Customer stories

Popular Business Setting

Postalytics is popular in Marketing And Advertising, Health, Wellness And Fitness, and Oil & Energy industries and is widely used by Small Business,Mid Market, and Enterprise.

Integrations

Marketing Automation
CRM
Project Management
E-Commerce Platform

Postalytics Overview

Postalytics® transforms direct mail into a dynamic marketing tool by integrating seamlessly with CRM systems. This automation software enables businesses to send personalized direct mail campaigns efficiently, ensuring messages reach their audience with precision. Key features include the ability to track and analyze delivery and response rates, providing marketers with valuable insights into campaign performance. Postalytics® enhances customer engagement through smart mailing lists, which optimize response rates. The software’s ability to create and send automated direct mail quickly sets it apart in the marketing automation landscape, offering a unique advantage for businesses aiming to stand out in a crowded marketplace.

Postalytics Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...I love Postalytics' integration with Hubspot and the ability to send mailers based on workflow triggers...." Peer review by Verified Reviewer, Health, Wellness and Fitness

Postalytics Customer Insights, Testimonials and Case Studies

Zogics - Retail - Medium

Postalytics helped Zogics boost ROI by 500% in just 2 months. Zogics used automated direct mail postcards, fully integrated with HubSpot, to win back customers who stopped responding to email. The ca...mpaign increased order volume by 140%. Zogics saved time and reduced manual effort by automating direct mail. The solution allowed for personalized, trackable outreach to re-engage inactive clients.

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Buffer Insurance - Insurance - Small

Postalytics helped Buffer Insurance automate direct mail from Zoho CRM. Buffer Insurance needed to stand out in a crowded Medicare market and educate seniors. Postalytics enabled sending single, pers...onalized mailpieces triggered by CRM actions. This replaced manual mail and batch-only solutions. The result was more effective lead generation and better customer communication.

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Zogics - Consumer Goods

Postalytics helped Zogics automate direct mail campaigns for their gym supply eCommerce business. Zogics used Postalytics to send large, personalized postcards to re-engage customers who stopped buyi...ng. The solution integrated with HubSpot, letting Zogics track engagement and automate mailings. Zogics saw a 500% increase in ROI and a 140% rise in order volume. The campaign also saved time and reduced manual work.

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McComb Realty - Real Estate

Postalytics helped McComb Realty automate direct mail marketing for real estate investment. Paul McComb needed a system to send multiple mailings to prospects over months. Manual mailings took too mu...ch time. Postalytics let him upload lists, schedule mail drops, and run six-month campaigns with six touches. This saved time and kept his lead pipeline full. The "Add A Mail Drop" feature made multi-touch scheduling fast and easy.

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Nonprofit Tech Shop - Marketing And Advertising

Postalytics helped Nonprofit Tech Shop automate direct mail for The Connecticut Project. TCP needed to reach audiences not accessible by digital ads. Postalytics integrated with HubSpot and enabled f...ast, targeted mail campaigns. This reduced campaign lead times from weeks to days. TCP could now reach key communities quickly and efficiently.

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Fresh City - Food & Beverages - Medium

Postalytics helped Fresh City target email non-responders with automated, tracked postcards. The campaign used high-quality food imagery to stand out and connect with busy professionals and office ma...nagers. Fresh City tracked every mail piece and online response in real time. Within 72 hours, orders came in and the campaign generated a 113% ROI. Orders continued to grow throughout the month, outperforming email-only campaigns.

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How to Get More Customers with Direct Mail Automation

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Peers used Postalytics for workflow management and direct marketing

Postalytics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.46/5

Read Reviews (21)
Custom Reports

4.05/5

Read Reviews (65)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.46/5

Read Reviews (21)
Custom Reports

4.05/5

Read Reviews (65)

Software Failure Risk Guidance

?

for Postalytics

Overall Risk Meter

Low Medium High

Top Failure Risks for Postalytics

Postalytics, Inc. News

Product
 

Postalytics Feb 2026 Agency Edition UI Refresh

Postalytics has launched a major update to its Agency Edition, featuring a redesigned user interface for improved navigation and accessibility. Key enhancements include a new left-side navigation option, customizable branding colors, and elevated menu sections for reports and payouts. The update aims to streamline user experience and support future feature expansions.

Product
 

Postalytics Feb 2026 UI Refresh and Figma Integration

Postalytics has launched a major UI refresh and introduced a new Figma integration. The UI overhaul aims to enhance user experience by modernizing navigation and improving feature accessibility. The Figma integration allows designers to create press-ready direct mail templates directly within Figma, streamlining the design process and supporting variable data for personalization.

Product
 

Introducing the Tri-Fold Self-Mailer Template: Postalytics Biggest, Boldest Self-Mailer Yet

Postalytics has launched a new tri-fold self-mailer template for its U.S. direct mail automation customers. This format offers 48% more surface area than previous formats, enabling marketers to craft detailed narratives and multi-step messaging. The template supports personalization and tracking, integrating with CRM and marketing automation tools for effective campaign measurement.

Product
 

Introducing the Postalytics + Canva Integration: The Future of Canva Direct Mail

Postalytics has launched a new integration with Canva, streamlining the process of creating direct mail campaigns. This integration allows users to design mailers in Canva and seamlessly export them to Postalytics, eliminating manual file conversions and reducing production time by 80-90%. The integration simplifies the workflow, enabling marketers to focus on creativity and strategy.

Postalytics, Inc. Profile

Company Name

Postalytics, Inc.

HQ Location

55 Accord Park Dr, Rockland, MA 02370

Employees

1-10

Social

Financials

PRIVATE