LiveRamp Overview

This is a summary of the comprehensive capabilities and benefits of LiveRamp based on over 699 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

LiveRamp, LeadsRX, Kochava, Adjust, AppsFlyer, etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if LiveRamp is right for your needs? Our Cuspera AI engine can evaluate how LiveRamp fits your specific business needs, industry, and context. Get your personalized assessment report today.

LiveRamp supports business goals such as:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Grow Market Share
  • Enhance Customer Relationships

LiveRamp can help you with many activities, such as Training & Onboarding, Advertisement, Sending & Publishing Communications, Segmentation And Targeting, Engagement Management, etc. It can help manage these activities if you use Video Social Media Mass Media etc. for these needs. As a solution, LiveRamp's capabilities include Personalization, and Recording.

LiveRamp Information Technology and Services Vertical is its biggest customer base.

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well LiveRamp solved their Marketing Attribution needs. Cuspera uses 699 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Business Priorities

Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities peers achieved using LiveRamp.

Other priorities:

  • Improve ROI
  • Grow Market Share
  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Brand Engagement
  • Improve Visibility
  • Shorten Ramp Up Time
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Establish Thought Leadership
  • Build Brand Awareness
  • Improve Efficiency
  • Launch New Products
See all business priorities See less business priorities

Use Cases

Peers recommend Training & Onboarding , Advertisement , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using LiveRamp.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Training & Onboarding

4.85/5

Read Reviews (51)

"...Audience members will learn about how LiveRamp s identity graph provides accuracy, reach, privacy, flexibility, and scale, enabling sophisticated, data-driven customer acquisition and retention strategies...." Winter 2020 Speaking and Events | LiveRamp
Advertisement

4.44/5

Read Reviews (44)

"...Now Able to Leverage IdentityLink to Connect First-Party Data to Digital Advertising Efforts LiveRamp..." LiveRamp Collaborates with Marketo to Deliver Personalized and Seamless Digital Experiences
Sending & Publishing Communications

4.79/5

Read Reviews (31)

"...OpenX is democratizing identity across all publishers on the open web, helping marketers to plan and buy audiences the way they do inside walled gardens...." Partners LiveRamp
PEER EXPERIENCES
Training & Onboarding

4.85/5

Read Reviews (51)

"...Audience members will learn about how LiveRamp s identity graph provides accuracy, reach, privacy, flexibility, and scale, enabling sophisticated, data-driven customer acquisition and retention strategies...." Winter 2020 Speaking and Events | LiveRamp
Advertisement

4.44/5

Read Reviews (44)

"...Now Able to Leverage IdentityLink to Connect First-Party Data to Digital Advertising Efforts LiveRamp..." LiveRamp Collaborates with Marketo to Deliver Personalized and Seamless Digital Experiences
Sending & Publishing Communications

4.79/5

Read Reviews (31)

"...OpenX is democratizing identity across all publishers on the open web, helping marketers to plan and buy audiences the way they do inside walled gardens...." Partners LiveRamp

28+ more Business Use Cases

Our AI advisor, Wyz, harnessed 699 insights from peers and experts to help you assess how these LiveRamp use cases fit your Marketing Attribution needs.

Frequently Asked Questions(FAQ)

for LiveRamp

What is LiveRamp?

LiveRamp is a data connectivity platform that enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. It is fully interoperable and neutral infrastructure delivers end-to-end addressability for the world’s top brands, agencies, and publishers.

What is LiveRamp used for?

LiveRamp is a Marketing Attribution Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Training & Onboarding, Advertisement and Sending & Publishing Communications .

What are the top features of LiveRamp?

Personalization, Recording are some of the top features of LiveRamp.

Who uses LiveRamp?

LiveRamp is used by Information Technology And Services, Marketing And Advertising and Research among other industries.

What are LiveRamp alternatives?

LeadsRX, Kochava, Adjust and AppsFlyer are popular alternatives for LiveRamp.

Where is LiveRamp located?

LiveRamp is headquartered at 225 Bush Street 17th Floor San Francisco CA 94104 USA.

Popular Business Setting

for LiveRamp

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Research

Popular in

  • Large Enterprise
  • Mid Market
  • Enterprise

Peers used LiveRamp to Acquire customers and Enter new markets internationally or locally

Peer and Expert Opinion on Features

for LiveRamp

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.82/5

Read Reviews (31)
Recording

4.18/5

Read Reviews (10)
FEATURES RATINGS AND REVIEWS
Personalization

4.82/5

Read Reviews (31)
Recording

4.18/5

Read Reviews (10)

IT and Other Capabilities

for LiveRamp

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.55/5

Read Reviews (59)
Data Export

4.14/5

Read Reviews (33)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.55/5

Read Reviews (59)
Data Export

4.14/5

Read Reviews (33)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.59/5

Read Reviews (6)
Phone Support

4.46/5

Read Reviews (5)
24/7 Support

4.40/5

Read Reviews (42)
Email Support

4.04/5

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.59/5

Read Reviews (6)
Phone Support

4.46/5

Read Reviews (5)
24/7 Support

4.40/5

Read Reviews (42)
Email Support

4.04/5

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.55/5

Read Reviews (2)
Custom Reports

4.69/5

Read Reviews (55)
Analytics

4.65/5

Read Reviews (46)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

2.55/5

Read Reviews (2)
Custom Reports

4.69/5

Read Reviews (55)
Analytics

4.65/5

Read Reviews (46)

Software Failure Risk Guidance

?

for LiveRamp

Overall Risk Meter

Low Medium High

Top Failure Risks for LiveRamp

Vendor Profile Details

Company Name

LiveRamp

Company Website

https://liveramp.com/

HQ Location

225 Bush Street 17th Floor San Francisco CA 94104 USA

Employees

501-1000

Social

Financials

IPO