Nexxen: Amobee unifies TV, programmatic, digital, and social advertising on one platform. Businesses are optimized and grown through Amobee's end-to-end solutions.
Valid8: Ad-traffic-validation is ensured by mFilterIt, providing full funnel and real-time protection. Invalid traffic is identified and prevented, reducing ad campaign wastage.
Introducing Nexxen and Valid8
Nexxen, MediaMath platform, Criteo Dynamic Retargeting, etc., belong to a category of solutions that help Digital Advertising Platform, whereas Valid8 belong to a category of solutions that help Cross Channel Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Nexxen covers Advertisement with Mass Media, Engagement Management, Channel Marketing with Social Media, Media Buying with Mobile, etc.
Valid8 focuses on Advertisement, Competitive Intelligence, Engagement Management, Lifetime Value Management, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Nexxen and Valid8: Best activities based on customer satisfaction
Nexxen in Action: Unique Activities
Why is Nexxen the best choice for Advertisement?
"...[Amobee] 's expertise in mobile advertising has resulted in improvements in efficiency and performance for eBay...." Peer review by Daphne Sacco, Director of Internet Marketing, eBay, eBay
How efficiently Does Nexxen manage your Engagement Management?
"...Colorado Native is constantly seeking clever ways to reach and engage consumers that promote the brand, and our commitment to the Colorado community...." Peer review by Glenn Knippenberg, President & Co-founder of AC Golden Brewing Company, Brewer of Colorado Native Lagers, Colorado Native
What makes Nexxen ideal for Channel Marketing?
"...By working with Turn [now Amobee] we have been able to uncover new insights about how ESPN s audience responds to cross-channel advertising experiences and immediately take action on those insights...." Peer review by Christian Mudgett, International Digital Marketing Manager, ESPN
What Are the key features of Nexxen for Media Buying?
"...Identify consumer sentiment for holiday related travel to guide targeting and amplify programmatic ad placement...." Case Study Airbnb
What Are the key features of Nexxen for Competitive Intelligence?
"...Kellogg surpassed reach goals by 35% and achieved 144% ad engagement rates that were above benchmark. ..." Case Study Pringles
Top Processes
Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve digital and social presence
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Build brand awareness
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Improve brand engagement
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Acquire customers
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Increase sales & revenue
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Enhance customer relationships
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Improve visibility
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Launch new products
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Establish thought leadership
- See 9 more
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Improve ROI
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Grow market share
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Enhance customer relationships
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Build brand awareness
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Increase customer life time value
- See 2 more
IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Business Setting
| Nexxen | Valid8 | |
|---|---|---|
| Peer score | 4.6 | 4.0 |
| Peer insights | 681 | 120 |
| Top industries |
Food & Beverages 31.0%
Automotive 30.0%
Media Production 18.0%
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| Pricing | Nexxen |
Integrations
Ecosystem partners each product commonly connects with.
News
Latest Nexxen news
Nexxen Introduces Standardization of Smart TV Home Screen Advertising - The Manila Times
Nexxen has launched a standardized framework for Smart TV home screen advertising, simplifying ad buying and activation across OEMs. This initiative allows advertisers to efficiently scale campaigns through Nexxen TV Home Screen, enhancing creative consistency and reach. The solution integrates with DSPs like The Trade Desk and Google Display & Video 360, offering programmatic access to major OEMs.
Latest Valid8 news
VDO.AI and mFilterIt Launch Omnichannel Playbook to Help Brands Connect Audiences, Screens and Media Quality - CXOToday.com
VDO.AI and mFilterIt launched the Omnichannel Advertising Playbook, combining VDO.AI's channel strategy with mFilterIt's ad-fraud detection to enhance media quality. The playbook guides brands in integrating channels for improved consumer journeys, highlighting increased brand recall and engagement through a unified media approach.