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Sailthru vs ExpertSender: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Sailthru vs. ExpertSender is based on a specific set of business needs and context. The comparison uses 2877 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sailthru and ExpertSender

Sailthru, ExpertSender, Oracle Responsys, Customer.io, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sailthru covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.

ExpertSender focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Communication Management with E-Mail, etc.

"Sailthru’s client-first approach is second to none. My Customer Success Manager truly looks out for the company’s best interest, offering a variety of tools to drive conversions and revenue. " - Sarah Dorsey

"Combined with ExpertSender’s technical and strategic support, their microsegmentation and marketing automation play an integral role in supporting our business. Driving sales and keeping our customers happy. I’d recommend their team and platform to ...anyone looking for an advanced marketing solution. " - Paweł Jedynak

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sailthru

Focus area

Sailthru is better than ExpertSender for

Software Failure Risk

  • medium

logo ExpertSender

Focus area

Software Failure Risk

  • medium

About

Marketing Automation | Acquire, Grow, and Retain with Sailthru

Marketing Automation tool to grow ecommerce stores

Age

2008

Financials

M&A

PRIVATE

Business Need

Total Processes
(we found evidences for)

69

34

Total Goals
(we found evidences for)

16

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign monitoring

campaign analytics


personalized marketing



lifetime value management


segmentation and targeting


content management


loyalty management

identify target customers

customise loyalty program


training & onboarding


workflow management



competitive intelligence


social media management

social media analytics

scheduling post to social media


helpdesk management


touchpoint management





conversion management


products & pricelist management


lead qualification

lead qualification: technographic


channel management


sales document management

contract management


sales call management


discount management


promotion management





customer feedback management


advocacy management


business development


contact list management





Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Improve consistency

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more
  • e-mail

  • offline

  • point of sale

  • website

  • omnichannel

  • display advertisement

  • social media

  • Facebook

  • newsletter

  • mobile

  • promotions

  • coupons

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting