Criteo Audience Match Overview

Criteo Audience Match enables accurate re-engagement of customers with dynamic paid display ads across web, mobile browsers, and apps. Customer targeting is enhanced through Criteo's solution.

Use Cases

Customers recommend Engagement Management, Advertisement, Campaign Management, as the business use cases that they have been most satisfied with while using Criteo Audience Match.

Other use cases:

  • Sending & Publishing Communications
  • Ad Retargeting
  • Identify Target Customers
  • Training & Onboarding
  • Lifetime Value Management
  • Product Marketing
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Business Priorities

Scale Best Practices and Improve Stakeholder Relations are the most popular business priorities that customers and associates have achieved using Criteo Audience Match.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Acquire Customers
See all business priorities See less business priorities

Criteo Audience Match Use-Cases and Business Priorities: Customer Satisfaction Data

Criteo Audience Match works with different mediums / channels such as Promotions. Offline. Mobile etc.

Reviews

"...Gain the broadest reach and visibility across web, mobile browser and apps, thanks to our direct relationships with thousands of premium publishers and partners..." Peer review

Peer review evidence (same sources as the product rating summary)

"...Designed to perfectly complement Criteo Dynamic Retargeting and powered by the same market-leading machine learning, Criteo Audience Match drives sales against diverse marketing objectives from promoting seasonal offers to engaging lapsed users to bringing offline buyers online...." Peer review
"...Accurately target and effectively re-engage more customers with dynamic ads across web, mobile browsers, and apps, going beyond the confines of walled gardens...." Peer review
"...globally Boost engagement through patent-pending Kinetic Design, dynamically tailoring the ad s visual design to each shopper s taste while ensuring brand consistency and compliance with consumer-friendly formats from Coalition for Better Ads Improve customer experience and cross-campaign optimization by perfectly synchronizing with Criteo Dynamic Retargeting campaigns Track performance with real-time campaign reports..." Peer review

Criteo Audience Match, Klaviyo, Stackadapt, Robly, Cake Affiliate Marketing Solution, etc., all belong to a category of solutions that help Display Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Criteo Audience Match

Top Industries

  • Consumer Goods

Popular in

  • Small Business

Criteo Audience Match is popular in Consumer Goods, and is widely used by Small Business,

Criteo Audience Match Customer wins, Customer success stories, Case studies

What makes Criteo Audience Match ideal for Engagement Management?

What Are the key features of Criteo Audience Match for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Criteo Audience Match solved their Display Advertising needs. Cuspera uses 143 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Display Advertising needs.

 

Criteo S A : Powers Libas' Scalable Growth Beyond Walled Gardens ...

Criteo partnered with Libas, an Indian fashion brand, to enhance marketing efficiency beyond traditional platforms. By using Criteo's AI-powered Commerce Growth platform, Libas achieved a 72% YoY inc...rease in ROAS and a 133% rise in conversion rates. This collaboration highlights Criteo's ability to drive scalable growth and performance in digital commerce.

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L'Oréal (YSL Beauty) - Consumer Goods - Consumer Goods

Criteo helped L'Oréal boost YSL Beauty's Black Opium Eau de Parfum sales with a combined onsite and offsite retail media campaign. The campaign targeted ready-to-buy shoppers on the open web and on t...he Parfumdreams website. Using Criteo's Commerce Max, L'Oréal increased onsite click-through rate by 27%, conversion rate by 14%, and revenue per user by 92%. The strategy engaged both new and existing customers. L'Oréal used digital ads to drive strong results for YSL Beauty.

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Represent Clothing - Apparel & Fashion - Apparel & Fashion

Represent Clothing used Criteo's dynamic retargeting to boost sales by 56% in one month. The brand expanded its retargeting to Meta platforms, reaching more shoppers on Instagram and Facebook. Criteo...'s behavioral data helped re-engage previous website visitors with personalized ads. Represent Clothing saw an 80% increase in conversion rate and a 153% rise in ROAS. Meta profitability stayed high across all markets after the campaign.

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Marithé François Girbaud - Apparel & Fashion - Apparel & Fashion

Criteo’s Acquisition Audiences helped Marithé François Girbaud boost new customer acquisition and conversion rates. The brand used Criteo’s Prospecting and Lookalike Audiences to target high-value sh...oppers. This led to a 1.6x increase in revenue, a 1.3x improvement in ROAS, and a 1.6x higher conversion rate. The campaigns bridged upper-funnel acquisition and retargeting, driving steady growth. Marithé François Girbaud continues to use Criteo to reach new audiences and strengthen loyalty.

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Denon Store by Audio Forum - Consumer Electronics - Consumer Electronics

Criteo GO helped Denon Store by Audio Forum double their ROAS, achieving a 107% increase compared to previous campaigns. The retailer also saw a 238% rise in first-time buyers after launching a GO Ne...w Customer campaign. The solution required less management time and reduced conversion costs. Denon Store by Audio Forum used Criteo GO to attract new customers and drive more website traffic. This approach reinforced their position as a top choice for premium audio equipment.

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BOGNER - Apparel & Fashion - Apparel & Fashion

Criteo helped BOGNER, a luxury sports fashion brand, achieve a 57% increase in revenue from returning visitors. The brand used Criteo's full-funnel strategy, combining upper-funnel video, customer ac...quisition, and dynamic retargeting. This led to a 400% rise in site visits and a 300% increase in qualified traffic from video viewers. Criteo's flexible, data-driven approach supported BOGNER's seasonal campaigns and premium brand needs. The partnership enabled BOGNER to expand reach and maintain strong performance across the marketing funnel.

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lightning

Peers used Criteo Audience Match for engagement management and advertisement

Criteo Audience Match Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (14)
Custom Reports

4.91/5 ★

Read Reviews (33)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (14)
Custom Reports

4.91/5 ★

Read Reviews (33)

Software Failure Risk Guidance

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for Criteo Audience Match

Top Failure Risks for Criteo Audience Match

Criteo S.A. News

Partnership

Criteo and DoorDash expand retail commerce media partnership

Criteo and DoorDash have expanded their retail commerce media partnership to Canada. Criteo will enhance DoorDash's advertising sales by increasing brand and agency demand across North America. This collaboration aims to connect advertisers with DoorDash's marketplace, offering formats like Sponsored Products and Brands, and video and display placements.

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Product

Criteo Expands GO Platform With Self-Service

Criteo has expanded its GO platform to offer self-service access for SMBs and growth-stage commerce brands. This update includes AI-driven cross-channel optimization, generative-ad creative tools, and an Onboarding Agent. The platform leverages Criteo's extensive shopper data and transaction volume, allowing users to set up accounts and launch campaigns quickly.

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Product

Criteo opens GO to all: SMBs can now launch AI ad campaigns in 5 clicks

Criteo has expanded its GO platform to offer full self-service capabilities for small and mid-sized businesses, enabling them to launch AI-powered ad campaigns in just five clicks. This strategic shift aims to capture a broader market segment and counteract revenue challenges from restructuring client relationships. The platform integrates multiple ad formats and utilizes a vast commerce data network for optimized performance.

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Product

Criteo expands GO platform with self-service access for advertisers

Criteo has expanded its GO platform to offer self-service access for SMBs and growth-stage brands, enabling them to independently launch cross-channel advertising campaigns. The platform integrates generative AI for ad format creation and optimization, promising over 20% higher returns on ad spend. The update aims to address fragmented marketing challenges and is currently available in the US and UK, with further market expansion planned.

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Criteo S.A. Profile

Company Name

Criteo S.A.

Company Website

//criteo.com

Year Founded

2005

HQ Location

387 Park Ave South, 12th Floor, New York, NY 10016

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

SERIES D