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Invoca Signal AI: Use-Cases, Insights and Reviews | 2025 Cuspera

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★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(11801)

The Enterprise-Ready Call Tracking Solution.

AI Powered

App Partner

Invoca Signal AI Overview

Invoca leverages AI to transform phone conversations into actionable insights, enhancing marketing, sales, and contact center performance. This platform enables businesses to harness call data, driving customer conversions and increasing revenue. A standout feature is its AI-powered call tracking, which links online marketing efforts to offline revenue, providing a comprehensive view of customer interactions. Invoca's capabilities include doubling contact center conversion rates and activating first-party customer data for improved targeting. As a recognized leader in revenue execution, Invoca's solutions empower enterprises to optimize their marketing strategies with precision and insight.

Use Cases

Customers recommend Communication Management, Sales Call Management, Advertisement, as the business use cases that they have been most satisfied with while using Invoca Signal AI.

Other use cases:

Helpdesk Management
Campaign Management
Engagement Management
Digital Marketing
Generation Of New Leads
Social Media Analytics
Channel Marketing

See all use cases See less use cases

Business Priorities

Improve ROI and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Invoca Signal AI.

Other priorities:

Acquire Customers
Improve Efficiency
Enter New Markets Internationally Or Locally
Grow Market Share
Enhance Customer Relationships
Improve Digital And Social Presence
Improve Internal Communications
Launch New Products
Build Brand Awareness
Establish Thought Leadership
Scale Best Practices
Improve Stakeholder Relations
Improve Brand Engagement
Improve Consistency
Increase Customer Life Time Value
Improve Visibility

See all business priorities See less business priorities

Invoca Signal AI Use-Cases and Business Priorities: Customer Satisfaction Data

Invoca Signal AI works with different mediums / channels such as Phone Calls.

Invoca Signal AI's features include Recording, SEM, Personalization, etc. and Invoca Signal AI support capabilities include Phone Support, AI Powered, 24/7 Support, etc. also Invoca Signal AI analytics capabilities include Analytics, and Custom Reports.

Reviews

"Invoca and Adobe allow us to derive insights from customer touchpoints that happen over the phone and turn them into actionable data that can be integrated with our online analytics platform" - Steven Jones

Invoca Signal AI, Whatconverts, Ringba, OptiMonk, Convertful, etc., all belong to a category of solutions that help Other Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Invoca-Signal-AI makes training custom AI models for phone conversation insights fast and easy, helping boost revenue. It enhances understanding and improves decision-making.

Popular Business Setting

for Invoca Signal AI

Top Industries

Marketing and Advertising
Hospital & Health Care
Legal Services

Popular in

Small Business
Mid Market
Enterprise

Invoca Signal AI is popular in Marketing And Advertising, Hospital & Health Care, and Legal Services and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Invoca Signal AI Use Cases

How does Invoca Signal AI facilitate Communication Management?

Invoca Signal AI Communication Management provides call tracking and analytics to help marketers measure the effectiveness of inbound phone calls. It offers reporting, attribution, and insights to improve call tracking KPIs. However, there are limitations in easily comparing different programs within the platform.

"...I researched a few other call tracking solutions and all were better and cheaper...." Peer review by Nancy M., Senior Analyst, Digital Marketing

What benefits does Invoca Signal AI offer for Sales Call Management?

Invoca Signal AI enables marketers to analyze and optimize inbound phone calls, track call conversions, and attribute calls to campaigns. The platform offers call recording for training and quality monitoring, and allows for contextual call routing. It does not currently offer the ability to leave comments on recorded calls.

"...Aragon is now able to see the call record IDs in Everflow, which makes it easier to zero in on any reporting discrepancies...." Case Study Aragon Advertising

How efficiently Does Invoca Signal AI manage your Advertisement?

Invoca Signal AI advertisement capabilities enable advertisers to track calls back to specific assets, such as keywords or ads, and to attribute sales leads to various advertising channels. This allows for budget optimization and improved decision-making regarding advertising expenditures. However, the platform may have limitations in comparing different advertisers' data directly.

"...Part of my job is making sure we are sending our advertisers the best calls on the planet...." Peer review by Jennifer R., Marketing and Advertising

What makes Invoca Signal AI ideal for Helpdesk Management?

Invoca Signal AI streamlines helpdesk management by providing insights into call center performance and routing calls effectively. It facilitates data analysis for informed decision-making and enables tracking of call leads for budget estimation. While the platform provides valuable features, technical support responsiveness can be slow at times.

"...We appreciate their ongoing support and helpfulness and are proud to be customer of theirs...." Peer review by David H., Marketing and Advertising

How does Invoca Signal AI facilitate Campaign Management?

