Skai Overview

Skai's omnichannel marketing platform empowers brands and agencies with advanced data-driven marketing intelligence. By integrating connected media and measurement technology, Skai facilitates comprehensive insights for strategic investment decisions. This platform addresses the challenge of fragmented advertising efforts, offering a unified approach to drive brand growth across multiple channels. Skai's competitive edge lies in its ability to optimize marketing strategies through precise data analysis, enhancing decision-making for marketers aiming to unlock demand and expand brand presence.

Use Cases

Customers recommend Advertisement, Campaign Management, Engagement Management, as the business use cases that they have been most satisfied with while using Skai.

Other use cases:

  • Communication Management
  • Digital Marketing
  • Social Media Management
  • Forecasting
  • Workflow Management
  • Training & Onboarding
  • Social Media Marketing
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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Skai.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Scale Best Practices
  • Grow Market Share
  • Increase Customer Life Time Value
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Enhance Customer Relationships
  • Launch New Products
  • Improve Visibility
  • Establish Thought Leadership
  • Improve Stakeholder Relations
  • Improve Consistency
See all business priorities See less business priorities

Skai Use-Cases and Business Priorities: Customer Satisfaction Data

Skai works with different mediums / channels such as Social Media. Review Sites. Amazon etc.

Skai's features include SEM, Dashboard, Alerts: Popups & Notifications, etc. and Skai support capabilities include AI Powered, Phone Support, Email Support, etc. also Skai analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our partnership with Skai and their commitment to innovation has yielded unique client solutions that have allowed us to differentiate our search and ecommerce offering." - Drew Meresman

Skai, Klaviyo, Stackadapt, Taptica, Robly, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Skai, an AI-enabled consumer and market intelligence platform, surfaces powerful trends and predictive insights. Revenue growth of 15X can be achieved by extracting measurable impact.

Popular Business Setting

for Skai

Top Industries

  • Marketing and Advertising
  • Internet
  • Retail

Popular in

Skai is popular in Marketing And Advertising, Internet, and Retail and is widely used by

Comprehensive Insights on Skai Use Cases

How can Skai optimize your Campaign Management Workflow?

What Are the key features of Skai for Engagement Management?

How does Skai facilitate Communication Management?

How can Skai enhance your Digital Marketing process?

24 buyers and buying teams have used Cuspera to assess how well Skai solved their Cross Channel Advertising needs. Cuspera uses 4770 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Skai testimonial

Drew Meresman

Practice Lead - Search and Ecommerce

Wavemaker

Our partnership with Skai and their commitment to innovation has yielded unique client solutions that have allowed us to differentiate our search and ecommerce offering. Testimonial By Drew Meresman
Skai testimonial

Matt Nunney

National Search Director

Maxus

At Maxus we strive to continually improve the way we connect brands with consumers. A crucial piece of this puzzle is Skai, whose technology enables us to us engage with the right audience at the right time through their powerful bidding algorithms, intelligent automation and advanced campaign mana...gement tools.

Testimonial By Matt Nunney
Skai testimonial

Jonas Oppedal

Executive Director

Meltwater Reach

Skai has given us the tools to break into the SEM space and quickly grow our customer portfolio. Features, such as Advanced Search, offer tremendous efficiencies for our team and our clients. Skai’s attribution models offer key insights into the buying funnel and enable Meltwater’s Account Managers... to drive impactful results, which further improves ROI for our clients. Skai is a significant leap forward and will help Meltwater Reach and our customers deliver superior campaign results across search, display and social campaigns.

Testimonial By Jonas Oppedal
CUSTOMERS TESTIMONIALS
Skai testimonial

Drew Meresman

Practice Lead - Search and Ecommerce

Wavemaker

Our partnership with Skai and their commitment to innovation has yielded unique client solutions that have allowed us to differentiate our search and ecommerce offering. Testimonial By Drew Meresman
Skai testimonial

Matt Nunney

National Search Director

Maxus

At Maxus we strive to continually improve the way we connect brands with consumers. A crucial piece of this puzzle is Skai, whose technology enables us to us engage with the right audience at the right time through their powerful bidding algorithms, intelligent automation and advanced campaign mana...gement tools.

Testimonial By Matt Nunney
Skai testimonial

Jonas Oppedal

Executive Director

Meltwater Reach

Skai has given us the tools to break into the SEM space and quickly grow our customer portfolio. Features, such as Advanced Search, offer tremendous efficiencies for our team and our clients. Skai’s attribution models offer key insights into the buying funnel and enable Meltwater’s Account Managers... to drive impactful results, which further improves ROI for our clients. Skai is a significant leap forward and will help Meltwater Reach and our customers deliver superior campaign results across search, display and social campaigns.

Testimonial By Jonas Oppedal

Case Studies

Marketing and Advertising

CASE STUDY Wild Fi

Skai helped Wild Fi boost lead generation for Personal, a telecom company in Paraguay. Wild Fi used Skai to connect Meta and Google accounts, making campaign management easier. They used AI and machi...ne learning to optimize ad groups and budgets. Lead volume increased by 33%. Paid search conversion rates rose by 43%, and Meta campaign conversions jumped 258%. Cost-per-sale dropped 23% for search and 73% for social. Sales increased 225% on Meta and 32% on Google after using Skai.

