Valid8 Overview

mFilterIt offers a suite of solutions designed to enhance digital marketing integrity and efficiency, particularly in cross-channel advertising. The platform focuses on ad fraud verification, brand protection, and eCommerce intelligence. Notable tools include Valid8 for ad traffic validation, ensuring genuine audience engagement, and mScanIt, which provides comprehensive digital commerce insights. These tools help businesses like 1000Farmacie and Yogabar identify fraudulent activities, optimize marketing budgets, and maintain data transparency. By addressing issues such as invalid traffic and SKU availability, mFilterIt empowers companies to make informed decisions, safeguarding brand reputation and improving ROI. The platform's real-time fraud detection capabilities allow businesses to reallocate resources effectively, enhancing marketing efficiency and customer engagement.

Use Cases

Customers recommend Advertisement, Competitive Intelligence, Engaging And Following Up, as the business use cases that they have been most satisfied with while using Valid8.

Other use cases:

  • Lifetime Value Management
  • Lead Management
  • Sending & Publishing Communications
  • Generation Of New Leads
  • Campaign Monitoring
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Business Priorities

Improve ROI and Grow Market Share are the most popular business priorities that customers and associates have achieved using Valid8.

Other priorities:

  • Enhance Customer Relationships
  • Build Brand Awareness
  • Increase Customer Life Time Value
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Valid8 Use-Cases and Business Priorities: Customer Satisfaction Data

Valid8's features include Fraud Detection, and Bot. and Valid8 support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Valid8 analytics capabilities include Custom Reports, and Analytics.

Valid8, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Ad-traffic-validation is ensured by mFilterIt, providing full funnel and real-time protection. Invalid traffic is identified and prevented, reducing ad campaign wastage.

Valid8 Customer wins, Customer success stories, Case studies

How efficiently Does Valid8 manage your Engaging And Following Up?

11 buyers and buying teams have used Cuspera to assess how well Valid8 solved their Cross Channel Advertising needs. Cuspera uses 120 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Emirates NBD - Banking

mFilterIt helped Emirates NBD stop over 20,000 cases of brand misuse in just months. The bank used an AI and OSINT-powered brand protection system to find threats in real time. The solution worked ac...ross web, social, app stores, and messaging. Multilingual AI models tracked risks in English, Arabic, and local dialects. Emirates NBD improved customer safety and compliance with early warnings.

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Thai department store chain - Retail

mFilterIt helped a leading Thai department store chain prevent revenue misattribution in its app marketing. The store wanted to ensure revenue came from real sources and was correctly attributed by i...ts MMP. mFilterIt reduced install fraud from 33% to 21% in the following months. The client saved 24.9 million by finding and stopping misattribution.

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Major Indian asset management company - Financial Services

mFilterIt helped a major Indian asset management company improve its digital marketing performance. The company faced big challenges in its digital campaigns. mFilterIt reduced ad spend wastage by al...most 60%. The client saw significant cost savings and better conversion rates. The solution focused on brand protection and digital ad optimization.

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1000Farmacie

mFilterIt's ad traffic validation suite helped 1000Farmacie fix problems with misattributed conversions and inflated traffic data. The company was losing money on ad spend and had lower ROI because o...f fake or non-human traffic. With mFilterIt, 1000Farmacie gained transparency in their ad traffic data. This led to better marketing efficiency and smarter budget allocation. The solution helped them avoid wasted spend and make better marketing decisions.

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multinational beverage brand - Food & Beverages

mScanIt helped a multinational beverage brand improve its eCommerce presence. The brand faced challenges in optimizing product pages across many platforms. mScanIt provided digital commerce intellige...nce for better page analysis. The solution made it easier for the brand to boost its online presence. The case shows how mScanIt can help brands reach digital excellence.

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A popular beauty & personal care brand - Consumer Goods

Valid8 by mFilterIt helped a popular beauty and personal care brand in the MENA region find fake app installs. The brand faced a big problem with 69% of installs being fraudulent. 86% of post-install... events, like sign-ups and transactions, were also fake. mFilterIt used its technology to check digital engagement and spot bot-driven fraud. This helped the brand protect its reputation and improve ad performance.

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lightning

Peers used Valid8 for advertisement and competitive intelligence

Valid8 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.56/5 ★

Read Reviews (6)
Custom Reports

3.94/5 ★

Read Reviews (27)
Analytics

3.59/5 ★

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.56/5 ★

Read Reviews (6)
Custom Reports

3.94/5 ★

Read Reviews (27)
Analytics

3.59/5 ★

Read Reviews (4)

Software Failure Risk Guidance

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for Valid8

Top Failure Risks for Valid8

mFilterIt News

Partnership

mFilterIt and PayG Solutions forge a techno-strategic collaboration - Indiantelevision.com

mFilterIt and PayG Solutions have formed a strategic partnership to collaborate on technology initiatives.

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Product

Joint Research by FCRF and mFilterit Reveals Phishing Attacks Targeting CrowdStrike Customers - The420.in

A study by FCRF and mFilterit found phishing attacks on CrowdStrike customers.

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mFilterIt Profile

Company Name

mFilterIt

Company Website

https://www.mfilterit.com/

HQ Location

Paras Downtown, Golf Course Road, Gurgaon, Fifth Floor, Gurgaon , Haryana 122052, IN

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

PRIVATE