Invoca Signal AI is a cloud-based call tracking and analytics solution that enables marketers to measure the performance of their digital marketing campaigns by attributing inbound phone calls to specific marketing channels. The software's features include automated bidding, robust call analytics, and IVR functionality for lead generation and market research. Invoca Signal AI is limited in its ability to track campaigns outside of pay-per-call.

"...The website integration to dynamically change a phone number based on the initiating marketing campaign...." Peer review by Caitie U., Internet

11 buyers and buying teams have used Cuspera to assess how well Invoca Signal AI solved their Other Demand Generation needs. Cuspera uses 11801 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Other Demand Generation needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Steven Jones Associate Director, Testing and Optimization Progrexion	Invoca and Adobe allow us to derive insights from customer touchpoints that happen over the phone and turn them into actionable data that can be integrated with our online analytics platform Testimonial By Steven Jones
Dan Williams Chief Revenue Officer 3 Day Blinds	We use Invoca with Google Ads to supercharge our SEM campaigns. Testimonial By Dan Williams
Russell Bangert Director Digital Marketing Dish	With Invoca, we took an online conversion experience that had a throughput of less than 5% and took it into a phone call that closes in the high 60% range. Testimonial By Russell Bangert

CUSTOMERS	TESTIMONIALS
Steven Jones Associate Director, Testing and Optimization Progrexion	Invoca and Adobe allow us to derive insights from customer touchpoints that happen over the phone and turn them into actionable data that can be integrated with our online analytics platform Testimonial By Steven Jones
Dan Williams Chief Revenue Officer 3 Day Blinds	We use Invoca with Google Ads to supercharge our SEM campaigns. Testimonial By Dan Williams
Russell Bangert Director Digital Marketing Dish	With Invoca, we took an online conversion experience that had a throughput of less than 5% and took it into a phone call that closes in the high 60% range. Testimonial By Russell Bangert

Case Studies

Hospitality

CASE STUDY Watermark Retirement Communities

Invoca helps Watermark Retirement Communities track marketing-generated calls and analyze conversations. Before Invoca, Watermark could not see which calls were quality leads or how well sales handle...d them. With Invoca’s Signals, they now track call quality, optimize for more RSVPs and tour bookings, and improve occupancy. Invoca lets them A/B test direct mail, lowering cost per lead by 7%. Sales and marketing teams now collaborate better, and managers use Invoca to coach staff with accurate call data.

Read more →

Hospital & Health Care

CASE STUDY Spectrum Retirement Communities

Invoca helped Spectrum Retirement Communities respond to the COVID-19 pandemic. The company used Invoca’s AI-powered conversation intelligence to improve communication with residents and families. Th...ey set up 24-hour hotlines and tracked COVID-19 concerns using Signal AI. Invoca enabled better agent coaching and quality assurance. Results included 16,000 calls routed, 160 positive reviews, and a 20% reduction in resident turnover.

Read more →

Telecommunications

CASE STUDY Viasat

Invoca helped Viasat gain full marketing visibility and manage high call volumes. Viasat faced a surge in unqualified sales calls during COVID and struggled with tracking digital marketing impact. In...voca's conversation intelligence platform integrated their marketing tech stack and provided a 360-degree view of the customer journey. Viasat reduced unqualified calls and increased conversion rates. They saw a 74% increase in handled call conversion rate and saved 452 hours per week in handled calls.

Read more →

Medical Devices

CASE STUDY Starkey Hearing Technologies

Invoca's AI-powered call analytics helped Starkey Hearing Technologies lower their cost per appointment by 17%. The company used Signal AI to automate call analysis, replacing manual review. This led... to a 66% drop in analysis costs. Starkey now uses call data to improve digital marketing and customer experience. The solution is HIPAA-compliant and tailored for sensitive medical calls.

Read more →

Telecommunications

CASE STUDY Verizon Business Group

Invoca helped Verizon Business Group get full marketing attribution for phone calls. Verizon used Invoca to track calls from digital campaigns and see which ads drove high-intent buyers. The team use...d Invoca dashboards and integrated data with Google Ads to improve bidding. Verizon increased ROI from digital ads and created seamless end-to-end buying experiences. Invoca also revealed ways to improve the customer journey and reduce wasted ad spend.

Read more →

Hospital & Health Care

CASE STUDY University Hospitals

Invoca Call Tracking & Analytics helped University Hospitals increase appointment scheduling and improve marketing efficiency. The hospital faced challenges with manual call tracking and limited insi...ght into marketing performance. Invoca enabled real-time tracking of appointments tied to marketing campaigns. University Hospitals saw a 300% increase in conversion rate and a 50% reduction in total call duration. The platform also improved call quality and patient experience.

Read more →

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What is Invoca? How Real-Time Revenue Execution Platforms Drive Business Growth

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Frequently Asked Questions(FAQ)

for Invoca Signal AI

What is Invoca Signal AI?

