Consumer Goods Case Studies and Customer Success Stories with Valid8
Foxtale
- Consumer Goods
mFilterIt helped Foxtale, a skincare brand, lower their cost per click by 21%. Foxtale faced high CPCs because ad networks... bid on their branded keywords. mFilterIt identified these ad networks and optimized Foxtale's campaigns. This improved Foxtale's return on ad spend. The solution focused on affiliate fraud detection and brand protection.
mFilterIt helped Foxtale, a skincare brand, lower their cost per click by 21%. Foxtale faced high CPCs because ad networks... bid on their branded keywords. This made their ads more expensive and hurt their return on ad spend. mFilterIt identified the ad networks causing the problem. Foxtale then optimized their campaigns and reduced wasted ad spend.
A popular beauty & personal care brand
- Consumer Goods
Valid8 by mFilterIt helped a popular beauty and personal care brand in the MENA region find fake app installs. The brand faced... a big problem with 69% of installs being fraudulent. 86% of post-install events, like sign-ups and transactions, were also fake. mFilterIt used its technology to check digital engagement and spot bot-driven fraud. This helped the brand protect its reputation and improve ad performance.
Retail Case Studies and Customer Success Stories with Valid8
Global Brand
- Retail
- Very Large
mScanIt helped a global brand improve its eCommerce presence. The brand used mScanIt to monitor and analyze product pages in... real time. Artificial intelligence gave insights into product titles, descriptions, and images. This led to better visibility and engagement across digital commerce platforms. The solution addressed many challenges in the brand's digital strategy.
mFilterIt helped a leading Thai department store chain prevent revenue misattribution in its app marketing. The store wanted to ensure... revenue came from real sources and was correctly attributed by its MMP. mFilterIt reduced install fraud from 33% to 21% in the following months. The client saved 24.9 million by finding and stopping misattribution.
A BFSI sector giant
- Financial Services
- Very Large
mFilterIt's Brand Infringement Monitoring solution scanned over 2400 cities to find fake customer care numbers for a BFSI sector giant. The tool detected... 667 cases in Maharastra and Gujarat, and 349 in Punjab, Delhi, and Haryana. West Bengal had 290 brand impersonation incidents. Over 2500 fake customer care numbers appeared on Google's Q&A section. The solution helped the financial services company protect its brand and reduce fraud risks.
Major Indian asset management company
- Financial Services
mFilterIt helped a major Indian asset management company improve its digital marketing performance. The company faced big challenges in its... digital campaigns. mFilterIt reduced ad spend wastage by almost 60%. The client saw significant cost savings and better conversion rates. The solution focused on brand protection and digital ad optimization.
Banking Case Studies and Customer Success Stories with Valid8
Emirates NBD
- Banking
mFilterIt helped Emirates NBD stop over 20,000 cases of brand misuse in just months. The bank used an AI and... OSINT-powered brand protection system to find threats in real time. The solution worked across web, social, app stores, and messaging. Multilingual AI models tracked risks in English, Arabic, and local dialects. Emirates NBD improved customer safety and compliance with early warnings.
mFilterIt ad fraud detection helped a leading bank find big gaps between its Mobile Measurement Partner (MMP) data and its own backend. The MMP showed... over 50% more transactions than the bank's system. The bank saw that old fraud tools missed new bot and spoofing tricks. mFilterIt gave better fraud checks and clearer data. The bank now spends ad money smarter and trusts its campaign numbers more.
Hospitality Case Studies and Customer Success Stories with Valid8
A leading online travel booking platform in India
- Hospitality
mFilterIt helped a leading online travel booking platform in India detect and remove bot traffic from their ad campaigns. The company saw... a sudden rise in website and app visits but no increase in sales. mFilterIt analyzed the traffic and identified non-human activity. Their ad fraud detection solution improved campaign effectiveness and protected the brand. This case highlights the importance of ad traffic validation in the hospitality industry.
Food & Beverages Case Studies and Customer Success Stories with Valid8
multinational beverage brand
- Food & Beverages
mScanIt helped a multinational beverage brand improve its eCommerce presence. The brand faced challenges in optimizing product pages across many... platforms. mScanIt provided digital commerce intelligence for better page analysis. The solution made it easier for the brand to boost its online presence. The case shows how mScanIt can help brands reach digital excellence.
Entertainment Case Studies and Customer Success Stories with Valid8
Kuku FM
- Entertainment
Valid8 by mFilterIt helped Kuku FM improve app traffic quality. Kuku FM saw many app installs but few paid subscriptions.... They used Valid8 to check ad traffic and block fake installs. The solution found suspicious sources and stopped ad fraud. This helped Kuku FM save money and get real users.
Real Estate Case Studies and Customer Success Stories with Valid8
A major real estate player
- Real Estate
mFilterIt helped a major real estate player fight impersonation and brand infringement online. The company faced fake websites, unauthorized social... media accounts, and false call center numbers using their brand. mFilterIt identified and reported these threats. The solution protected the brand's reputation and digital presence. This case highlights the need for brand protection in real estate digital marketing.
Other Industry Case Studies and Success Stories with Valid8
1000Farmacie
mFilterIt's ad traffic validation suite helped 1000Farmacie fix problems with misattributed conversions and inflated traffic data. The company was losing... money on ad spend and had lower ROI because of fake or non-human traffic. With mFilterIt, 1000Farmacie gained transparency in their ad traffic data. This led to better marketing efficiency and smarter budget allocation. The solution helped them avoid wasted spend and make better marketing decisions.