Oracle Eloqua Overview

This is a summary of the comprehensive capabilities and benefits of Oracle Eloqua based on over 6987 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Oracle Eloqua, Salesforce Account Engagement (Formerly Pardot), Act-On, Adobe Marketo Engage, ActiveCampaign, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Oracle Eloqua is right for your needs? Our Cuspera AI engine can evaluate how Oracle Eloqua fits your specific business needs, industry, and context. Get your personalized assessment report today.

Oracle Eloqua supports business activities such as:

  • Campaign Management
  • Engagement Management
  • Communication Management
  • Lead Nurturing
  • Generation Of New Leads

Oracle Eloqua can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Enhance Customer Relationships, Scale Best Practices, Improve ROI, etc. It can help manage these activities if you use E-Mail and Website for these needs. As a solution, Oracle Eloqua's capabilities include Landing Page, Personalization, Templates, etc.

Oracle Eloqua was founded in 1977. Computer Software Vertical is its biggest customer base.

Reviews

"Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. " - Elida VanSledright

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Use Cases

Peers recommend Campaign Management , Engagement Management , Communication Management , as the business use cases that they have been most satisfied while using Oracle Eloqua.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Campaign Management with E-Mail

4.70/5

Read Reviews (372)

"...The main part is here in Marketing and Communications Department where we use Eloqua for prospecting and handling the marketing program flows...."
campaign analytics

4.26/5

Read Reviews (55)

"...Enhanced Campaign Management Reporting..."
campaign monitoring

4.71/5

Read Reviews (16)

"...We have deep integration with Eloqua into our Salesforce instance, and use Eloqua for all campaign tracking and metrics...."
Engagement Management with E-Mail

4.76/5

Read Reviews (276)

"...Eloqua is used as an E-marketing platform to engage a broad array of customers...."
engaging and following up

4.73/5

Read Reviews (219)

"...Engage allows us to engage with our customers back and forth...."
engaging with scheduling & cadence

4.16/5

Read Reviews (2)

"...Teams that want to create automated drip campaigns with dynamic content and personalized cadence and messaging would find Eloqua very easy to use and perfect for their needs...."
Communication Management with E-Mail and Website

4.51/5

Read Reviews (197)

"...If you are sending mass emails on a daily basis, I highly recommend Eloqua to any marketer...."
sending & publishing communications

4.47/5

Read Reviews (137)

"...Several other parts of our business leverage Eloqua to send emails...."
tracking & monitoring communications

4.55/5

Read Reviews (48)

"...Allows you to build emails, track click thru and results, build landing pages, manage lists, manage campaigns, and analyze the results...."
PEER EXPERIENCES
Campaign Management with E-Mail

4.70/5

Read Reviews (372)

"...The main part is here in Marketing and Communications Department where we use Eloqua for prospecting and handling the marketing program flows...." Peer review by Pasi Örn, Marketing Automation Manager, Visma
campaign analytics

4.70/5

Read Reviews (55)

campaign monitoring

4.70/5

Read Reviews (16)

Engagement Management with E-Mail

4.76/5

Read Reviews (276)

"...Eloqua is used as an E-marketing platform to engage a broad array of customers...." Peer review by Mike Jordan, Database Analyst, Level 3 Communications
engaging and following up

4.76/5

Read Reviews (219)

engaging with scheduling & cadence

4.76/5

Read Reviews (2)

Communication Management with E-Mail and Website

4.51/5

Read Reviews (197)

"...If you are sending mass emails on a daily basis, I highly recommend Eloqua to any marketer...." Peer review by Employee in Marketing
sending & publishing communications

4.51/5

Read Reviews (137)

tracking & monitoring communications

4.51/5

Read Reviews (48)

71+ more Business Use Cases

Our AI advisor, Wyz, harnessed 6987 insights from peers and experts to help you assess how these Oracle Eloqua use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber
CUSTOMERS TESTIMONIALS

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber

Case Studies

COMPANY CASE STUDIES
Case Study First Tech Federal Credit Union

How First Tech boosts revenue, efficiency, and member engagement with Oracle Eloqua

Read More
Case Study Clarivate

How Clarivate expands virtual training program with Oracle Eloqua

Read More
Case Study Mountain View

How Mountain View increases direct sales by 5% using Oracle Eloqua

Read More

Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Peers used Oracle Eloqua to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Oracle Eloqua

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Landing page

4.32/5

Read Reviews (329)
Personalization

4.32/5

Read Reviews (232)
Templates

3.48/5

Read Reviews (108)
Dashboard

2.84/5

Read Reviews (62)
Recording

3.03/5

Read Reviews (59)
FEATURES RATINGS AND REVIEWS
Landing page

4.32/5

Read Reviews (329)
Personalization

4.32/5

Read Reviews (232)
Templates

3.48/5

Read Reviews (108)
Dashboard

2.84/5

Read Reviews (62)
Recording

3.03/5

Read Reviews (59)

IT and Other Capabilities

for Oracle Eloqua

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.25/5

Read Reviews (253)
Data Import

3.15/5

Read Reviews (763)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.25/5

Read Reviews (253)
Data Import

3.15/5

Read Reviews (763)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.38/5

Read Reviews (83)
Chat Support

4.25/5

Read Reviews (62)
Phone Support

4.21/5

Read Reviews (57)
24/7 Support

3.42/5

Read Reviews (595)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.38/5

Read Reviews (83)
Chat Support

4.25/5

Read Reviews (62)
Phone Support

4.21/5

Read Reviews (57)
24/7 Support

3.42/5

Read Reviews (595)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Vendor Profile Details

Company Name

Oracle

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO