Thinkific: Create, market, and sell your own online courses
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Education Case Studies and Customer Success Stories with Thinkific
Virtual Fire Academy
- Education
- Small
USA
Virtual Fire Academy used Thinkific to launch an online education platform after its founder, Deputy Chief Peter Cutrer, could no longer serve as a firefighter due to injury. He created 39... courses for fire and life safety professionals, reaching over 1,000 enrollments and earning six figures in annual sales. Thinkific's user-friendly interface and automation tools helped streamline course delivery and certification. The academy serves a global audience and works with major clients like Disney and NASA.
Carrick Institute moved 385 courses and 4,400+ hours of clinical neuroscience education to Thinkific Plus. Their old WordPress-based system was... unreliable and hard to maintain. With Thinkific Plus, they achieved zero downtime and improved learner engagement. The migration allowed them to reorganize content and standardize course delivery. API integrations enabled automated CRM workflows and compliance features for healthcare education.
Dressmaking Academy used Thinkific to scale couture dressmaking education globally. They welcomed over 100 new members during Peak Season, growing... a vibrant online learning community. The platform enabled them to deliver real skills, mentorship, and ongoing support. Thinkific’s tools helped manage sales, content, and student engagement with ease. The Academy now boasts a 4.9-star rating from 250+ reviews, showing strong student satisfaction.
Thinkific Plus helped Learn Tourism deliver education to the global tourism industry. The platform enabled over 60,000 enrollments and 80–85%... completion rates. Learn Tourism used Thinkific Plus to create branded, on-demand training for diverse audiences. They achieved a 10x increase in participation and 100% partner retention. The solution reduced internal workload and improved learner satisfaction by 20%.
Thinkific helped Easily Excel, founded by Senna Filter, launch a Microsoft Excel online course. Senna grew her Instagram to 500,000... followers in two weeks and built an email list of 70,000 subscribers. She used Thinkific for its user-friendly platform and seamless website integration. Over 1,000 customers enrolled in her course. Senna now teaches others how to create and sell online courses using Thinkific.
PT Exam Prep uses Thinkific to help physiotherapy candidates in Canada prepare for licensing exams. The company builds trust by... offering free resources and ensuring all student communication is human-powered. AI is used behind the scenes for operational efficiency, like issuing custom credits and analyzing exam data. When the national exam changed, PT Exam Prep rebuilt its course and honored credits for past students. Hundreds of new students enrolled through word of mouth after the new course launched.
Thinkific helped Jeff Ellis launch his Mixer Brain online course. He sold over 1,500 courses in eight months, earning more... than $444,000. Jeff used Thinkific’s video hosting and e-commerce tools to build a unique, principle-based curriculum. His course stands out with creative marketing and strong industry credibility. Mixer Brain has become a trusted resource for music producers worldwide.
Thinkific Plus helped 1 Million Teachers reach over 100,000 enrollments across 20 countries. The platform enabled a structured, self-paced learning... journey for 85,000+ teachers, with 75+ courses and 61% women participants. Offline access and digital badges kept teachers engaged and motivated. Analytics allowed the team to improve courses based on real feedback. The result is stronger teacher identities and improved classroom outcomes in underserved regions.
Admirato used Thinkific Plus to deliver faith-based online courses to groups and organizations. They shifted from individual learners to serving... schools, churches, and nonprofits at scale. Thinkific Plus enabled bulk enrollment, advanced analytics, and facilitator support. Over 20,000 learners joined a free curriculum at launch. Admirato now offers 35+ courses and serves 15+ organizations with group-ready learning.
Schudio used Thinkific Plus to deliver online training and compliance courses to over 500 schools. They created SchudioTV and The... Ability Bridge to provide accessible, on-demand resources for educators and parents, especially those supporting students with special needs. Thinkific Plus features like API access and single sign-on enabled Schudio to offer flexible, white-labeled learning environments. Over 50,000 enrollments and 60+ courses have been delivered, helping schools save time and money on training. Schudio expanded its business and increased revenue by scaling online course offerings.
The Market Gardener Institute used Thinkific to deliver online courses on organic farming. They grew from one to eight courses,... reaching over 7,000 learners in 90+ countries. The team built audience personas and tailored content for different learner needs. They used Thinkific’s integrations and affiliate features to scale globally. Strategic partnerships and multi-language support helped them expand their reach.
LanguagEd used Thinkific to help English language teachers in Italy prepare for national exams. The founder created eight online courses,... enrolling 14,000 students and helping hundreds pass the exam. She built a strong audience through a bilingual blog, a popular YouTube video, and a weekly newsletter. LanguagEd focused on accessible pricing and diverse content formats to support busy teachers. Personal engagement and ongoing support led to high trust and word-of-mouth growth.
Miss Excel used Thinkific to launch online Excel courses after going viral on TikTok. She built a six-figure business in... less than a year, selling courses to her growing social media audience. Her first six-figure month brought in over $105,000. She uses webinars, bundles, and creative content to drive sales. Most of her revenue comes from course sales on Thinkific.
