Bombora Measurement: Use-Cases, Insights and Reviews | 2025 Cuspera

Triblio used Bombora's Company Surge Intent data with its own first-party data to boost sales engagement. The team launched three intent-based sales activation plays. This approach led to 2X more eng...aged leads per account on personalized landing pages. SDR revenue influence rose by 18%. Account Executive close rate increased by 28%.
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Bombora Intent data was integrated by Sphere Data Solutions Group into the Apollo sales platform for the Events Industry Council. The challenge was to target new applicants for the Certified Meeting ...Professional program after the pandemic. By using nine Bombora Intent topics, Sphere DSG improved audience targeting. Email open rates reached 50% and click-through rates hit 15%. EIC returned yearly revenue to pre-COVID levels and saw more monthly applications.
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Bombora Company Surge helped a premier cybersecurity organization boost booked meetings by 33%. The company shifted budget from SEM and content syndication to targeting high-value prospects using Int...ent data. This led to a 15x industry benchmark for meeting conversion rate and a 2.8x benchmark for display ad click-through. BDR email open rates rose by 122%. The solution improved pipeline and revenue growth.
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Bombora's Company Surge Intent data helped MiQ boost B2B campaign results. MiQ used real-time buyer signals for better audience targeting and omnichannel activation. They saw a 28% lift in click-thro...ugh rates and a 40% increase in site visit rates. Closed-won rates for onsite leads rose by 28%. Bombora's B2beacon measurement gave MiQ full visibility into campaign impact.
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B2beacon™ helped Just Global improve B2B campaign targeting for a global cloud storage client. The agency faced challenges reaching all business sizes with traditional DSPs. B2beacon™ enabled ad deli...very to every account on their ABM list and provided transparent reporting. Just Global aligned campaign goals with client needs and gained visibility into performance. The solution optimized marketing resources and refined programmatic strategies.
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8x8 used Bombora's Company Surge integration for LinkedIn to boost demand generation. They targeted high-fit accounts using intent data and ran sponsored LinkedIn ads. This approach increased their S...ponsored Newsfeed Ads engagement by 67%. 8x8 focused on accounts most likely to buy, making their campaigns more efficient. The solution helped 8x8 stand out in a crowded market and improve click-through rates.
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