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Criteo Audience Match vs Klaviyo: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Criteo Audience Match vs. Klaviyo is based on a specific set of business needs and context. The comparison uses 5980 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Criteo Audience Match and Klaviyo

Criteo Audience Match belong to a category of solutions that help Display Advertising, whereas Klaviyo belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Criteo Audience Match covers Engagement Management with Promotions, Advertisement with Mobile, Campaign Management, Communication Management with Mobile, etc.

Klaviyo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Advertisement with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Criteo Audience Match

Focus area

Software Failure Risk

  • medium

logo Klaviyo

Focus area

Klaviyo is better than Criteo Audience Match for

Software Failure Risk

  • low

About

Manage: Mobile Performance Advertising

Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth

Age

2005

2012

Financials

SERIES D

SERIES D

Business Need

Total Processes
(we found evidences for)

15

98

Total Goals
(we found evidences for)

5

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



campaign analytics

campaign monitoring


communication management

sending & publishing communications



loyalty management

identify target customers


training & onboarding


lifetime value management



generation of new leads


segmentation and targeting


helpdesk management


workflow management



contact list management



social media analytics


managing social media account


social media management

social media analytics

managing social media account



measuring customer satisfaction


measuring net promoter score


customer feedback management

measuring customer satisfaction

measuring net promoter score


personalized marketing



competitive intelligence




searching for content


content management

searching for content



rating and review management



contract management



sales document management

contract management


lead qualification: technographic


lead qualification: behavioural


lead qualification

lead qualification: technographic

lead qualification: behavioural





social media marketing






promotion management


database marketing


knowledge management


trade show marketing


conversion management


create learning path


courses & assessment

create learning path



products & pricelist management



Top Goals

Goals Achieved

  • Scale best practices

  • Improve stakeholder relations

  • Increase sales & revenue

  • Increase customer life time value

  • Acquire customers

  • See 2 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Increase customer life time value

  • Build brand awareness

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Launch new products

  • Grow market share

  • Improve consistency

  • Improve digital and social presence

  • Increase average basket value

  • Shorten ramp up time

  • Improve stakeholder relations

  • Improve internal communications

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • social media

  • text SMS

  • website

  • offline

  • point of sale

  • promotions

  • newsletter

  • Facebook

  • user generated content

  • blogs

  • phone calls

  • coupons

  • chat

  • mass media

  • trade shows

  • omnichannel

  • mobile

  • Instagram

  • causes and charity

  • games

  • on premises

  • mobile app

  • review sites

  • Amazon

  • See 22 more
  • e-mail

  • social media

  • text SMS

  • website

  • offline

  • point of sale

  • promotions

  • newsletter

  • Facebook

  • user generated content

  • blogs

  • phone calls

  • coupons

  • chat

  • mass media

  • trade shows

  • omnichannel

  • mobile

  • Instagram

  • causes and charity

  • games

  • on premises

  • mobile app

  • review sites

  • Amazon

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

No Data

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low

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Migration Risk

medium

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low

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Business Setting