Marketing and Advertising

CASE STUDY Wild Fi

Skai helped Wild Fi, a performance media agency, lower cost per acquisition by 46%. Wild Fi used Skai’s platform to run Meta campaigns and optimize bottom-of-funnel conversions for a financial servic...es client. Skai’s Conversion Lookalike Audiences let Wild Fi target users more effectively and align campaigns with client-specific KPIs. The custom audience in Skai drove 66% of bottom-funnel conversions. Wild Fi saved time on audience insights and improved media efficiency.

Marketing and Advertising

CASE STUDY Rakuten Advertising

Skai’s Search Term Analysis and Intent-Driven Messaging tools helped Rakuten Advertising improve paid search campaigns. The team used AI to analyze search queries and update ad copy for better releva...nce. In a three-week test, click-through rate rose by 30%. Conversion rate increased by 40%. Return on investment grew by 31%. Skai’s platform made campaign management faster and more effective.

Marketing and Advertising

CASE STUDY WildFi

Skai helped WildFi improve paid search results for NUC University. WildFi used Skai’s Budget Navigator, Portfolios, and Search Term Analysis to optimize campaigns and cut wasted ad spend. Over seven ...months, WildFi increased search conversions by 23% and saved $14,750 on underperforming search terms. Skai’s automation and insights made WildFi’s team faster and more efficient. This success led to new business opportunities for WildFi.

Marketing and Advertising

CASE STUDY Acosta Group

Celeste AI from Skai helped Acosta Group fix slow, manual reporting. The team used to spend hours each month making reports for clients. With Celeste AI, they now get answers in less than five minute...s. Account managers can answer urgent client questions right away. The team spends more time on strategy and less on spreadsheets. This change made Acosta Group faster and more focused on client results.

Marketing and Advertising

CASE STUDY Publicis LeOne

Skai’s Search Term Analysis helped Publicis LeOne manage Amazon campaigns for Haleon in Mexico. The agency faced challenges with manual negative keyword management, which was time-consuming and compl...ex. Skai’s AI-powered tool automated the process, making it easy to identify and act on underperforming search terms. The team saved about 18% of total ad spend from March to April 2024. In just two months, savings from reduced wasted ad spend covered the full cost of the Skai platform.

Video

Introducing Skai Decision Pro

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Frequently Asked Questions(FAQ)

for Skai

What is Skai?

Skai platform is a go-to-market engine that uses NLP to provide predictive insights and trends for understanding customer needs and preferences. The data can be used for product design, defining marketing strategy, product marketing and testing and performance measurement. The market intelligence data is available across various industries such as Apparel, Consumer Electronics, Food & Beverages and more.

Skai platform unifies data collected from various sources such as Social discussions, Blog and Influencer posts, Product listings and Reviews, and Point of Sale data and applies its patented NLP technology to arrive at the context and insights. It provides market intelligence with consumer behaviour, purchase habits, consumer sentiment and future trends and opportunity forecasts.

The analytics data is accessible through dashboards that integrate into any business intelligence environment and is customizable to meet specific business requirements. It provides measurement and attribution data for arriving at the success of marketing campaigns and product launches.

What is Skai used for?

Skai is a Cross Channel Advertising Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Advertisement, Campaign Management and Engagement Management .

What are the top features of Skai?

SEM, Dashboard and Alerts: popups & Notifications are some of the top features of Skai.

Who uses Skai?

Skai is used by Marketing And Advertising, Internet and Retail among other industries.

What are Skai alternatives?

Klaviyo, Stackadapt, Taptica and Robly are popular alternatives for Skai.

Where is Skai located?

Skai is headquartered at 22 4th St. 7th Floor San Francisco, CA.
lightning

Peers used Skai for advertisement and campaign management

Skai Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (70)
Analytics

4.49/5

Read Reviews (370)
Custom Reports

4.00/5

Read Reviews (669)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (70)
Analytics

4.49/5

Read Reviews (370)
Custom Reports

4.00/5

Read Reviews (669)

Software Failure Risk Guidance

?

for Skai

Overall Risk Meter

Low Medium High

Top Failure Risks for Skai

Skai News

Partnership

Topsort and Skai Partnership

Skai and Topsort have partnered to enhance Skai's commerce media platform by integrating Topsort's retail media networks. This collaboration allows Skai's clients to access Topsort's extensive retail media supply, enabling advertisers to reach new markets globally. The partnership aims to streamline advertising operations and uncover growth opportunities for brands by leveraging Skai's advanced digital marketing capabilities and Topsort's AI-powered infrastructure.

Partnership

Moloco and Skai Partnership

Skai and Moloco Commerce Media have partnered to integrate their platforms, enhancing global retail media access for advertisers. This collaboration allows Skai's advertisers to leverage Moloco's AI-driven retail media solutions, simplifying campaign management and boosting ad revenue for retailers. The partnership aims to deliver improved performance and personalized shopping experiences through advanced AI capabilities.

Partnership

Moloco and Skai Partner to Unlock Retail Media Access for Advertisers

Moloco and Skai Partner to Unlock Retail Media Access for Advertisers

Partnership

Moloco and Skai Partner to Unlock Retail Media Access for Global Advertisers - Business Wire

Moloco and Skai have formed a partnership to integrate Skai's omnichannel advertising platform with Moloco's retail media network. This collaboration aims to streamline access to retail media for advertisers, enhancing revenue opportunities for retailers and simplifying campaign management. The partnership leverages advanced AI capabilities to deliver personalized ads, improving shopper engagement and sales conversions.

Skai Profile

Company Name

Skai

Company Website

https://skai.io/

HQ Location

22 4th St. 7th Floor San Francisco, CA

Employees

501-1000

Social

Financials

SERIES F