Business, and Enterprise.
VWO Customer wins, Customer success stories, Case studies
Why is VWO the best choice for Engagement Management?
Why is VWO the best choice for Helpdesk Management?
How can VWO enhance your Generation Of New Leads process?
How does VWO address your Onboarding Challenges?
What solutions does VWO provide for Sending & Publishing Communications?
20 buyers and buying teams have used Cuspera to assess how well VWO solved their Conversion Rate Optimization needs. Cuspera uses 6068 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
We've always been very data-driven. Zalora began about four years ago and we have been A/B testing using VWO for three years. As an early stage company, we are heavily focused on new customer acquisition, and using data to optimize the site experience is super important for us. Testimonial By Liang Jian Tan |
|
VWO is an exceptional A/B testing tool that requires minimum human effort, is super easy to use and has all the capabilities to help us achieve our business goals. The valuable features and dimensions within VWO help us understand user needs, recognize problems, and quickly test/iterate before comm...itting resources to a project. It proves to be a powerful CRO suite to enhance user journeys across the website and significantly improve conversions.I’ve used other testing platforms in the past and I feel that VWO is worth every dime you spend on it.” |
|
VWO and the VWO partnerships team have been a positive driving force for good in the CRO community for many years. The partnerships team at VWO have often gone out of their way to assist our team (and in extension, our clients) where necessary on everything from advanced load speed optimisation to ...advanced analytics integrations. We look forward to continuing to work with them! |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Liang Jian Tan Associate Director, Regional Marketing Analytics Zalora |
We've always been very data-driven. Zalora began about four years ago and we have been A/B testing using VWO for three years. As an early stage company, we are heavily focused on new customer acquisition, and using data to optimize the site experience is super important for us. Testimonial By Liang Jian Tan |
|
Nitish Soman Growth Manager Sensis |
VWO is an exceptional A/B testing tool that requires minimum human effort, is super easy to use and has all the capabilities to help us achieve our business goals. The valuable features and dimensions within VWO help us understand user needs, recognize problems, and quickly test/iterate before comm...itting resources to a project. It proves to be a powerful CRO suite to enhance user journeys across the website and significantly improve conversions.I’ve used other testing platforms in the past and I feel that VWO is worth every dime you spend on it.” |
|
James Spittal CEO Web Marketing ROI |
VWO and the VWO partnerships team have been a positive driving force for good in the CRO community for many years. The partnerships team at VWO have often gone out of their way to assist our team (and in extension, our clients) where necessary on everything from advanced load speed optimisation to ...advanced analytics integrations. We look forward to continuing to work with them! |
VWO | Overview
Frequently Asked Questions(FAQ)
for VWO
What is VWO?
VWO Optimization Platform helps to improve key business metrics by empowering to easily discover insights, test ideas, and improve engagement across the entire customer journey. It helps to improve sales and revenue and acquire customers.
VMO enables to optimize the entire audience journey by optimizing both web and messaging experiences, uncovering blockages in the customer journey using VWO insights, gathering, and organizing the insights in the VWO plan, collaborating with the team to convert them into data-backed hypotheses and prioritizing and execute the optimization roadmap through VWO testing.
It helps to continuously improve KPIs including features like conversion growth by rapidly testing tons of new ideas, diagnosing problem areas in the visitors’ experiences, keeping the visitors engaged with automated marketing campaigns through web push notifications, and Facebook Messenger and many more.
What is VWO used for?
What are the top features of VWO?
Who uses VWO?
What are VWO alternatives?
Where is VWO located?
Peers used VWO for engagement management and helpdesk management
VWO Competitors
VWO Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (458) |
| Custom Reports | Read Reviews (1196) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (458) |
| Custom Reports | Read Reviews (1196) |
VWO Integrations
VWO integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for VWO
Overall Risk Meter
Top Failure Risks for VWO
Wingify Pvt. Ltd. News
Wingifys FY25 Profit Falls 61% Despite 34% Revenue Growth Surge - BW Disrupt
Wingify's FY25 revenue grew by 34% to Rs 386 crore, driven by its VWO tool, but net profit fell 61% to Rs 24 crore due to rising costs, including an 88% increase in employee expenses. Everstone's acquisition of a majority stake in January 2025 marked a significant SaaS deal in India.
Wingify focuses on enterprise sales, aims for 50% revenue contribution by 2027
Wingify is shifting its focus from small and medium businesses to enterprise sales, aiming for 50% revenue from large enterprises by 2027. The company is expanding its global sales team and targeting deals over $500,000. This strategic pivot follows Everstone Capital acquiring a majority stake, providing Wingify with resources and a broader network to support growth.
Wingify expands to Middle East and Africa, strengthens leadership team
Wingify expands to Middle East and Africa, strengthens leadership team
EVERSTONE CAPITAL ACQUIRES MAJORITY STAKE IN WINGIFY , STRENGTHENS ITS TECH INVESTMENT PORTFOLIO
Everstone Capital acquires a majority stake in Wingify, enhancing its technology investment portfolio.
Wingify Pvt. Ltd. Profile
HQ Location
14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India
Employees
101-250
Social
Financials
PRIVATE
