Madison Logic ABM

Madison Logic is an Account-Based Marketing platform. Madison Logic ABM brings sales and marketing together with integrated buyer insights and journey optimization to make every interaction a meaningful one. It helps B2B marketers convert their best accounts faster by finding and engaging with the most influential individuals throughout the buyer journey.

It offers ML Platform that provides B2B marketers with the?tools they need to optimize campaign strategies and accelerate the customer journey. The platform helps to identify and prioritize accounts that are more likely to convert, leverage tools to engage with the individuals within a targeted account buying center, and scale account-based marketing initiatives that allow data-driven personalization to shorten sales cycles.

With Madison Logic, marketers will convert their best accounts faster by using an integrated, omnichannel approach through ABM Digital Advertising and ABM Lead Generation campaigns. This allows marketers to create hyper-targeted campaigns and reach the right members of the buying committee with the right content and messaging at the right time.