Real-World Case Studies and Customer Success Stories with Invenna

KWF Kankerbestrijding used the Invenna Customer Data Platform to improve donor communication. The platform helped them create a unique profile... for each of their nearly 1 million donors. This allowed for more personal and automated messages across multiple channels. KWF aimed to build trust and support while optimizing campaign costs. The solution enabled stronger omnichannel campaigns and better donor engagement.
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Het Nederlandse Rode Kruis gebruikte het Invenna CDP om donateursdata te centraliseren. Voorheen waren gegevens versnipperd, wat leidde tot inefficiënte... campagnes en gemiste kansen. Met een 360-graden klantbeeld kon het Rode Kruis gerichter campagnes voeren en donateurs persoonlijk benaderen. Dit resulteerde in 13% hogere conversie op direct mail en een 28% hoger gemiddeld donatiebedrag. In zeven jaar werden 17 miljoen interacties geregistreerd en draaien nu 10 automatische omnichannel campagnes per week.
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Mediahuis used the Invenna Customer Data Platform to unify customer data from many sources. This gave them a single view... of each customer. They now run automated, personalized marketing campaigns across more than thirty news brands. Teams in customer service, marketing, and sales use real-time insights to improve customer engagement. Mediahuis achieved 23 million personalized customer interactions with this approach.
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Robeco used the Invenna Customer Data Platform to simplify its IT setup. Before, Robeco ran only 4 campaigns per year.... With Invenna CDP, they now run 200 campaigns each week. The platform gave Robeco a single view of each customer. This helped them support a new online marketing strategy. Robeco now manages all customer data in one place for better marketing.
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Athora Netherlands had customer data spread across many sources. Employees could not access all key information, so a unique customer... view was missing. They used the Invenna Customer Data Platform to centralize data from Reaal and Zwitserleven. Now, each brand has a real-time, unified customer profile. Staff can access deeper customer insights for better service.
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ANWB needed to screen over 5 million members against sanctions lists. They wanted to automate this process without losing accuracy.... With one integrated solution, ANWB now screens members in real time. This reduced manual work and improved compliance. The solution ensures audit and compliance standards are always met.
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