Cision Media Relationship Management Overview

Cision's platform simplifies finding influencers and building media relationships. Targeted pitches can be sent, and success tracked effortlessly.

Use Cases

Customers recommend Engaging And Following Up, Influencer Marketing, Relationship Management, as the business use cases that they have been most satisfied with while using Cision Media Relationship Management.

Other use cases:

  • Public Relations
  • Social Media Marketing
  • Sending & Publishing Communications
  • Tracking & Monitoring Communications
  • Segmentation And Targeting
  • Relationship Marketing
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Business Priorities

Grow Market Share is the most popular business priority that customers and associates have achieved using Cision Media Relationship Management.

Cision Media Relationship Management Use-Cases and Business Priorities: Customer Satisfaction Data

Cision Media Relationship Management works with different mediums / channels such as E-Mail. and Social Media.

Cision Media Relationship Management's features include Personalization. and Cision Media Relationship Management support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Cision Media Relationship Management analytics capabilities include Custom Reports, and Analytics.

Cision Media Relationship Management, belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Cision Media Relationship Management Customer wins, Customer success stories, Case studies

How does Cision Media Relationship Management address your Engaging And Following Up Challenges?

What Are the key features of Cision Media Relationship Management for Influencer Marketing?

How efficiently Does Cision Media Relationship Management manage your Relationship Management?

How does Cision Media Relationship Management facilitate Public Relations?

CEVA - Semiconductor IP

CEVA used PR Newswire and Cision services to boost investor awareness in the semiconductor IP sector. The company faced challenges explaining its high P/E ratio and building brand visibility. CEVA ad...opted multimedia assets and infographics in earnings releases to make financial data clear for investors. This approach increased investor and industry interest. CEVA also used webcasts and conference calls to engage its audience.

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Airline industry (brands like Lufthansa, Qantas, and Delta) - Transportation/Trucking/Railroad

Cision Insights helped major airline brands like Lufthansa, Qantas, and Delta manage crisis communications. Social media complaints about travel chaos led to negative media coverage. Airlines used da...ta-driven insights to understand customer frustrations and media trends. The research showed that clear communication during disruptions improved customer sentiment. Airlines that kept travelers informed received positive feedback, turning a crisis into a brand opportunity.

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Ford Motor Company - Automotive

Cision's analytics platform helped Ford Motor Company launch the Mustang Mach-E. The team aimed to drive online reservations and achieve an earned media conversion rate of 0.7% or higher. They used o...rganic SEO, targeted media lists, and social media engagement to boost awareness and site traffic. Ford reached 1 billion in media coverage, with over 30% positive tone, and increased female readership to 37%. The campaign also achieved record site traffic for a new vehicle landing page.

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Apple Leisure Group - Hospitality - Large

Cision MultiVu helped Apple Leisure Group adapt during COVID-19. ALG used an interactive quiz and a communications hub to engage travelers, gaining over 16,000 page views in 30 days and reaching 20+ ...countries. A virtual media tour earned 15.6 million impressions and 647 airings. ALG built trust and kept client relationships strong in a tough year.

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Ellisphere

Ellisphere is a French company with 125 years of experience. They provide business data services. These include data marketing, analysis, risk management, and compliance.

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Center for Environmental Health - Non Profit Organization Management

The Center for Environmental Health (CEH) improved their communications strategy with Cision's tools. They increased outreach efficiency by 40% and doubled response rates. Visibility to stakeholders ...rose by 75%. CEH used Cision's Communications Cloud to streamline processes and target the right audience.

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Cision Media Relationship Management Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.34/5

Read Reviews (1)
Analytics

3.15/5

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.34/5

Read Reviews (1)
Analytics

3.15/5

Read Reviews (1)

Cision Media Relationship Management Integrations

Cision Media Relationship Management integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

Few API Integrations for Cision Media Relationship Management

Software Failure Risk Guidance

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for Cision Media Relationship Management

Top Failure Risks for Cision Media Relationship Management

Cision US Inc. News

Product

Cision Ltd.: CisionOne Expands AI-Powered Platform with Enhanced Instant Insights and Social Intelligence

Cision has enhanced its CisionOne platform with new AI-powered features, including Instant Insights dashboards and expanded social intelligence. These upgrades provide PR teams with a unified solution for monitoring conversations, managing reputation, and distributing media releases. The platform now integrates traditional media, social intelligence, and media release distribution, offering advanced filtering, granular analysis, and enhanced social capabilities with integrations like Instagram and LinkedIn.

Partnership

PR Newswire Expands Reach in Singapore via SPH Media Partnership

PR Newswire, a subsidiary of Cision, has partnered with SPH Media to enhance its press release distribution in Singapore. This collaboration grants PR Newswire's clients access to prominent media outlets like The Straits Times and MONEY FM 89.3, increasing their visibility and engagement with Singaporean professionals. This partnership builds on a prior content licensing agreement between Cision and SPH Media.

M&A

Cision Announces Sale of Help A Reporter Out ( HARO ) to Featured . com

Cision announced the sale of its Help A Reporter Out (HARO) platform to Featured.com, focusing on its core products like CisionOne, Brandwatch, and PR Newswire.

Financial

Revenue grew and execution of strategy continued as planned - Cision News

Revenue increased and the company's strategy was executed as planned.

Cision US Inc. Profile

Company Name

Cision US Inc.

Company Website

https://www.cision.com/

Year Founded

2016

HQ Location

130 E Randolph Street, 7th Floor, Chicago, IL 60601, US

Employees

1001-5000

Social

Financials

IPO