Moloco Overview

Moloco leverages machine learning to transform first-party data into revenue through targeted advertising solutions. Businesses can harness Moloco's technology to enhance their mobile advertising strategies, ensuring precise audience targeting and improved ad performance. The Moloco Machine Learning Engine analyzes vast datasets to optimize ad placements, maximizing engagement and conversion rates. This approach allows companies to scale their advertising efforts effectively, reaching diverse audiences across an extensive network. A notable feature is Moloco's ability to adapt to various business sizes, offering tailored solutions that align with specific growth objectives. This adaptability ensures that both small startups and large enterprises can benefit from enhanced advertising capabilities, driving measurable business growth.

Use Cases

Customers recommend Advertisement, Engagement Management, Lead Qualification: Technographic, as the business use cases that they have been most satisfied with while using Moloco.

Other use cases:

  • Sending & Publishing Communications
  • Business Development
  • Campaign Management
  • Generation Of New Leads
  • Segmentation And Targeting
  • Revenue Cycle Management
  • Training & Onboarding
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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Moloco.

Other priorities:

  • Improve ROI
  • Increase Customer Life Time Value
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Moloco Use-Cases and Business Priorities: Customer Satisfaction Data

Moloco works with different mediums / channels such as Mobile. Games. Review Sites etc.

Reviews

"Moloco’s results speak for themselves and we’ve been with them ever since. Not only are we happy with the results that Moloco is consistently delivering but we also have developed a level of trust that Moloco does the right things to optimize our ca...mpaign and maximize our budget." - Rob F

Peer review evidence (same sources as the product rating summary)

"...The programmatic performance advertising platform for mobile marketers...." Mobile RTB Software
"...Our re-engagement solutions bring users back and close the marketing loop, generating more revenue in the process. ..." AI-Powered Mobile Ad Solutions
"...Our founders and lead execs come from some of the biggest tech companies in the world, including Google, Amazon, and Twitter...." Solution in house Programatic

Moloco, YouAppi platform, Digital Turbine, Infillion, Simpli.Fi, etc., all belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Moloco offers machine learning-based advertising solutions to drive business growth. First-party data is turned into revenue.

Moloco Customer wins, Customer success stories, Case studies

How can Moloco enhance your Engagement Management process?

Why is Moloco the best choice for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Moloco solved their Mobile Advertising needs. Cuspera uses 114 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Advertising needs.

CUSTOMERS TESTIMONIALS
Moloco testimonial

Rob F

Senior Director of Paid Media

Fetch Rewards

Moloco’s results speak for themselves and we’ve been with them ever since. Not only are we happy with the results that Moloco is consistently delivering but we also have developed a level of trust that Moloco does the right things to optimize our campaign and maximize our budget. Testimonial By Rob F
Moloco testimonial

Maxim K

Chief Business Development Officer

Playrix

No one provides better data-driven solutions than Moloco. Whether for programmatic user acquisition, in-house control of data, or as a fully managed service, Moloco's machine learning solutions give mobile businesses the edge they need. Testimonial By Maxim K
CUSTOMERS TESTIMONIALS
Moloco testimonial

Rob F

Senior Director of Paid Media

Fetch Rewards

Moloco’s results speak for themselves and we’ve been with them ever since. Not only are we happy with the results that Moloco is consistently delivering but we also have developed a level of trust that Moloco does the right things to optimize our campaign and maximize our budget. Testimonial By Rob F
Moloco testimonial

Maxim K

Chief Business Development Officer

Playrix

No one provides better data-driven solutions than Moloco. Whether for programmatic user acquisition, in-house control of data, or as a fully managed service, Moloco's machine learning solutions give mobile businesses the edge they need. Testimonial By Maxim K
 

Fanatics Betting and Gaming - Entertainment - Large

Jacksonville, USA

Fanatics Betting and Gaming used Moloco to scale their app marketing while keeping brand safety and transparency. They expanded their ad channels beyond social partners. This led to more platform boo...kings, which they confirmed with incrementality modeling. The team plans to boost performance by increasing creative output. Moloco helped them reach new users in the independent app ecosystem.

 

Benjamin app - Financial Services - Small

USA

Benjamin app used Moloco Ads to reach new users outside of major platforms. They focused on the Independent App Ecosystem. The app saw a 25% or greater increase in ROAS. Moloco’s AI-powered advertisi...ng helped them find high-value users. This led to better returns on their marketing spend.

 

Burger King - Restaurants - Very Large

Miami, USA

Burger King used Moloco’s AI-powered app advertising to reach new users. They wanted to lower their cost per install and find high-value customers outside of major social platforms. With Moloco, Burg...er King achieved a 30% lower CPI. The campaign helped them grow their app user base efficiently. Moloco’s solution gave them access to a wide range of independent apps.

Moloco’s machine learning platform for performance and growth

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Peers used Moloco for advertisement and engagement management

Moloco Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (14)
Analytics

3.78/5

Read Reviews (9)
Custom Reports

3.65/5

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5

Read Reviews (14)
Analytics

3.78/5

Read Reviews (9)
Custom Reports

3.65/5

Read Reviews (3)

Software Failure Risk Guidance

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for Moloco

Top Failure Risks for Moloco

Moloco, Inc Profile

Company Name

Moloco, Inc

Company Website

https://www.moloco.com/

HQ Location

1203 114th Ave SE , Bellevue, WA 98004, US

Employees

101-250

Social

Financials

PRIVATE