Schudio used Thinkific Plus to launch online learning platforms for schools and educators. They created SchudioTV for customer education and... The Ability Bridge for special needs training. Over 500 schools and 50,000 users have enrolled in 60+ courses. Thinkific Plus features like API access and single sign-on helped Schudio deliver flexible, accessible training. Schudio now reaches more students and generates new revenue with online courses.
Thinkific helped Easily Excel, founded by Senna Filter, launch a Microsoft Excel online course. Senna grew her Instagram to 500,000... followers in two weeks and built an email list of 70,000 subscribers. She used Thinkific for its user-friendly platform and seamless website integration. Over 1,000 customers joined her course, creating a strong community. Senna now teaches others how to build and sell online courses using Thinkific.
Thinkific helped Storytelling Collective create online courses for RPG writers. Ashley Warren saw a gap in the market for structured... RPG-writing programs. She used Thinkific to launch workshops and email series for the Dungeons and Dragons community. Over 12,000 students joined since 2018. Course demand keeps growing as more writers seek creative support.
Thinkific helped Academity grow to a 12,000-member community for gifted education. Meredith Austin launched Academity to fill a gap in... online teacher training for gifted students. She used Thinkific to create engaging, research-based courses and built a strong feedback loop. Organic marketing and free trial courses attracted teachers from across Texas. The platform's easy-to-use features enabled rapid course development and community growth.
Thinkific helped Exam Success, led by Brian Gordon, move finance exam prep courses online during the pandemic. Gordon used his... teaching experience to create simple, direct content for students. He grew his business to over 1,600 students and achieved a six-figure income without advertising. High course completion rates and strong word-of-mouth referrals drove growth. Gordon used YouTube and email funnels to attract and engage students.
Ellen Daly used Thinkific to sell online art workshops. She started by sharing her art on Instagram, quickly growing her... audience. She launched two workshops: Textured Art Workshop and Business Growth Workshop. She sold just under 2,000 workshops and made about $72,000 USD in less than four months. Instagram reels and Facebook ads helped her reach new customers. She used pre-sales and affordable pricing to boost sales and engagement.
Baking For Business (Chef Amanda Schonberg)
- Professional Training & Coaching
- Small
Baton Rouge, USA
Thinkific helped Baking For Business, led by Chef Amanda Schonberg, launch an online membership program for home bakers. Amanda used Thinkific... to provide affordable, ongoing coaching and business training. Her program grew to nearly 400 students and generated six times more revenue than her previous partnership. The platform enabled her to offer monthly support, live coaching, and a community for bakers. Students learned branding, marketing, and sales skills to build their own baking businesses.
Dirt In My Shoes
- Professional Training & Coaching
- Small
USA
Thinkific helped Dirt In My Shoes grow to over 16,000 customers and earn multiple six figures. Ashli Nudd, a former... park ranger, used Thinkific to sell national park itineraries and provide video walk-throughs. Switching from PDFs to Thinkific reduced customer questions and improved service. Ashli kept prices affordable and donated 5% of profits to park conservancies. Her business expanded with a podcast, YouTube, and a 50,000-subscriber email list.
Epoch Education
- Professional Training & Coaching
- Medium
USA
Epoch Education used Thinkific Plus to move its diversity, equity, and inclusion (DEI) training online. The company reached over 119,000... enrollments and now offers more than 50 courses. Before, they trained people in person, but the shift to online learning let them reach more clients and deliver content faster. Thinkific Plus helped them engage learners with multimedia lessons and live sessions. The platform also improved security and provided dedicated support for large-scale course launches.
Baking For Business (Chef Amanda Schonberg)
- Professional Training & Coaching
- Small
USA
Thinkific helped Chef Amanda Schonberg launch Baking For Business, an online membership program for home bakers. She used Thinkific to... provide affordable, ongoing coaching and business training. Her program grew to nearly 400 students and enabled bakers to earn up to $1,000 per day. Amanda increased her revenue sixfold after switching to Thinkific. She credits her students' success as the key proof of her teaching and platform.
Kristen Bousquet
- Professional Training & Coaching
- Small
Charlotte, USA
Kristen Bousquet uses Thinkific to teach creators how to monetize their online influence. She launched courses and a membership program,... Soulcial Suite, which now has over 150 members and generates $4,000+ in monthly recurring revenue. Kristen shifted from one-on-one coaching to scalable online courses, improving her work-life balance. She markets her offerings through podcasts, social media, and email, reaching a diverse creator audience. Thinkific's platform made course creation and management simple for her growing business.
Going with Grace
- Professional Training & Coaching
- Small
USA
Thinkific helped Going with Grace train over 1,800 students in end-of-life care. Founder Alua Arthur built a $2.5M business by... offering online courses and community memberships. She used her personal experience to shape the mission and course content. The platform enabled a 76% course completion rate and a 4.9-star rating. Community features and authentic messaging drove growth and engagement.