Invoca is an AI-powered call tracking and analytics platform that helps marketers get campaign attribution and actionable data from inbound phone calls. It helps to Improve ROI, Increase sales & revenue.

Invoca measures the true impact of digital marketing and helps to drive conversions up and down by integrating call and conversational analytics into the marketing platforms that matter most to business.

Invoca Signal AI gives advertisers an extraordinary view into discussion information from high-plan buyers, for example, buys made or advancement requests. Advertisers can rapidly increase new bits of knowledge from a huge number of discussions and make a move on them continuously to drive more income creating calls, support transformation rates, and improve the purchasing experience.

Signal AI analyzes previous calls and automatically groups conversations into topics based on similarities in speech patterns. It Identifies the call topics and outcomes to be tracked using a custom-generated predictive model. These conversions are automatically pushed to preferred marketing platforms, so one can optimize spend, create audiences, and drive revenue. The Predictive models are applied against live calls to detect conversation topics and outcomes in real-time.

(Invoca acquires Dialogtech)

What is Invoca Signal AI used for?

Invoca Signal AI is a Other Demand Generation Software mainly used by its customers to Improve ROI and Increase Sales & Revenue by Communication Management, Sales Call Management and Advertisement .

What are the top features of Invoca Signal AI?

Recording, SEM and Personalization are some of the top features of Invoca Signal AI.

Who uses Invoca Signal AI?

Invoca Signal AI is used by Marketing And Advertising, Hospital & Health Care and Legal Services among other industries.

What are Invoca Signal AI alternatives?

Whatconverts, Ringba, OptiMonk and Convertful are popular alternatives for Invoca Signal AI.

Where is Invoca Signal AI located?

Invoca Signal AI is headquartered at Santa Barbara, CA.

lightning

Peers used Invoca Signal AI for communication management and sales call management

Invoca Signal AI Competitors

More Invoca Signal AI Alternatives...

Invoca Signal AI Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.53/5 ★ Read Reviews (589)
Analytics	4.77/5 ★ Read Reviews (1512)
Custom Reports	4.39/5 ★ Read Reviews (1843)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.53/5 ★ Read Reviews (589)
Analytics	4.77/5 ★ Read Reviews (1512)
Custom Reports	4.39/5 ★ Read Reviews (1843)

Invoca Signal AI Integrations

Invoca Signal AI integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.29/5 ★

Read Reviews (577)

Data Import

4.19/5 ★

Read Reviews (1106)

Contentsquare

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Webtrends Analytics For Sharepoint

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

OKTA

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

FullStory

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

RockerBox

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

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for Invoca Signal AI

Overall Risk Meter

Low Medium High

Top Failure Risks for Invoca Signal AI

Invoca News

Executive 31/08/2025

Invoca Appoints Bhavin Merchant as SVP of Corporate Development to Accelerate Growth and New Market Expansion

Invoca has appointed Bhavin Merchant as Senior Vice President of Corporate Development. Merchant will lead mergers, acquisitions, and corporate investments to drive growth and expand into new markets. His appointment follows Invoca's acquisition of Symbl.ai, enhancing its AI capabilities. Merchant brings extensive experience in corporate development and M&A, aiming to strengthen Invoca's leadership in AI-powered revenue execution.

Read more →

Product 30/07/2025

Vital signs : Consumers embrace AI , but not in replacing humans , Invoca report finds

Invoca's 2025 B2C Buyer Experience Report reveals that while consumers increasingly use AI platforms like ChatGPT, they still prioritize human interaction in high-stakes purchases. The study surveyed 1,000 consumers to understand AI's role in the buying journey.

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M&A 26/06/2025

Invoca acquires Symbl, a Seattle startup that uses AI for conversational intelligence - MSN

Invoca has acquired Symbl, a Seattle-based startup specializing in AI-driven conversational intelligence. This acquisition strengthens Invocas position in conversation analytics by integrating Symbls advanced AI capabilities, enabling brands to orchestrate buyer journeys with agentic AI. The move expands Invocas technology stack for analyzing and automating voice and digital interactions, enhancing revenue growth opportunities for enterprise clients.

Read more →

Awards 04/06/2025

Invoca Named a Strong Performer in Conversation Intelligence Solutions for Contact ...

Invoca was named a Strong Performer in the Q2 2025 Conversation Intelligence Solutions for Contact Centers report. This recognition highlights Invocas capabilities in AI-powered conversation analytics for contact centers, supporting revenue growth and customer experience optimization.

Read more →

More Invoca Signal AI News...

Invoca Profile

Company Name

Invoca

Company Website

https://www.invoca.com/

Year Founded

2008

HQ Location

Santa Barbara, CA

Employees

251-500

Social

Financials

SERIES F