Valid8 Overview

mFilterIt offers a suite of solutions designed to enhance digital marketing integrity and efficiency, particularly in cross-channel advertising. The platform focuses on ad fraud verification, brand protection, and eCommerce intelligence. Notable tools include Valid8 for ad traffic validation, ensuring genuine audience engagement, and mScanIt, which provides comprehensive digital commerce insights. These tools help businesses like 1000Farmacie and Yogabar identify fraudulent activities, optimize marketing budgets, and maintain data transparency. By addressing issues such as invalid traffic and SKU availability, mFilterIt empowers companies to make informed decisions, safeguarding brand reputation and improving ROI. The platform's real-time fraud detection capabilities allow businesses to reallocate resources effectively, enhancing marketing efficiency and customer engagement.

Use Cases

Customers recommend Advertisement, Competitive Intelligence, Engaging And Following Up, as the business use cases that they have been most satisfied with while using Valid8.

Other use cases:

  • Lifetime Value Management
  • Lead Management
  • Sending & Publishing Communications
  • Generation Of New Leads
  • Campaign Monitoring
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Business Priorities

Improve ROI and Grow Market Share are the most popular business priorities that customers and associates have achieved using Valid8.

Other priorities:

  • Enhance Customer Relationships
  • Build Brand Awareness
  • Increase Customer Life Time Value
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Valid8 Use-Cases and Business Priorities: Customer Satisfaction Data

Valid8's features include Fraud Detection, and Bot. and Valid8 support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Valid8 analytics capabilities include Custom Reports, and Analytics.

Valid8, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Ad-traffic-validation is ensured by mFilterIt, providing full funnel and real-time protection. Invalid traffic is identified and prevented, reducing ad campaign wastage.

Valid8 Customer wins, Customer success stories, Case studies

What solutions does Valid8 provide for Engaging And Following Up?

11 buyers and buying teams have used Cuspera to assess how well Valid8 solved their Cross Channel Advertising needs. Cuspera uses 120 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

multinational beverage brand - Food & Beverages

mScanIt helped a multinational beverage brand improve its eCommerce presence. The brand faced challenges in optimizing product pages across many platforms. mScanIt provided digital commerce intellige...nce for better page analysis. The solution made it easier for the brand to boost its online presence. The case shows how mScanIt can help brands reach digital excellence.

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A popular beauty & personal care brand - Consumer Goods

Valid8 by mFilterIt helped a popular beauty and personal care brand in the MENA region find fake app installs. The brand faced a big problem with 69% of installs being fraudulent. 86% of post-install... events, like sign-ups and transactions, were also fake. mFilterIt used its technology to check digital engagement and spot bot-driven fraud. This helped the brand protect its reputation and improve ad performance.

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a leading bank - Banking

mFilterIt ad fraud detection helped a leading bank find big gaps between its Mobile Measurement Partner (MMP) data and its own backend. The MMP showed over 50% more transactions than the bank's syste...m. The bank saw that old fraud tools missed new bot and spoofing tricks. mFilterIt gave better fraud checks and clearer data. The bank now spends ad money smarter and trusts its campaign numbers more.

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Foxtale - Consumer Goods

mFilterIt helped Foxtale, a skincare brand, lower their cost per click by 21%. Foxtale faced high CPCs because ad networks bid on their branded keywords. This made their ads more expensive and hurt t...heir return on ad spend. mFilterIt identified the ad networks causing the problem. Foxtale then optimized their campaigns and reduced wasted ad spend.

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Kuku FM - Entertainment

Valid8 by mFilterIt helped Kuku FM improve app traffic quality. Kuku FM saw many app installs but few paid subscriptions. They used Valid8 to check ad traffic and block fake installs. The solution fo...und suspicious sources and stopped ad fraud. This helped Kuku FM save money and get real users.

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1000Farmacie

mFilterIt's ad traffic validation suite helped 1000Farmacie fix problems with misattributed conversions and inflated traffic data. The company was losing money on ad spend and had lower ROI because o...f fake or non-human traffic. With mFilterIt, 1000Farmacie gained transparency in their ad traffic data. This led to better marketing efficiency and smarter budget allocation. The solution helped them avoid wasted spend and make better marketing decisions.

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lightning

Peers used Valid8 for advertisement and competitive intelligence

Valid8 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.56/5 ★

Read Reviews (6)
Custom Reports

3.94/5 ★

Read Reviews (27)
Analytics

3.59/5 ★

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.56/5 ★

Read Reviews (6)
Custom Reports

3.94/5 ★

Read Reviews (27)
Analytics

3.59/5 ★

Read Reviews (4)

Software Failure Risk Guidance

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for Valid8

Top Failure Risks for Valid8

mFilterIt News

Partnership

mFilterIt and PayG Solutions forge a techno-strategic collaboration - Indiantelevision.com

mFilterIt and PayG Solutions have formed a strategic partnership to collaborate on technology initiatives.

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Product

Joint Research by FCRF and mFilterit Reveals Phishing Attacks Targeting CrowdStrike Customers - The420.in

A study by FCRF and mFilterit found phishing attacks on CrowdStrike customers.

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mFilterIt Profile

Company Name

mFilterIt

Company Website

https://www.mfilterit.com/

HQ Location

Paras Downtown, Golf Course Road, Gurgaon, Fifth Floor, Gurgaon , Haryana 122052, IN

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

PRIVATE