Kiaundra Jackson
- Professional Training & Coaching
- Small
Los Angeles, USA
Kiaundra Jackson used Thinkific to launch six online courses for new and emerging speakers. She wanted to make her expertise... accessible, so she priced most courses between $29 and $97. Jackson chose Thinkific for its easy, drag-and-drop course creation and positive student feedback. She offers payment plans and lifetime access to help more people learn. Her courses help speakers build their niche and signature talks, with live coaching in premium programs.
Computer Software Case Studies and Customer Success Stories with Thinkific
Chargebee
- Computer Software
- Medium
Chennai, India
Chargebee used Thinkific Plus to launch Subscription Academy, an online education platform for subscription businesses. Before Thinkific Plus, Chargebee struggled... to deliver scalable, high-quality learning experiences. With Thinkific Plus, they built interactive courses and certifications, reaching over 5,400 learners in 20+ countries. The platform's analytics and integrations helped Chargebee improve course quality and expand their global reach. This initiative strengthened customer success and engagement for Chargebee's clients.
Chargebee used Thinkific Plus to launch Subscription Academy, an online education platform for subscription businesses. Before Thinkific Plus, Chargebee struggled... to deliver scalable, high-quality learning experiences. With the new academy, they created interactive courses and certifications, reaching over 5,400 learners in 20+ countries. The platform enabled Chargebee to integrate customer success teams, improve engagement, and foster a global learning community. Thinkific Plus provided scalability, analytics, and seamless integrations, helping Chargebee drive customer success and loyalty.
Keap used Thinkific Plus to improve its partner onboarding program. The company switched from a legacy LMS to Thinkific Plus... in June 2020. This change reduced partner onboarding time by 30%. Keap moved from in-person and live online classes to an on-demand, branded online education platform. Partners now complete certification faster and gain deeper product knowledge. Thinkific Plus made course creation easy and helped build a stronger partner community.
Jelly Marketing (Jelly Academy)
- Marketing And Advertising
- Small
Fort Langley, Canada
Jelly Academy used Thinkific to deliver digital marketing training online. They taught over 6,000 students since 2019, offering live and... on-demand courses with certifications from Google, Meta, and Hootsuite. Thinkific let them update content every quarter and license courses to schools and universities. The platform helped them reach more learners and track progress. Their graduates now work at top brands like Telus and Apple.
The Digital Gal
- Marketing And Advertising
- Small
Victoria, Canada
Thinkific helped The Digital Gal, led by Amanda Robinson, grow a six-figure Facebook Ads training business. She shifted from one-on-one... client work to a scalable online membership course. Using Thinkific, she delivered live office hours, updated content, and built a strong community. The membership model gave her recurring revenue and let her support small business owners. Her students often stayed in the program for over a year, showing strong engagement and satisfaction.
Flashpoint
- Information Technology And Services
- Medium
New York, USA
Thinkific Plus helped Flashpoint educate over 3,000 users on their platform. Flashpoint moved from in-person and webinar training to scalable... online courses. The new system reduced resource needs and improved onboarding. Users now access self-paced, multimedia content tailored to their roles. Flashpoint saw higher product adoption and better customer engagement. Analytics and feedback drive ongoing improvements in their customer education program.
Flashpoint
- Information Technology And Services
- Medium
New York, USA
Flashpoint used Thinkific Plus to educate over 3,000 users on their products and services. Before, their training was resource-heavy and... hard to scale. With Thinkific Plus, they quickly built an online academy with videos, quizzes, and custom paths. This made onboarding faster and improved product adoption. Flashpoint now updates courses easily and tailors learning for different roles. Their customer success and sales teams save time, and clients get better results from Flashpoint’s platform.
Thinkific helped Ears Made Easy move from a local ear clinic to online education. Theresa O’Leary used Thinkific to launch... her first online course for $357 NZD. She built a waitlist of 200 nurses and made $15,000 in her first launch. She used Thinkific Experts to set up her site, branding, and automations. This shift let her reach more people and grow her business online.
GTM Partners used Thinkific to launch GTM University, an online academy for B2B go-to-market training. The firm moved beyond one-on-one... consulting, reaching thousands of professionals with a 20-hour certification program. In less than a year, the online academy generated over $500,000 in revenue. More than 40 partners became certified to use the GTM framework. The program helped GTM Partners scale its impact and empower professionals to build their own advisory businesses.
Internet Case Studies and Customer Success Stories with Thinkific
Hootsuite
- Internet
- Large
Vancouver, Canada
Hootsuite used Thinkific Plus to launch its Hootsuite Academy, delivering over 1 million courses and enrolling 500,000 learners. The platform helped... Hootsuite reduce churn and boost customer engagement by providing scalable online training. Hootsuite integrated its Academy into more than 1,000 universities, teaching social media skills and certification. The team valued Thinkific Plus for its ease of use, high-volume capacity, and ability to quickly update content. Certificates from the Academy help students showcase their skills and advance their careers.
