Brand24 Product Overview

Brand24 delivers real-time insights into brand mentions across various digital platforms, including social media, news, blogs, and more. This AI-driven social listening tool empowers businesses to protect their brand reputation by tracking over 25 million online sources. Companies can measure brand awareness and analyze competitors effectively. The platform provides unique customer insights, helping businesses understand audience sentiment and trends. A standout feature is its ability to track hashtags and deliver reliable metrics, ensuring no critical mention is missed. Brand24's capabilities are backed by over a decade of experience and a team of 80+ specialists, providing businesses with forward-looking tools to maintain a competitive edge in the digital landscape.

Key Insights

The tool effectively tracks social media mentions across a wide range of platforms. It provides valuable insights through comprehensive analytics, reporting, and alerts. The tool's effectiveness is limited by occasional missing Facebook data due to platform restrictions.

Brand24 excels at tracking and monitoring social media mentions, providing insights on brand sentiment, customer engagement, and campaign performance. It offers a wide range of social media platforms and allows for setting up instant triggers to identify recent posts. The tool has limitations in comprehensively monitoring Facebook due to platform policies.

Customer stories

Product Business Settings

Brand24 is popular in Marketing And Advertising, Internet, and Computer Software industries and is widely used by Small Business, Mid Market, and Enterprise.

Integrations

Marketing Automation
Mobile Marketing
Team Collaboration

How satisfied the customers are with Brand24 use-cases

Reviews

"While working on the new app, we were interested how our users were using the older version, and how they would like to do it in the ideal world. To find out, we used Brand24 social media monitoring - we simply took a look at markets where were pres...ent" - Krzysiek Radoszewski

Brand24 Customer Insights, Testimonials and Case Studies

What makes Brand24 ideal for Social Media Management?

How can Brand24 optimize your Tracking & Monitoring Communications Workflow?

How does Brand24 address your Engagement Management Challenges?

How can Brand24 enhance your Helpdesk Management process?

What is Brand24?

Brand24 is media monitoring tool that helps to access brand mentions across social media platforms. This is suited for brands and businesses alike to protect and improve online reputation.

This platform helps to improve customer satisfaction, measure and analyze marketing/PR efforts, track hashtag to find influencers. It provides customer insights, customer engagement, sales opportunities detection in social media, protect brand image, track marketing progress, measure effectiveness, analyze competition, slack integration and is available as mobile app.

It also features mentions feeds and analytics, identify sudden change in discussion volume to spot problematic issues, identify industry influencers, sentiment analysis to better understand customer attitudes, customized alerts, data exporting and filtering.

What is Brand24 used for?

Brand24 is a Social Media Marketing Software mainly used by its customers to Acquire Customers and Build Brand Awareness by Social Media Management, Tracking & Monitoring Communications and Engagement Management .

What are the top features of Brand24?

Alerts: popups & Notifications, Dashboard and Personalization are some of the top features of Brand24.

Who uses Brand24?

Brand24 is used by Marketing And Advertising, Internet and Computer Software among other industries.

What are Brand24 alternatives?

Statusbrew, Eclincher Social Media Management, Kontentino and Determ are popular alternatives for Brand24.

Where is Brand24 located?

Brand24 is headquartered at Brand24 Global Inc., 101 SE 2nd Pl Suite E201D, Gainesville, FL 32601.

29 buyers and buying teams have used Cuspera to assess how well Brand24 solved their Social Media Marketing needs. Cuspera uses 2726 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

CUSTOMERS TESTIMONIALS
Brand24 testimonial

Krzysiek Radoszewski

Marketing Lead, Central & Eastern Europe

Uber

While working on the new app, we were interested how our users were using the older version, and how they would like to do it in the ideal world. To find out, we used Brand24 social media monitoring - we simply took a look at markets where were present Testimonial By Krzysiek Radoszewski
CUSTOMERS TESTIMONIALS
Brand24 testimonial

Krzysiek Radoszewski

Marketing Lead, Central & Eastern Europe

Uber

While working on the new app, we were interested how our users were using the older version, and how they would like to do it in the ideal world. To find out, we used Brand24 social media monitoring - we simply took a look at markets where were present Testimonial By Krzysiek Radoszewski

XTB - Financial Services

XTB uses Brand24 to monitor and manage its online reputation in the trading market. The platform helps XTB track brand sentiment, analyze customer feedback, and measure marketing performance. XTB lev...erages AI-powered features like AI Insights and Topic Analysis to quickly uncover trends and key topics. In Q3 2024, XTB gained 108,104 new clients, a 60% increase from the previous year, and saw active clients rise by 69%. Brand24 supports XTB in making data-driven decisions and staying ahead in the financial services industry.

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lalafo - Internet

Brand24 helped lalafo, a Ukrainian online exchange platform, move operations to Poland and connect with new partners. Using Brand24, lalafo tracked 680 online mentions in two months and built trust b...y responding quickly. The tool enabled lalafo to establish 16 collaborations in Poland and 26 in Ukraine. Brand24 also helped prevent misinformation and identify traffic sources, supporting marketing and sales growth.

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Divante - Information Technology And Services - Medium

Brand24 helped Divante close a €100k deal and generate over 100,000 Euros in ROI. Divante used Brand24 for social selling and keyword monitoring in software development. They tracked leads, sales, an...d sentiment analysis as key KPIs. Daily and weekly email reports gave them valuable sales insights. Brand24 supported Divante in finding new clients and building authority online.

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Mercedes-Benz - Automotive - Very Large

Brand24 helped Mercedes-Benz monitor their 'Mood Colors of Poland' campaign for the new T-Class van. The tool tracked nearly 200,000 online mentions in two weeks, using language filters to focus on P...olish content. This automation saved time and ensured reliable, real-time data. The campaign led to a 4x increase in time spent on the landing page and 600,000 YouTube video views. The advertising value equivalent reached $50,000.

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Uber - Transportation/Trucking/Railroad - Very Large

Brand24 helped Uber track social media buzz after launching their new rider app. Uber saw a 100% increase in online discussion volume, a 90% rise in likes, and a 250% jump in shares. Social listening... let Uber quickly spot user feedback and improve features. Uber also achieved a 24% increase in engagement during a global campaign. The Brand24 dashboard and support team made monitoring easy and effective.

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Fello - Marketing And Advertising - Small

Brand24 helped Fello, a marketing agency for tech companies, close 30-40% more new business. Fello used Brand24 for social listening, tracking prospects and market problems to prepare data-driven pit...ches. The tool let them spot ideal clients early and walk into meetings with deep insights. This approach led to faster sales cycles and their largest retainers. Brand24's reports turned Fello from a vendor into a trusted advisor for clients.

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12 #AI TOOLS to BOOST your Business

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Peers used Brand24 for social media management and tracking & monitoring communications

Brand24 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.69/5

Read Reviews (2)
Analytics

4.53/5

Read Reviews (249)
Custom Reports

4.42/5

Read Reviews (394)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.69/5

Read Reviews (2)
Analytics

4.53/5

Read Reviews (249)
Custom Reports

4.42/5

Read Reviews (394)

Software Failure Risk Guidance

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for Brand24

Overall Risk Meter

Low Medium High

Top Failure Risks for Brand24

Brand24 Global Inc. Profile

Company Name

Brand24 Global Inc.

Company Website

https://brand24.com/

Year Founded

2011

HQ Location

Brand24 Global Inc., 101 SE 2nd Pl Suite E201D, Gainesville, FL 32601

Employees

11-50

Social

Financials

SEED