Salesforce Journey Builder Overview

Salesforce-journey-builder helps build customer relationships through personalized marketing and automated journeys. Engagement marketing tools from Salesforce streamline this process efficiently.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Salesforce Journey Builder.

Other use cases:

  • Workflow Management
  • Social Media Marketing
  • Helpdesk Management
  • Content Curation
  • Digital Marketing
  • Campaign Management
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Scale Best Practices and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Salesforce Journey Builder.

Other priorities:

  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve ROI
  • Acquire Customers
See all business priorities See less business priorities

Salesforce Journey Builder Use-Cases and Business Priorities: Customer Satisfaction Data

Salesforce Journey Builder works with different mediums / channels such as Social Media. Website. E-Mail etc.

Salesforce Journey Builder's features include Personalization, Microsites, and Feedback Surveys. and Salesforce Journey Builder support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Salesforce Journey Builder analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Filtering data extensions to only send emails to a select group of has been easy to create...." Peer review by Ashmeeta M, Marketing Operations, IT Project Management (Consultant), Hospital & Health Care

Salesforce Journey Builder, Userlane, Unless, UpMail, ServiceRocket, etc., all belong to a category of solutions that help Customer Journey and Experience. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Salesforce Journey Builder

Top Industries

  • Hospital & Health Care
  • Marketing and Advertising
  • Non-Profit Organization Management

Popular in

  • Large Enterprise
  • Mid Market
  • Small Business

Salesforce Journey Builder is popular in Hospital & Health Care, Marketing And Advertising, and Non-Profit Organization Management and is widely used by Large Enterprise, Mid Market, and Small Business.

Comprehensive Insights on Salesforce Journey Builder Use Cases

What solutions does Salesforce Journey Builder provide for Sending & Publishing Communications?

What solutions does Salesforce Journey Builder provide for Engagement Management?

Why is Salesforce Journey Builder the best choice for Workflow Management?

What makes Salesforce Journey Builder ideal for Social Media Marketing?

11 buyers and buying teams have used Cuspera to assess how well Salesforce Journey Builder solved their Customer Journey and Experience needs. Cuspera uses 204 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Journey and Experience needs.

Case Studies

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CASE STUDY Tata Motors

Salesforce Data Cloud helped Tata Motors bring together data from 60 million unique customers. Tata Motors used this to create personalised engagement for each customer. The company unified customer ...data to improve marketing and sales. This led to better customer experiences and stronger relationships. Tata Motors now delivers more relevant messages to its customers.

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CASE STUDY Prudential

Agentforce helps Prudential's retirement sales team connect better with customers and advisors. The team uses Agentforce to focus on building relationships. This leads to improved customer engagement.... The solution supports sales efforts in the financial services industry. Prudential benefits from streamlined sales processes.

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CASE STUDY Zota

Zota invested in digital labor. This led to 30% year-over-year growth. The company used digital tools to improve results. The focus was on using technology to drive business success. The investment p...aid off with strong growth numbers.

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CASE STUDY Ambuja Neotia

Agentforce and Customer 360 help Ambuja Neotia improve customer experiences. The company uses Agentforce to get a full view of each customer. This helps them serve people better. The solution brings ...together data from many places. Ambuja Neotia can now understand and help customers faster. This makes their service stronger and more personal.

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CASE STUDY Dr. Reddy’s Laboratories

Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.

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CASE STUDY Panasonic

Panasonic used Salesforce AI to improve its service operations. The company wanted to make service faster and more efficient. They used assistive and autonomous AI tools from Salesforce. This helped ...Panasonic transform how they deliver service. The result was better support for their customers.

Video

Introduction to Journey Builder in Salesforce Marketing Cloud

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Peers used Salesforce Journey Builder for advertisement and sending & publishing communications

Salesforce Journey Builder Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Custom Reports

4.36/5 ★

Read Reviews (22)
Analytics

3.77/5 ★

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Custom Reports

4.36/5 ★

Read Reviews (22)
Analytics

3.77/5 ★

Read Reviews (8)

Salesforce Journey Builder Integrations

Salesforce Journey Builder integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.27/5 ★

Read Reviews (7)
Data Export

1.95/5 ★

Read Reviews (2)

Few API Integrations for Salesforce Journey Builder

Software Failure Risk Guidance

?

for Salesforce Journey Builder

Overall Risk Meter

Low Medium High

Top Failure Risks for Salesforce Journey Builder

Salesforce, Inc. News

Partnership

Salesforce announces expanded partnerships with OpenAI - TNGlobal - TechNode Global

Salesforce and OpenAI have expanded their strategic partnership to enhance employee and consumer experiences using Salesforces Agentforce 360 and OpenAI's frontier models, including GPT-5. This collaboration allows integration of Salesforce's platform with ChatGPT, enabling users to query sales records and build visualizations. The partnership aims to transform enterprise workflows by embedding AI capabilities into platforms like Slack and ChatGPT, enhancing data-driven operations and customer interactions.

Partnership

Salesforce & AWS deepen AI partnership to boost agentic adoption - SecurityBrief Australia

Salesforce and AWS have expanded their partnership to enhance AI adoption for enterprises, focusing on data unification, secure AI agents, and modernizing contact centers. The collaboration includes new integrations like Salesforce's Data 360 with AWS Clean Rooms, and the Agentforce platform on AWS Marketplace. This partnership aims to simplify AI procurement and deployment, driving agentic enterprise transformation.

Executive

VC legend Ron Conway quits Salesforce Foundation after Benioff's National Guard comments

Ron Conway, a prominent venture capitalist, resigned from the Salesforce Foundation following controversial comments by Salesforce CEO Marc Benioff. Benioff's remarks supporting National Guard deployment in San Francisco and his alignment with Trump led to Conway's departure. The Salesforce Foundation, focused on youth education and development, has been a significant philanthropic entity under Conway's decade-long board membership.

Product

Introducing eVerse: Enterprise Simulation Environments to Train AI Agents

Salesforce AI Research introduces eVerse, a new enterprise simulation framework designed to train AI agents for enhanced capability and consistency. eVerse uses synthetic data, realistic testing, and reinforcement learning to optimize AI performance in enterprise settings. The framework has shown significant improvements, such as a 69% increase in task success rates, and is being piloted with customers like UCSF Health to improve healthcare billing processes.

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO