Marigold Engage Overview

Sailthru offers multi-channel personalization through Marigold Engage. It partners with marketers for cross-channel success.

Use Cases

Customers recommend Engagement Management, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using Marigold Engage.

Other use cases:

  • Personalized Marketing
  • Advertisement
  • Lifetime Value Management
  • Segmentation And Targeting
  • Content Management
  • Loyalty Management
  • Training & Onboarding
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Marigold Engage.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Scale Best Practices
  • Improve ROI
  • Improve Brand Engagement
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve Internal Communications
  • Launch New Products
  • Improve Stakeholder Relations
  • Build Brand Awareness
  • Increase Average Basket Value
  • Reduce Bounce
  • Improve Efficiency
See all business priorities See less business priorities

Marigold Engage Use-Cases and Business Priorities: Customer Satisfaction Data

Marigold Engage works with different mediums / channels such as E-Mail. Mobile. and Website.

Marigold Engage's features include Personalization, Templates, Dashboard, etc. and Marigold Engage support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Marigold Engage analytics capabilities include Analytics, and Custom Reports.

Reviews

"When we were exploring global ESPs, there were over 400 requirements we had to consider. Sometimes it can feel like you're searching for a unicorn ESP that has it all, but no platform is going to be 100% perfect. For us, the Sailthru product hits al...l the different points that we needed for our use cases, which was key in our decision." - Sabrina Dayanani

Marigold Engage, Yespo Оmnichannel CDP, ExpertSender, omnisend, Klaviyo, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Marigold Engage

Top Industries

  • Information Technology and Services
  • Publishing
  • Internet

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Marigold Engage is popular in Information Technology And Services, Publishing, and Internet and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Marigold Engage Use Cases

What Are the key features of Marigold Engage for Engagement Management?

How does Marigold Engage facilitate Sending & Publishing Communications?

What Are the key features of Marigold Engage for Campaign Management?

What benefits does Marigold Engage offer for Personalized Marketing?

11 buyers and buying teams have used Cuspera to assess how well Marigold Engage solved their Marketing Automation needs. Cuspera uses 2250 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Marigold Engage testimonial

Sabrina Dayanani

Head of CRM Communications

Conde Nast
When we were exploring global ESPs, there were over 400 requirements we had to consider. Sometimes it can feel like you're searching for a unicorn ESP that has it all, but no platform is going to be 100% perfect. For us, the Sailthru product hits all the different points that we needed for our use ...cases, which was key in our decision.

Testimonial By Sabrina Dayanani
Marigold Engage testimonial

Jenny Rothenberg

Director of Growth

Morning Brew
Sailthru has blown us away with its powerful email products and dedication to customer success. Switching to Sailthru allowed us access to automation and flexibility that just wasn’t possible before. As a rapidly growing business with lean teams, we’ve been able to save time, evolve our marketing p...rograms, and drive results.

Testimonial By Jenny Rothenberg
Marigold Engage testimonial

Matt Dickow

Lifecycle Marketing and Technology Manager

San Francisco Chronicle
Sailthru gives us an ability to really personalize what we do for our customers. This is crucial because instead of a very vanilla feed of information, we can learn what our readers are doing and tailor their content to that. Personalization helps drive retention by making that content feel more va...luable to the reader. If they get what they want, they keep coming back for more.

Testimonial By Matt Dickow
CUSTOMERS TESTIMONIALS
Marigold Engage testimonial

Sabrina Dayanani

Head of CRM Communications

Conde Nast
When we were exploring global ESPs, there were over 400 requirements we had to consider. Sometimes it can feel like you're searching for a unicorn ESP that has it all, but no platform is going to be 100% perfect. For us, the Sailthru product hits all the different points that we needed for our use ...cases, which was key in our decision.

Testimonial By Sabrina Dayanani
Marigold Engage testimonial

Jenny Rothenberg

Director of Growth

Morning Brew
Sailthru has blown us away with its powerful email products and dedication to customer success. Switching to Sailthru allowed us access to automation and flexibility that just wasn’t possible before. As a rapidly growing business with lean teams, we’ve been able to save time, evolve our marketing p...rograms, and drive results.

Testimonial By Jenny Rothenberg
Marigold Engage testimonial

Matt Dickow

Lifecycle Marketing and Technology Manager

San Francisco Chronicle
Sailthru gives us an ability to really personalize what we do for our customers. This is crucial because instead of a very vanilla feed of information, we can learn what our readers are doing and tailor their content to that. Personalization helps drive retention by making that content feel more va...luable to the reader. If they get what they want, they keep coming back for more.

Testimonial By Matt Dickow

Case Studies

Retail

CASE STUDY Palm Beach Tan

Marigold Engage helped Palm Beach Tan improve customer journeys and communications. The platform enabled better data modeling, segmentation, and real-time API integrations. Palm Beach Tan set up over... 50 automated email journeys. They saw an 80% decrease in unsubscribe rates and a 65% increase in average spend among engaged users. Marigold Engage provided faster, more responsive support than the previous provider.

Read more →
Consumer Goods

CASE STUDY Smartbox Group

Smartbox Group used Marigold Engage+ and Marigold Grow to boost engagement and sales outside their peak season. They created interactive contests and games, promoted through email and social media, t...o keep customers interested. Incentives increased newsletter sign-ups and business volume. Data from these activities helped shape future marketing. Results included a 28% increase in business volume, 2.6% conversion on interactive experiences, and a 58% increase in average order value.

Read more →
Retail

CASE STUDY Pimkie

Marigold Engage helped Pimkie automate local event marketing across its French retail stores. Pimkie used structured data, templated personalization, and multi channel journeys for SMS and email. The... solution drove 100,000 visitors to in-store events. Email open rates increased by 10%. The automation saved 90 days of manual work for the team.

Read more →
Automotive

CASE STUDY Halfords

Marigold Engage+ and LiveContent helped Halfords boost bookings in their underused garages. The CRM team used localised, personalised email content to target customers near garages with spare capacit...y. This approach increased click through rates by 50% and email session conversions by 23%. Most importantly, Halfords saw a 57% rise in incremental bookings. The campaign used dynamic offers and location-based content to engage customers and fill empty slots.

Read more →
Consumer Goods

CASE STUDY Vitacost

Marigold Engage helped Vitacost improve its email marketing with kinetic email and smart personalization. Vitacost wanted to make its 'Mystery Sale' emails easier to use and more exciting. The new ca...mpaign let customers reveal deals inside the email, used loyalty-based segmentation, and personalized offers. Vitacost saw a 53% increase in click-to-open rates, a 33% increase in revenue per email, and a 31% drop in unsubscribe rates.

Read more →
Retail

CASE STUDY Vertbaudet

Marigold Engage helped Vertbaudet, a leading family products retailer, build a cross-channel welcome campaign. The challenge was to turn first-time buyers into loyal customers using personalized coup...ons and coordinated email and SMS messages. The solution let the marketing team control message frequency and update content easily. Vertbaudet achieved a 42% average conversion rate, with 49% in-store and 38% online conversions from the campaign.

Read more →

Frequently Asked Questions(FAQ)

for Marigold Engage

What is Marigold Engage used for?

Marigold Engage is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Sending & Publishing Communications and Campaign Management .

What are the top features of Marigold Engage?

Personalization, Templates and Dashboard are some of the top features of Marigold Engage.

Who uses Marigold Engage?

Marigold Engage is used by Information Technology And Services, Publishing and Internet among other industries.

What are Marigold Engage alternatives?

Yespo Оmnichannel CDP, ExpertSender, Omnisend and Klaviyo are popular alternatives for Marigold Engage.
lightning

Peers used Marigold Engage for engagement management and sending & publishing communications

Marigold Engage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.32/5 ★

Read Reviews (36)
Analytics

4.16/5 ★

Read Reviews (111)
Custom Reports

3.66/5 ★

Read Reviews (286)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.32/5 ★

Read Reviews (36)
Analytics

4.16/5 ★

Read Reviews (111)
Custom Reports

3.66/5 ★

Read Reviews (286)

Software Failure Risk Guidance

?

for Marigold Engage

Overall Risk Meter

Low Medium High

Top Failure Risks for Marigold Engage

Marigold Profile

Company Name

Marigold

Company Website

https://meetmarigold.com/

HQ Location

Employees

11-50

Social

Linkedin

Financials

PRIVATE